PR Public relations news

• The Scoop: Meta shuts down disinformation tool ahead of U.S. election

  16-08-2024 17:08
  
  Plus: The Onion releases a paper edition (yes, really); FTC cracks down on AI-driven fake reviews.
  With less than three months until the U.S. presidential election, Meta has gone through with its promise to shut down CrowdTangle, a tool for tracking misinformation on the company’s social media.
  The tool was popular among journalists, researchers, academics and watchdog groups for allowing them to monitor social media posts and study the spread of deepfakes, misleading posts and outright li
  
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• How I Got Here: Disney’s Kelly Liyakasa on the evolution of the communicator’s role

  16-08-2024 12:00
  
  Kelly Liyakasa of Disney shares how music fuels her creative inspiration during her workday.Kelly Liyakasa, director of communications at Disney, supports the company’s global advertising business and its advanced advertising businesses such as streaming advertising and data-driven/advertising technology. Liyakasa helped support the launch of the ad-supported tier of Disney+ from a comms perspective.
  Before stepping into Disney’s magical realm, Liyakasa was a communications director
  
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• The Friday Reporter: Eleanor Hawkins

  16-08-2024 10:00
  
  A new episode of The Friday Reporter podcast.
  Eleanor Hawkins is communications strategist and writer for Axios after starting her career in politics and communications. It’s her early career experience that has delivered her to a place in journalism that reports on the trends and moves inside the world of public relations.
  As the weekly author of Axios Communicators newsletter, she spends a great deal of time connecting with leaders, brands and employers to demonstrate the impacts of thei
  
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