Advertising news

• Innocean Australia hires former Monkeys creative director Paul Bruce for creative director role

  25-06-2017 19:46 via feedproxy.google.com
  
  CB Exclusive - CB can reveal that Paul Bruce has joined Innocean Australia as creative director, effective immediately, the first full time signing ECD Steve Jackson has made since taking the reins in January. 
  Says Jackson: "There are few people I admire as much as Brucey. He's all class. We've made steps here but we want to go much further and he's already improving the creative. And, of course, everyone has already fallen in love with him. I couldn't be more delighted."
   
  Bruce, who
  
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• After almost a decade Australia's Tom Dery steps down as M&C Saatchi's worldwide chairman

  25-06-2017 19:37 via feedproxy.google.com
  M&C Saatchi CEO, David Kershaw today announced that after nine years, Australia's Tom Dery will be stepping down as Worldwide Chairman of M&C Saatchi Network. Dery will remain as Chairman of M&C Saatchi Australia and continue working out of the M&C Saatchi Sydney office.Dery (far left, with Lord Maurice Saatchi) has been instrumental in growing M&C Saatchi into a powerhouse global network, founding the Australian, Asian and West Coast US businesses.
  Says Lord Maurice Saatchi,
  
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• Bec Brideson's Cannes Diary #4

  25-06-2017 08:36 via feedproxy.google.com
  
  Bed
  Brideson, Advisor, Speaker and Author, is sitting on the CannesGlass Lions jury. Brideson is writing exclusively for Campaign Brief.The default settings in advertising can change the world.Before I leave, my favourite piece of work entered into the Glass Awards proving that understanding and gender in marketing is a potent lens and not just about femvertising and "girly-stuff".Tecate beer from Mexico (a Heineken brand) made the bold decision to alienate some of its audience for a noble reaso
  
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• It's hot as hell and I think the jury hate me - Andy Flemming's now ridiculously late Cannes Diary

  25-06-2017 08:22 via feedproxy.google.com
  Andy Flemming, Group CreativeDirector, M&C Saatchi, Sydney is representing Australia on theCannes Cyber Lions jury. Flemming, along with most of the otherAustralian and NZ jurors, writes exclusively for CB.I spent my first four days in Cannes utterly convinced that I was immensely disliked by my fellow Cyber jurors. I'd enter the jury room every morning to hear stories of bonding over wonderful meals, hearty laughter and lifelong friendships being forged. At night, I'd sit alone, sadly tryin
  
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• Le journal de local #4 - Alex Little and Karsten Jurkchat's Cannes Series

  25-06-2017 07:45 via feedproxy.google.com
  Alex Little and Karsten Jurkchat,senior creative team at Ogilvy Melbourne are in Cannes competing in theCyber category of the Cannes Young Lions competition. Here, the pairshines a light on the Cannes celebrities you haven't heard of,exclusively for CB."I was jumping horses in Monaco and there were people taking pictures. After I finished, they came up to me and said that because of my height I should consider modelling. Since then I have modelled in Milan, Paris, Madrid, all over Europe. I also
  
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• Jenna Morrissey + Rachel Harley's Diary #5

  25-06-2017 07:21 via feedproxy.google.com
  
  Jenna Morrissey and RachelHarley, a young creative team from Grey Sydney, have competed in
  the Print category of the Cannes Young Lions competition. The pairwrite exclusively for CB.Considering we went to see a chat on eradicating self-doubt yesterday, seeing David Droga today was kind of counter intuitive. For someone who is no stranger to giving themselves a good pat on the back, he's made me feel like a mere mortal.Let's say, the Tap Project - I'm trying to avoid the word 'inspired' soas not
  
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