PR Public relations news

• This is when communicators and marketers are most likely to use AI

  31-10-2023 15:44
  
  A new survey from The Conference Board in partnership with Ragan Communications sheds light.A new survey conducted by The Conference Board in partnership with Ragan Communications reveals new insights into how communicators and marketers are continuing to push the bounds of AI and discovering new ways to incorporate it into workflows. 
  Sixty-eight percent of communicators AI at least occasionally – though only 18% use it either often or all the time. These numbers have creeped up only
  
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• The Daily Scoop: Major eye drop recall will require skillful comms to rebuild trust

  31-10-2023 15:14
  
  Plus: Cast of “Friends” issues statement on Matthew Perry’s death, Sam Bankman-Fried answers for past interviews on the stand.  Twenty-six types of eye drops have been recalled by the Food and Drug Administration. The FDA found that the drops, which were all manufactured by Velocity Pharma and distributed under various brand names, were made in “insanitary conditions” and could cause infection, the Washington Post reported.  
  The drops were sold
  
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• Nucleus PR bags public relations mandate for Litmus - MediaNews4U

  31-10-2023 13:43
  
  Nucleus PR bags public relations mandate for Litmus  MediaNews4U
  
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• Saying sorry: The risks of apologizing after a statement goes wrong

  31-10-2023 12:00
  
  APCO Worldwide Global Crisis Practice Lead Eliot Hoff speaks on why so many organizations’ Israel-Hamas apologies have fallen flat.  Sometimes as communicators, you may put out a statement that misses the mark. Or maybe your executives never asked communications for help and they got it wrong. Now it’s your mess to clean up.  
  This challenge has been a recurring one for many communicators in recent weeks as organizations scrambled to respond to the war between Isr
  
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