PR Public relations news

• The Scoop: Bots may have been used to sway anti-DE&I public opinion at John Deere, others

  06-09-2024 17:13
  
  Plus: Jobs report likely means good things for U.S. economy; SearchGPT not yet Google killer.
  An analysis by a public relations and marketing firm suggests that much of the social engagement surrounding the anti-DE&I policy campaign by conservative activist Robby Starbuck may have been led by bots.
  Starbuck led a series of social media attacks earlier this year to challenge the diversity, equity and inclusion policies at companies such as Tractor Supply, John Deere and Harley-Davidson. Each
  
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• How I Got Here: PRophet Founder Aaron Kwittken on unlocking AI for smarter stakeholder engagement

  06-09-2024 12:00
  
  Aaron Kwittken shares about the toughest moment of his career.Aaron Kwittken, founder and CEO of PRophet, is a seasoned communications pro with over 30 years of experience, starting with public affairs on the hill and then transitioning to tech entrepreneurship. He founded PRophet, the first AI-powered platform for PR professionals, after a successful career leading a global PR and brand strategy firm, KWT. 
  [RELATED: Join us on June 12 for a FREE webinar with LumApps on AI uses for interna
  
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• The Friday Reporter: Misty Chally

  06-09-2024 10:20
  
  A new episode of The Friday Reporter podcast.Dropping in the week of Labor Day to talk with Misty Chally, executive director of the Critical Labor Coalition.With years of Capitol Hill and Washington, D.C. experience, Misty has built an alliance of employers and organizations to advance the importance of labor issues.
  She shares the importance of bipartisan efforts, the obstacles of political messaging and the power of harnessing the U.S. job market. As a small business owner herself, Misty has b
  
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