• The Scoop: Controversy wallops Major League Eating over hot dog brands

    The Scoop: Controversy wallops Major League Eating over hot dog brands
    Plus: The shareholder pushback against corporate activism; fruit giant found liable for funding paramilitary group.The Fourth of July is less than a month away, and that often means fireworks and barbecues with burgers and hot dogs in large quantities. But one Independence Day staple won’t be present at the Nathan’s Famous Fourth of July Internal Hot Dog Eating Contest in Brooklyn this year — competitive eating champion Joey Chestnut. According to CBS News, Chestnut claims he w
  • Conferences: The jelly to the peanut butter of media relations

    Conferences: The jelly to the peanut butter of media relations
    They just go together.Tara Baumgarten is is head of public relations and strategic communications for //NKST.
    Traditionally, businesses have relied on public relations, specifically media relations, as their primary channels for building their brand story and executive visibility. However, there’s an often-overlooked cornerstone: conferences.
    Conferences serve as vital building blocks in an integrated communications strategy because of their ability to foster thought leadership, nurture re
  • ‘It’s less about you’: Community relations is at the heart of the Obama Presidential Center

    ‘It’s less about you’: Community relations is at the heart of the Obama Presidential Center
    Listening and responding changed how the presidential library will take shape.Most presidential libraries are staid, placid affairs, built to enshrine paperwork and artifacts from America’s top executives.
    Former President Barack Obama wanted something different for his own library. It will include the usual scholarly amenities and museum exhibits, but the 19-acre Obama Presidential Center on the South Side of Chicago will also serve as a community gathering space that includes an athletic

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