• Could bad publicity be good for Jaguar? | Brief letters

    Could bad publicity be good for Jaguar? | Brief letters
    Jaguar’s new branding | Sport and Israel | Jonathan Liew’s words | ‘Remote’ Scotland | CapitalismMarina Hyde, among others, has been critical of Jaguar’s new brand launch (Hats off to Jaguar’s ‘inclusive’ new branding: now people of all backgrounds won’t buy its cars, 22 November). But it seems to have attracted a lot of headlines and column inches, which has meant more people notice it than otherwise would have. Is this clever rather than ba

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