• Whiteface, NY Joins Mountain Collective Pass for Winter 25/26

    Whiteface, NY Joins Mountain Collective Pass for Winter 25/26
    The New York State Olympic Regional Development Authority (ORDA), which owns and operates Whiteface Mountain, announced on Monday, July 21, 2025 that the resort is joining The Mountain Collective Pass for Winter 25/26.“We are excited to be included in the Mountain Collective Pass, which will bring new visitors to Whiteface Mountain through this global community of skiers and riders,” said Tait Wardlaw, the Olympic Authority’s Vice President of Sales and Marketing. “At the
  • Tariff Uncertainty Continues to Roil Ski Industry Supply Chains

    Tariff Uncertainty Continues to Roil Ski Industry Supply Chains
    For many of us, skiing acts as an escape from the increasingly toxic 24-hour news cycle we live in. And it should continue to do so. Spending time outside alone or with your friends participating in a real activity, not an AI-generated one, is a great way to stay sane in our current state of world affairs. The thing about skiing though, is that it's not entirely insulated from the real-world implications of what's going on in politics in this country, and it's important to understand how th
  • I Will Never Stop Trying To Make Skiing Happen All Year Round

    I Will Never Stop Trying To Make Skiing Happen All Year Round
    Every good rant starts by reminding the reader what year it is, right? Well, in that case...It's July 2025, and seasonal interest in skiing is low. It happens every year: Interests shift, pageviews drop, the weather changes, and social media engagement declines. It's cyclical.Here at POWDER, we keep the lights on, and, subsequently, the never-ending stoke for skiing burning bright, by publishing ski stories 365 days a year. Whether it's summer lift projects, exclusive interviews, or nostalgic lo
  • Four Skiers Buried by "Serious" Avalanche

    Four Skiers Buried by "Serious" Avalanche
    Four skiers are feeling lucky to be alive after a terrifying avalanche released in New Zealand on Friday, July 18, 2025.According to the incident report submitted to the New Zealand Avalanche Advisory, a group of six skiers was uphill ski touring on Glacier Knob, near Mount Ruapehu, in the Tongariro region.
    Of the six members, four were partially buried. Of the four that were partially buried, one skier was buried with their arm and face free, and another skier was "completely buried with o
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  • Satanic References and Urinal Jokes: The 10 Best (and Wildest) 1990s Ski Ads

    Satanic References and Urinal Jokes: The 10 Best (and Wildest) 1990s Ski Ads
    The 1990s were big for skiing.
    The sport, which had been slowly sliding into irrelevance, suddenly started to regain its cool factor again. The advertisements of the era reflected this evolution. They were moody, irreverent, and, at times, a little shocking. What was acceptable in outdoor marketing back in the 1990s probably wouldn’t fly today.That makes traveling back into the POWDER archives a hilarious and eye-opening journey.
    These are some of our favorite attempts at pushing ski produ

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