• The PR team who helped bring Brittney Griner home on how they kept her in the headlines

    The PR team who helped bring Brittney Griner home on how they kept her in the headlines
    It was a delicate balance involving great sensitivity and persistence.
    Securing the release of WNBA star Brittney Griner from wrongful detention in Russia was a monumental feat of politics and negotiations.
    But PR also played a critical role.
    “It was about screaming from the mountaintop and trying to have the public and ultimately the government and White House pay attention to us, because we knew that without the government support and the support of the White House, she probably wasn&rsq
  • 3 ways AI assists internal communications

    3 ways AI assists internal communications
    Empowering, not replacing, corporate communicators with AI.
    Artificial intelligence (AI) is hyped to become a transformative force across all industries. According to Next Move Strategy Consulting, the global AI market was valued at $95.6 billion in 2021 and is predicted to grow with a 32.9% compound annual growth rate to reach $1.85 trillion by 2030.
    As the use of AI expands, it has the potential to revolutionize HR and corporate communications by linking data with content, but we must use it r

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