• Lynn Henderson Public Relations Named PR Agency of Record for Destination Silver Star - PR Newswire

    Lynn Henderson Public Relations Named PR Agency of Record for Destination Silver Star  PR Newswire
  • PR takeaways from Starbucks, Chipotle leadership changes

    PR takeaways from Starbucks, Chipotle leadership changes
    Transparency and answering the ‘why’ are key.
    Starbucks’ decision to replace CEO Laxman Narasimhan on Aug. 13 was as much a PR statement as it was a business decision. The action aimed to signal to Wall Street, stakeholders and employees that it’s committed to making major improvements.
    The coffee chain has struggled since Narasimhan took over in March 2023. Since then, Starbucks has faced concerns about rising prices, decreased customer service and questions about qualit
  • 4 tips for better interviews and stronger stories

    4 tips for better interviews and stronger stories
    Journalist Kim Cross explains how good interviews help you tell better stories.Tom Corfman helps communicators become better interviewers as director of RCGs Build Better Writers program.
    As a writer, Kim Cross has described herself as a homebuilder.
    “Everyone does it differently, but for me, a narrative starts with a blueprint: a plan for the story structure,” she said in a 2021 interview.
    It’s not surprising then that the journalist’s insights on interviewing are s

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