Advertising news

• Dairy Australia Hands Keep Left A Three-Year PR & Influencer Remit

  22-07-2026 02:51 via bandt.com.au
  
  Dairy Australia has appointed independent communications agency Keep Left as its PR and influencer agency of record following a competitive pitch, handing the agency a three-year remit spanning earned media, influencer engagement and reputation-building. Under the appointment, Keep Left will support the delivery of Dairy Australia’s community marketing program, which is designed to build trust […]
  
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• Fourthe Appoints Nick Kelly As Executive Producer

  23-07-2026 05:18 via bandt.com.au
  
  AI-specialist production company Fourthe has appointed Nick Kelly as executive producer.  Kelly has spent his career delivering work for prominent global clients, agencies, and production companies. His industry background includes agency-side production roles at Saatchi & Saatchi and M&C Saatchi in London. In addition to a recent tenure at Good Oil Films in New Zealand, […]
  
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• Cannes Download Announces 2026 Speaker Lineup, Returns In August

  23-07-2026 05:08 via bandt.com.au
  
  Want to know what really went down in the South of France? This is the place to be.
  
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• TV Ratings (22/7/2026): A Current Affair’s Moving Story Draws A Crowd

  23-07-2026 04:54 via bandt.com.au
  
  There's nothing quite like the story of a young girl with a rare genetic disorder to test if your tear ducts are working.
  
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• Akcelo: B&T’s Agency Scorecard 2026

  23-07-2026 04:51 via bandt.com.au
  
  Akcelo channels The Beatles here. And there seems to be no Mark David Chapman around the corner.
  
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• MiQ ANZ MD Fiona Roberts Steps Down After Eight Years

  23-07-2026 04:48 via bandt.com.au
  
  Roberts heads to the door at MiQ, leaving the firm with a gaping hole in its indoor cricket team's batting lineup.
  
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• Cricket Australia & oOh!media Extend Test Season Partnership

  23-07-2026 04:45 via bandt.com.au
  
  It's great news for industry faces with a penchant for a corporate box. Which includes us, by the way.
  
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• VMO Names First Queensland Sales Director

  23-07-2026 04:43 via bandt.com.au
  
  Staples to lead VMO's sales in Queensland. Refused to answer B&T's questions about whether he cried or not after Origin.
  
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• Who’s Going Beyond The Brief: Best Of The Best Social Changemakers

  23-07-2026 04:34 via bandt.com.au
  
  Advertising and media has the ability to change lives.. But these are the people truly going above and beyond.
  
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• ‘We’re Not Going To Become A Synthetic Company’: Publicis Doubles Down On AI Training To ‘Remove Fear’

  23-07-2026 04:34 via bandt.com.au
  
  Publicis AI says AI won't replace humans. But adds that she wouldn't mind one of the cars from I, Robot.
  
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• NITV & NRMA Insurance Spotlight Blak Business Success In New By Mob For Mob Series

  23-07-2026 04:34 via bandt.com.au
  
  Excellent work here from NRMA Insurance and NITV here, we think.
  
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• UnLtd Reveals Four New Charity Partners In Move To Refocus Prevention Efforts

  23-07-2026 03:48 via bandt.com.au
  
  UnLtd, the advertising industry’s social impact organisation, has announced four new charity partners as it sharpens its focus on prevention and long-term solutions for children and young people facing disadvantage. The announcement comes as UnLtd enters a new strategic phase after more than two decades of mobilising Australia’s media and marketing industry to support social […]
  
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• Plus Also Studios’ Plan To ‘Liberate’ 2 Million Designers With ‘One Of A Kind’ Unicorn Tool

  23-07-2026 03:46 via bandt.com.au
  
  Plus Also Studios, the AI-first production business spun out of advertising agency Howatson+Company has officially launched Unicorn — a new SaaS product and business that aims to give brands unlimited campaign asset roll out for a flat, and enticingly low, fee.  Its ambitions, perhaps unsurprising given its name, are far from quaint. The product launched […]
  
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• Major Shift In Race For B&T Women In Media People’s Choice Award As Number One Spot Changes Hands

  23-07-2026 03:42 via bandt.com.au
  
  With voting closing tomorrow, the race for the B&T Women in Media Awards, presented by Are Media, People’s Choice Award has entered its final stretch — with some serious last-minute movement.  After sitting in fifth place in our previous update, Simran Kaur from Pounce Agency has come storming in to take the number one spot […]
  
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• Melbourne Confidential: Kyle Duckitt

  23-07-2026 02:54 via bandt.com.au
  
  In this series, we’re taking a look at some of the most creative faces in Melbourne with some help from our friend Kathleen Gunther, who partners with independent agencies across Australia and New Zealand to scale their brand presence and drive sustainable growth. This week we spoke with Kyle Duckitt, strategy director at AQKA.  1. […]
  
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• Healthylife Launches Campaign To Remind Aussies Being Healthy Doesn’t Have To Be Complex

  23-07-2026 02:53 via bandt.com.au
  Healthylife, Woolworths Group’s health and wellness platform, has launched a new brand campaign, ‘We do healthy. You do life’, positioning itself as a partner that simplifies health management for busy Australians. Developed in-house, the campaign is built on the insight that managing health and wellness can often feel like another full-time job. Through the new […]
  
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• Ethnolink Adds Five Senior Hires To Creative Team 

