PR Public relations news

• The Friday Reporter: Amos Snead

  09-02-2024 16:35
  
  A new episode of The Friday Reporter podcast.
  The National Press Foundation is dedicated to investing in the future of young journalists and my guest today has made this organization a top priority.  Amos Snead is the chair of the NPF and also president of D.C. public affairs firm Adfero. Today, he’s a guest of the Friday Reporter.As an avid supporter of journalism and communications, Amos famously tells everyone he mentors that we’re in the “friend-making business,&r
  
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• The Scoop: The biggest PR storylines from the Super Bowl

  09-02-2024 16:31
  
  Plus: Is there such a thing as too many celebrities? Welcome to the Scooper Bowl! 
  That Big Game is coming up Sunday, and while it’s known as the biggest day in advertising, the PR implications are vast as well. Now there are teaser campaigns to drum up interest, influencer partnerships, social campaigns to keep hype stoked long after an ad’s premiere.  
  While we won’t have a full picture until game day, there are several major trends emerging this year wort
  
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• 6 questions with: Mary Poliakova of Drofa Comms

  09-02-2024 13:00
  
  Mary Poliakova shares a guiding principle in her approach to communication. Drofa Comms Co-founder and COO Mary Poliakova manages diverse teams, overseeing client relations, content production, and data analysis. With a decade of experience, the former finance journalist has led over 40 international campaigns.
  We caught up with Poliakova to get her take on the future of the communications industry,
  [RELATED: Purchase Ragan’s Top Case Studies Guidebook for 50+ case studies and comms s
  
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• 5 ways PR pros want to use AI in the future

  09-02-2024 12:00
  
  There’s no doubt that artificial intelligence has overhauled the practice of public relations, impacting the tools professionals use and the way they develop emails, press releases and social media copy — and introducing new pitfalls and anxieties. ACCESSWIRE and PR Daily partnered to find out how PR professionals are currently thinking about AI — whether they use it, what they want to apply it to, what they’re excited about and what they’re afraid might happen
  
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