• PR lessons from falsehoods about immigrants in Springfield, Ohio

    PR lessons from falsehoods about immigrants in Springfield, Ohio
    Social media has made the spread of misinformation more prominent than ever.
    A PR nightmare ignited in Springfield, Ohio, in early September when baseless claims about a surge of Haitian migrants into the community started spreading on social media. A few days later, Donald Trump added fuel to the growing crisis by repeating the already disproven rumors during a live presidential debate.
    “They’re eating the dogs, the people that came in, they’re eating the cats,” Trump fa
  • By the Numbers: These are the media personalities that Fortune 500 CEOs follow most

    By the Numbers: These are the media personalities that Fortune 500 CEOs follow most
    And what you can learn from it.PR isn’t always about reaching the public in a broad sense. Often, it’s about reaching just a few of the most influential of all people – like a Fortune 500 CEO.
    “On any given brand, on any given topic, it’s relatively small groups of people that are influencing public opinion,” explained Collin Berglund, managing director at Rational 360. “And one of the major groups that we see influencing public opinion the most right no

Follow @P_and_R_News on Twitter!