Advertising news

• ‘Ghost stores’: the online retailers promoting closing-down sales for physical shops that don’t exist

  12-04-2025 22:00
  
  Australia’s consumer watchdog says it is investigating complaints of social media ads purporting to be from local boutiquesElection 2025 live updates: Australia federal election campaignGet our afternoon election email, free app or daily news podcast“With tears in our eyes, we must share the news with you,” the ads, which have been sponsored to appear on people’s social media feeds, begin. “After so many years of love and dedication to our Maison Canberra boutique,
  
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• Big brands send out barrage of junk food ads before obesity rules bite

  12-04-2025 20:37
  Advertising on snacks rises 26% compared with last year, months before restrictions on promoting unhealthy food come into forceBig food brands dramatically increased their spending on advertising last year, months before new junk food regulations aiming to curb Britain’s obesity crisis are due to come into force, the Observer can reveal.Food companies spent an extra £420m in 2024, an increase of 26% year on year that coincided with a bumper 12 months for sales of snack foods. Shopper
  
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