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• The Scoop: TikTok positions itself as more than a kids’ dancing app in bid for survival

  05-04-2024 16:26
  
  Plus: A better-than-expected jobs report; LSU coach causes Streisand Effect.A nun is the face of TikTok in a new commercial emphasizing the broader importance of the app.
  “Because of TikTok, I’ve created a community where people can feel safe asking questions about spirituality,” Sister Monica Clare, a New Jersey nun, says in the TV spot. The New York Times reports that the sister is just one of many unlikely spokespeople for the besieged app, alongside a rancher and a Navy vet
  
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• How I Got Here: West of Fairfax’s Courtney Lopez on taking risks

  05-04-2024 13:00
  
  Courtney Lopez shares why data is her professional love language.As the visionary behind West of Fairfax, Courtney Lopez brings nearly a decade of expertise in digital marketing to the forefront. With a strong foundation built from agency work with diverse personal and professional brands, Lopez transitioned into consulting for digital strategy. In 2018, she co-founded West of Fairfax with two partners, driven by the mission to sculpt brand identities and narrate compelling stories in the digita
  
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• The Friday Reporter: Will Kinzel of Parafossam

  05-04-2024 10:07
  
  A new episode of The Friday Reporter podcast.Will Kinzel is the founder of Parafossam, a new and booming business inside of Washington, D.C. With a keen insight into running policy campaigns, Will is deciphering Washington, D.C. for private equity clients in a way like no other.
  Will’s experience from inside political committees, top offices inside the U.S. Capitol and high perches inside corporate America have given him a killer instinct and his clients are thriving because of his intuiti
  
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