PR Public relations news

• The Scoop: Google called out for error-filled AI commercial. Again.

  07-02-2025 17:26
  
  Also: Scouting America’s controversial rebrand yields results; NFL doubles down on DEI.
  Google revised this year’s Super Bowl ad promoting its Gemini AI after a blogger challenged the company over cheese data used in the commercial.
  Yes, cheese data.
   
  [RELATED: Join Ragan's Communications Leadership Council, exclusively for leaders in employee and internal communications]
   
  The debate on X began when travel blogger Nate Hake, who has about 2,600 followers, criticized the a
  
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• How schools can communicate changing immigration policies to students, staff

  07-02-2025 12:00
  
  And the vital roles teachers can play.Organizations of all kinds have been scrambling to respond and adapt to the flurry of executive orders the new presidential administration ordered.
  Schools, usually the domain of local governments, are responding to federal action that rescinded a Biden-era administrative rule that forbade immigration enforcement actions in “sensitive areas,” including schools and houses of worship.
  “Criminals will no longer be able to hide in America&rsquo
  
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• How AI can help you create, land and track the perfect pitch

  07-02-2025 11:00
  
   Gain access to journalists and craft personalized outreach.  Generative AI boosts productivity by allowing professionals to accomplish tasks more efficiently. As AI tools become more integrated into workflows, the technology can also shape the way PR pros build relationships with journalists.
  “AI is going to just play a huge role in not only opening up access, but also helping with personalization, which will then also help with performance,” said Jason Brandt, chief marke
  
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