PR Public relations news

• How Fortune 500 companies say they’re handling Pride this year

  24-04-2025 14:02
  
  Data reveals a stark divide between plans for internal and external communications.It appears that 2025 will mark a departure from years of increasing corporate investments in Pride events and vocal celebrations on social media.
  Data from Gravity Research polling executives from across Fortune 500 and Global 1000 companies found that 39% of companies plan to decrease their overall engagement in Pride activities this year. Forty-one percent reported no change in engagement while no companies repo
  
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• Crafting reports that lead conversations, not follow them

  24-04-2025 13:00
  
  How Worldpay stays on trend without chasing trends with its Global Payments Report.
  Thoughtful, well-researched reports have become a vital tool for brands that want to establish authority and earn trust in their field. But they need to offer more than buzzwords to truly resonate.
   
  [RELATED: Showcase your internal or external comms work on the industry's biggest stage! Enter by June 6]
   
  Brands need to tap into their industry knowledge, provide actionable insights and fill real needs
  
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• Roundtable Recap: How communicators navigate the trifecta of change, crisis and growth

  24-04-2025 12:00
  
  Communicators must continue to sharpen their ability to manage uncertainty, according to a recent roundtable of comms leaders.  Three forces loom large in business: change, crisis and growth. Each carries the potential to shape — or shake — a company’s future.  
  Yet, when communication leaders are left out of planning for these pivotal moments, the consequences ripple: trust erodes, compliance wavers and the culture suffers. 
  That was the message from a rece
  
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• Harvard’s website overhaul shows how to hammer in a narrative amid crisis

  24-04-2025 12:00
  
  Hone your narrative and use existing content to respond fastYou’re getting exclusive access.
  This article was originally created just for members of Ragan’s Communications Leadership Council. Due to strong interest in this story, we’re making the full version publicly available.
  On the morning of April 9, Harvard University’s homepage was fairly standard collegiate fare.
  “Where world-class faculty and talented students come together to pursue knowledge, conduct grou
  
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