• By the Numbers: These brands are already winning the Super Bowl

    By the Numbers: These brands are already winning the Super Bowl
    Plus: The Taylor Swift effect.  The Super Bowl won’t kick off until Sunday, but PR practitioners have already been at work for months as they prepare for the biggest brand bonanza of the year.  
    Social media mentions will be a key metric this year in measuring interest and excitement around the ads, and some have already earned a greater share of the conversation than others.. 
    From Jan. 31 to Feb. 6, NYX Cosmetics was the winner in the buzz bowl, with a big assist from
  • ‘We’re all on this journey together’: Bringing everyone together for DE&I

    ‘We’re all on this journey together’: Bringing everyone together for DE&I
    Director of Diversity, Equity, and Inclusion and Culture at the University of California’s Department of Anesthesia and Perioperative Care shares how she makes room for others. 
    Leah Pimentel, inaugural director of Diversity, Equity, and Inclusion and Culture at the University of California’s Department of Anesthesia and Perioperative Care, wants her colleagues to know that they are seen and their opinions are deeply valued at work.
    Pimentel oversees the department’s DE&am
  • Career advice gems from the Top Women in Communications

    Career advice gems from the Top Women in Communications
    A roundup of career advice from the incoming class of Top Women.
    The Top Women in Communications Awards highlights a tremendous group of communications leaders who consistently influence and inspire everyone around them. Honorees include community givers, crisis navigators, DE&I champions, mentors, trailblazers, visionaries, rising stars and many more.
    And not to be left out, we’re welcoming a new class of Hall of Fame inductees. This year includes Susan Donlan, chief communications of
  • The Future of AI in Public Relations

    The Future of AI in Public Relations
    Artificial intelligence is fundamentally changing the discipline of public relations. 
    The post The Future of AI in Public Relations appeared first on PR Daily.
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