• How Kroger’s investor relations, PR teams break down comms silos

    How Kroger’s investor relations, PR teams break down comms silos
    The national grocery store chain has unified messaging across all its target audiences.
    Investor relations and public relations have long been treated as distinct functions. But as businesses face increasing scrutiny from stakeholders, keeping them separate can lead to misalignment, confusion and reputational damage. Most importantly, it could affect the bottom line.
    That makes a strong relationship between investor relations and PR essential.
     
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  • How WeRateDogs’ community-building strategy — and color-coded database — unlocks 13/10 performance 

    How WeRateDogs’ community-building strategy — and color-coded database — unlocks 13/10 performance 
    At PR Daily’s Social Media Conference, WeRateDogs’ Matt Nelson shared tactical lessons on transparency, trust, and what to do when your audience stops saying ‘pupper.’ 
    For nearly a decade, WeRateDogs has served as a haven of wholesome social media distraction, pairing charming photos with even more charming captions and somehow making “12/10 would pet” a legitimate part of our online vocabulary. 
    Last week at PR Daily’s 2025 Social Media Confe

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