PR Public relations news

• The Scoop: Blue Origin grabs headlines with out-of-this-world PR stunt

  14-04-2025 16:06
  
  Plus: 62% of CEOs believe a recession is coming; using Tax Day freebies for PR.In between headlines about tariffs and the economy, major news sites all have another news story in common today: the blast-off of an all-female space crew, including pop star Katy Perry and TV host Gayle King, on a Blue Origin craft. The Jeff Bezos-owned company has placed six women into an autonomous rocket that will zoom up 62 miles, cross the line into what’s considered space and then return to earth via par
  
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• How to keep your AI prompts from going off the rails

  14-04-2025 16:01
  
  Good inputs, good outputs.By Lindsey Bradshaw, PR freelancer at Lindsey Bradshaw Communications.
  AI is only as good as the prompts you feed it. To get the most out of AI, you (the expert) need to write prompts that push the tech beyond its generic answers and into information you can use. Here are some tips to get you started. Prompt AI to challenge its own output.
  Instead of asking AI for a single answer, ask it to critique its own response. Techniques like “chaining,” are where ans
  
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• How deep research can help you do PR better

  14-04-2025 15:57
  
  AI deep research will save you time and improve PR strategy development.By Ayelet Noff, CEO and founder of SlicedBrand and CEO and co-founder of Dazzle.
  PR today requires more than intuition, it demands data-driven decision-making. With new platforms emerging constantly, traditional PR alone is no longer enough. PR professionals must implement AI-powered deep research to make their work more efficient, strategic, and precise.
  Deep research refers to specialized AI tools that are designed to pull
  
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