PR Public relations news

• The Scoop: Apple faces high-stakes announcement today

  10-06-2024 16:33
  
  Plus: South Korea retaliates against North with K-pop; meme stock rollercoaster hits a bump.Apple finds itself in an unaccustomed situation.
  It’s falling behind.
  The company has been the very definition of technological cool for decades now, ushering in the smartphone revolution and making our devices aesthetically pleasing as well as functional.
  But now its trademark iPhone is stagnating, failing to roll out new features that inspire people to shell out for a new model every year. And it&
  
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• Yes, busy executive, you should make time for that podcast

  10-06-2024 13:00
  
  They can be well worth the time.Beth Haken is EVP at Method Communications.
  My husband, who works in the wine business, is fond of saying, “Be nice to the busboy — he’ll own the restaurant one day.” The same goes, I’d argue, for trade publications, newsletters and podcasts. But as PR professionals, whose job it is to connect media with sources and explain each world to the other, it’s on us to make the argument that these smaller outlets are worth the time of
  
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• 5 strategies for combatting misinformation, disinformation and malinformation

  10-06-2024 12:00
  
  Insights from PR Daily’s Media Relations Conference.Patrice Smith is a lecturer in the Department of Journalism & Public Relations at California State University, Long Beach. Connect with her on LinkedIn or follow her on X.
  As lies and rumors spread across the internet, the terms “misinformation” and “disinformation” have become part of communicators’ lexicon. Although many professionals and consumers attribute this issue to the advancement of technology s
  
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