PR Public relations news

• The Scoop: America responds to Trump’s address to the nation

  05-03-2025 18:09
  
  Also: Target remains silent amid 40-day boycott; Digg relaunch aims to combat ‘harsh’ social media climate.
  President Donald Trump addressed Congress and the American people on Tuesday in a marathon speech that presented a partisan view of the state of the United States at the start of his second term.
  The nearly hour-and-40-minute speech was often combative, covering hot-button topics such as immigration, transgender rights and diversity initiatives. Trump took a softer tone on Ukra
  
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• What Ragan’s 2025 Top Women in Communications Hall of Fame winners all have in common

  05-03-2025 12:00
  
  They’ll be honored at the Top Women in Communications ceremony on March 12.Ragan’s Top Women in Communications Hall of Fame, Class of 2025 inductees all have two things in common.
  They’re all women who have risen to the very top of the communications profession through intelligence, tenacity and diplomacy. And they all say their proudest accomplishment in their successful careers is the people they’ve worked with, mentored and learned from.
  These Hall of Famers will be ho
  
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• How WeRateDogs became the internet’s most wholesome powerhouse 

  05-03-2025 12:00
  
  At PR Daily’s Social Media Conference, founder Matt Nelson will discuss how humor, positivity and a love of dogs took a joke account to a full-scale business and nonprofit. 
  Social media can be a relentless, chaotic heckhole. (That’s a technical term.) But for nearly a decade, one account has stood as a rare beacon of joy: WeRateDogs. 
  What started in 2015 as a simple idea — rate dogs, but always highly — has evolved into a full-fledged brand, a force for animal
  
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• Authenticity and vulnerability are the heart of thought leadership

  05-03-2025 12:00
  
  Sincerity, paired with deep insights, builds trust.
  Thought leadership is a major trend right now, and comms teams should empower their executives and industry stars to show their expertise. But every comment and post must be strategic and aligned with their personal brand.
  Whether it’s a LinkedIn post or an appearance on a podcast, audiences today expect three things from thought leaders: Depth of message, sincerity and topical relevance.
  Consumers are becoming wary of messaging that feel
  
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