PR Public relations news

• Navigating Pride in a polarized world

  06-05-2025 13:00
  
  New research offers PR strategies for brands looking to sustain credible Pride messaging.Brands are grappling with the complexities of how – or if – to observe Pride Month.
  Major retailers and consumer goods makers in particular face scrutiny from both sides of the political spectrum – from backlash over inclusive advertising to criticism from LGBTQ+ communities when support feels inconsistent.
   
  [RELATED: Join Ragan's Communications Leadership Council, exclusively for lea
  
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• How communications can break out of the order-taker trap

  06-05-2025 12:00
  
  Data from Ragan’s 2025 Comms Benchmark report points the way to a more strategic role for communicators.There are two persistent challenges communicators face year after year when carrying out their strategic plans: too few people and not enough money.
  This year is no different, according to Ragan’s 2025 Communications Benchmark Report. In fact, the data shows it’s actually a little worse.
  The Communications Benchmark Report, now in its seventh year, is a signature research pro
  
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• Benchmarking for Internal Communicators

  06-05-2025 12:00
  
  Benchmarking is what gives your data meaning.The post Benchmarking for Internal Communicators appeared first on PR Daily.
  
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• Monthly fresh ideas for improving employee engagement

  06-05-2025 10:00
  
  How small, monthly actions rooted in psychological principles can transform your workplace into a more connected, motivated and engaged environment all year long.
  Employee engagement measures an employee’s mental and emotional connection to their work, team and organization. The term was introduced in 1990 by William A. Kahn, a professor of organizational behavior at Boston University. Kahn found that employees were more engaged when they felt their work was worthwhile (psychological meani
  
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