• Shock of the old: nine monstrous mascots to suck out your soul

    Shock of the old: nine monstrous mascots to suck out your soul
    They’re often weird, unrelatable and sometimes inappropriately sexual, but big brands can’t get enough of themMascots are weird. But then so are we. Why do we allow our purchases to be influenced by the chirpy golems (a sexy banana, say, or anthropomorphic mucus) that emerge from the over-refreshed imaginations of ad execs? What unholy alliance of fandom and corporate stupidity brought most sports mascots into being (with the honourable exception of Partick Thistle’s peerless K

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