  23-07-2026 02:38 via bandt.com.au
  Communications and marketing agency Ethnolink has expanded its senior creative team with five new appointments, including the creation of a new Creative Lead role. The appointments take Ethnolink’s headcount to more than 60 people and bring experience from agencies including Badjar Ogilvy, Zoo Group, Principals, M+C Saatchi Group, MullenLowe UK, VML and Publicis.Poke. Leading the […]
  
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• NOVA Partners With Tealium & LiveRamp To Reach Audiences ‘Around The Moments They Already Love’

  23-07-2026 02:09 via bandt.com.au
  
  NOVA Entertainment has partnered with customer data platform Tealium and data collaboration platform LiveRamp to boost its first-party data capabilities as the audio company looks to give advertisers more sophisticated audience targeting and measurement tools. The deals form a key part of NOVA’s broader ad tech strategy, with the broadcaster saying it can now deliver […]
  
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• Sparro Hires Yango Executive Eb Yusuf As GM Of Strategy & Growth

  23-07-2026 01:40 via bandt.com.au
  
  Sparro by Brainlabs has appointed former Yango executive Eb Yusuf to the newly created role of general manager of strategy and growth, as the agency continues to expand its full-service media and creative offering following its acquisition by Brainlabs. It comes just one week after long-serving executive Hannah Jones was promoted to chief executive officer […]
  
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• Beyond The Valley Launches 2026 Campaign With A Game Show Twist

  23-07-2026 01:31 via bandt.com.au
  
  Victorian dance music festival Beyond The Valley has launched its 2026 campaign, ‘Fortune Favours The Curious’, placing the festival inside a fictional television universe dubbed the B.TV Network. This marks the third year running Untitled Group, which organises the festival, has built its launch around a narrative concept rather than straight festival footage. The launch […]
  
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• Craft Beer Panhead Rolls Out Brand Refresh & Redesign Via Weave

  23-07-2026 01:05 via bandt.com.au
  
  Craft beer brand Panhead has rolled out a major brand refresh and packaging redesign created by independent brand design agency Weave, as the New Zealand brewery looks to strengthen its premium positioning and support future growth. The redesign introduces a new strategic platform, “Beer, Engineered”, repositioning Panhead’s garage-built heritage around precision, quality and craftsmanship while […]
  
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• Chupa Chups Expands Into Lollies Category With ‘Free the Funshine’ Campaign Via The Idea Shed 

  23-07-2026 00:52 via bandt.com.au
  Chupa Chups is making its biggest play beyond its iconic lollipops, launching a new integrated campaign via The Idea Shed and Havas Media Australia to support its expansion into the Australian lollies category. Called ‘Free the Funshine’, the campaign introduces Chupa Chups’ new range of lollies, including Sour Bites, Ocean Fun and Puffies, now available […]
  
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• BCF Turns Fishing Shirt Obsession Into Weatherproof ‘Fisho’s Onesie’ Via Thinkerbell

  23-07-2026 00:43 via bandt.com.au
  Retailer BCF has teamed up with Thinkerbell to launch a tongue-in-cheek winter campaign that transforms the iconic Australian fishing shirt into what it claims is the world’s first full-body, weatherproof ‘Fisho’s Onesie’. The campaign leans into BCF’s long-running “BCFing Fun” brand platform and the continued popularity of fishing content on social media, particularly the growth […]
  
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• ‘Our Journalism Should Be Licensed, Not Taken’: Reuters Editorial Chief Slams AI Companies For ‘Plundering’ News

  22-07-2026 04:43 via bandt.com.au
  
  Reuters’ top editor has warned that journalism faces a threat far greater than social media upending advertising business models if the media is unable to secure licensing deals with AI companies. Speaking at the annual Andrew Olle lecture, Alessandra Galloni leads editorial at the world’s largest news agency and believes that AI companies must pay […]
  
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• TV Ratings (21/7/2026): Nine’s Game Show Duo Leads Tuesday Night Ratings

  22-07-2026 04:36 via bandt.com.au
  With the World Cup over, all eyes were on, erm, Tipping Point yesterday.
  
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• ‘A Natural Fit’: Hello Hires WPP Production Exec Caroline Berdayes As CFO & COO

  22-07-2026 04:14 via bandt.com.au
  
  Berdayes says "hello" to Hello.
  
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• ‘A Natural Fit’: Hello Hires WPP Exec Caroline Berdayes As CFO & COO

  22-07-2026 04:14 via bandt.com.au
  
  Independent creative agency Hello has lured Caroline Berdayes from WPP to join the business as chief financial & operating officer, marking a significant investment in its executive leadership team as the agency posts double-digit revenue and profit growth in FY26 as it scales for its next stage of expansion. Berdayes joins Hello from WPP Production […]
  
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• WPP Media & Prime Video Bring Elle Woods To Newtown

  22-07-2026 04:09 via bandt.com.au
  
  We haven't seen anything this pink since Barnaby Joyce shouted at his dog.
  
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• Havas Red Wins ECOVACS PR, Social & Influencer Work

  22-07-2026 04:08 via bandt.com.au
  
  Jetsons fans at Havas Red rejoice as it wins robot vacuum cleaner account. Though no progress on its flying car account, however.
  
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• Korean Tourism Launches ‘Korea Unlocks More Of You’ Campaign Via REBORN

  22-07-2026 03:56 via bandt.com.au
  
  Want to find yourself? Head to Korea it seems. Though only the southern side of the DMZ.
  
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