• The Scoop: Boeing’s reputation woes aren’t affecting airlines

    The Scoop: Boeing’s reputation woes aren’t affecting airlines
    Target launches a new membership program; Microsoft engineer warns about company’s AI tool.Unless you’ve been firmly out of the loop, you’ve likely heard about the mishap involving a plane door flying off a Boeing aircraft and the massive ground stop of the Boeing 737 MAX9 aircraft that followed. As a corporation in the public eye, the implicit trust that airline customers place in Boeing to deliver them safely to their destination is of the highest importance. However, accordi
  • On the Move: Crosswind Media & Public Relations Ups Dang - O'Dwyer's PR News

    On the Move: Crosswind Media & Public Relations Ups Dang - O'Dwyer's PR News
    On the Move: Crosswind Media & Public Relations Ups Dang  O'Dwyer's PR News
  • How Microsoft is using AI for measurement for its own comms

    How Microsoft is using AI for measurement for its own comms
    From hindsight to foresight.Microsoft is running at the head of the AI craze. From its partnership with OpenAI to its Copilot tool to Azure AI and more, the tech giant is putting out new tools by the day to help people and organizations take advantage of generative AI.
    But how is Microsoft’s own communications team using AI in their day-to-day work?
    We got a bit of insight during PR Daily’s recent Public Affairs & Speechwriting Virtual Conference, when Microsoft VP of Public Affa
  • Why Wikipedia can be a PR problem for political campaigns

    Why Wikipedia can be a PR problem for political campaigns
    Election season is Wikipedia season as voters pay close attention to candidate pages.Rhiannon Ruff is a co-founder of the digital agency Lumino and the author of the new book, Wikipedia & Crisis Communications.
    Political campaigns are kicking into high gear as primaries conclude and general elections take shape. All these candidates and their teams have robust digital operations that include paid and organic social media, targeted email outreach      and sophisticate
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