PR Public relations news

• The Scoop: Companies named Lumon grapple with sudden ‘Severance’ fame

  17-03-2025 15:44
  
  Plus: Voice of America goes dark; Humans of New York helped launch scone empire.The name “Lumon,” or the related “Lumen,” isn’t so uncommon in business circles. The name evokes light, after all. Perhaps that’s why the writers of the enigmatic hit show “Severance” chose it for the mysterious company at the heart of the show, which features office workers who medically sever their work life from their personal.
  But that leaves real-life companies tha
  
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• PR takeaways from SXSW 2025

  17-03-2025 11:00
  
  The latest insights on AI, personalization and more.SXSW took over Austin, Texas, for its 38th year. Stars like Nicole Kidman, Matthew McConaughey and Cookie Monster all visited to promote new products; companies staged elaborate activations to grab attention, from free blowouts in a makeshift street salon and cutting-edge digital art and free Dubai chocolate.
  But inside, many of the panels geared toward PR and brand professionals focused not on the large-scale and flashy, but instead on the per
  
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• How communicators can stop the burnout cycle

  17-03-2025 11:00
  
  It doesn’t have to be like this.Mary Olson-Menzel is the founder and CEO of MVP Executive Development and co-founder of Spark Insight Coaching.
  Since the pandemic, our lives have accelerated in unprecedented ways with layoffs, global unrest, political divide and more. This pace is leading to unprecedented numbers of people who are burned out. According to a recent study done by SHRM: “Burnout in the workplace is not new—but it is worsening. SHRM’s Employee Mental Hea
  
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