PR Public relations news

• How one private college is forging a path forward amid political uncertainty

  15-04-2025 13:00
  
  Mission-driven universities turn to strategic storytelling to strengthen donor ties and protect their values.
  Mission-driven institutions like HBCUs, religious universities, and women’s colleges such as Mount Holyoke must navigate a political tightrope. Their values have historically inspired loyalty, but now, saying the wrong thing can alienate donors.
  “Higher education has a PR problem,” said Kassandra Jolley, vice president for college relations at Mount Holyoke, one of the
  
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• What’s on communicators’ wish lists for the rest of 2025?

  15-04-2025 12:00
  
  Break out of order-taker mode to deliver lasting value.If you could make one change to your communications strategy, what would it be? It’s a simple question without an easy answer.
  As part of Ragan’s 2025 Communications Benchmark Report, we asked a pool of more than 900 communicators worldwide to share their wishes. Analysis of the qualitative responses reveals a strong desire for communications to be more embedded in organizations’ strategic groundwork across a number of key
  
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• 7 reasons why email remains the top-performing channel for internal communications

  15-04-2025 10:00
  
  Your intranet wishes it had this kind of reach, impact and staying power.
  According to data from more than 200 interviews with internal communicators, the top three most effective internal communication channels are internal email (72%), company and team meetings (49%), and meetings with direct managers (48%). While some people may be surprised that email and meetings outperform intranets and apps, here’s what the research shows.
  1. Internal email combats information overload. 43% of resea
  
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