PR Public relations news

• The Scoop: Coca-Cola retracts ad in Bangladesh over misleading statements about Palestine

  12-08-2024 17:04
  
  Plus: NBC celebrates a golden Olympics; Donald Trump falsely claims images of Harris campaign are AI.The war between Israel and Hamas continues to rage in Palestine, leaving more than 41,000 people dead and a deep humanitarian crisis.
  While business implications for this crisis are far less pressing, they are nonetheless still a consideration for all manner of organizations, especially those with ties to either the United States or Israel.
  Many U.S.-based companies, including McDonald’s an
  
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• Become the industry expert your clients deserve

  12-08-2024 13:00
  
  When you need to get up to speed fast.David Murphy is an account supervisor at Method Communications.
  There’s an understanding in PR that if you want to go deep, work in-house, and if you want to go wide, work for an agency. If you chose the latter, chances are you’ll be staffed on multiple accounts in a variety of industries. You might have never thought about crypto, unless it was a meme, and suddenly your new crypto client’s asking for your opinion on strategy. Welcome to pu
  
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• PR pros discuss the art of the international pitch

  12-08-2024 12:00
  
  Cultural nuances can play a major role in landing a placement.
  Trevor Hale doesn’t believe the fundamentals of pitching a news story in the United States are all that different from doing so anywhere else in the world. Both require a tailored pitch that’s clear and to the point.
  The major differences aren’t so much rooted in PR best practices as they are in understanding the culture you’re trying to win a placement.
   
   
  [RELATED: Would you like to speak at a Rag
  
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