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• The Scoop: HBO pokes fun at self after yet another rebrand

  16-05-2025 17:29
  
  YouTube’s podcast rise requires rewriting pitching playbook; Colts’ video misfires a lesson in respecting sensitive topics.
  In a move that might make some viewers roll their eyes, Warner Bros. Discovery is once again renaming its streaming platform. The company is returning to “HBO Max,” undoing the 2023 decision to drop “HBO” from the name in favor of just “Max.”
   
  [RELATED: Do you know a top woman in HR? Nominate by Aug. 15]
   
  Casey Blo
  
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• 3 ways to start a story

  16-05-2025 12:00
  
  2025 Pulitzer Prize winners show us how to craft that critical first sentence.Tom Corfman is a senior consultant with RCG.
  Bret Stephens, who received the Pulitzer Prize for commentary in 2013, offered a tip that’s useful to any storyteller, including public relations and internal communications teams.
  “A wise editor once observed that the easiest decision a reader can make is to stop reading,” he wrote in 2017, after he jumped from The Wall Street Journal to The New York
  
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• 2025 Internal Email Communications Benchmarks

  16-05-2025 12:00
  
  When it comes to internal communications, email remains the most widely used and measurable channel — but are your messages actually getting through?
  The post 2025 Internal Email Communications Benchmarks appeared first on PR Daily.
  
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