• Live from Ragan’s Social Media Conference: Optimizing your short-form video content

    Live from Ragan’s Social Media Conference: Optimizing your short-form video content
    From establishing an ownable identity to finding trends to participate in, tips from Ragan’s Social Media Conference.
    Ragan and PR Daily’s 2024 Social Media Conference kicked off Wednesday with a memorable pre-conference workshop slate. During an afternoon session, Mackenzie Perna, co-founder at Sun & Sol Co., and Tyler Paget, social media director at Fox Racing, did a deep dive into how organizations can create impactful short-form content on TikTok, Reels and Shorts.
    Here&rsquo
  • By the Numbers: The slang Gen Alpha uses, no cap

    By the Numbers: The slang Gen Alpha uses, no cap
    Get to know the language of this up-and-coming generation so you can use it (or not) wisely.I promise that headline was the last ironic use of Gen Alpha slang you’ll hear from this elder Millennial.
    But Generation Alpha, those born between 2010 and today, are rising. And they speak in their own unique way that PR professionals should understand — if only so they can avoid using it in a “how do you do, fellow kids?” sort of way.
    New data from Morning Consult delves into th
  • The case for elevating CCOs to CEO roles

    The case for elevating CCOs to CEO roles
    Businesses need leaders who communicate effectively, fiercely defend their reputation, and successfully navigate stakeholder relationships. In other words, it needs more CCOs stepping up to the CEO role.Alysha Light is the founder of Flight PR. Connect with her on LinkedIn.
    When it’s time for companies to name their next CEO, they often look to their C-Suite. CFOs, CMOs, CSOs, CTOs and even general counsel are the usual suspects who are in the running by default. Meanwhile, their
  • PR expertise in cybersecurity - NATIONAL Public Relations

    PR expertise in cybersecurity - NATIONAL Public Relations
    PR expertise in cybersecurity  NATIONAL Public Relations
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