Advertising news

• IHAC Awards 2026 Launch With New Categories Reflecting The Rise Of In-House Creativity

  05-12-2025 01:34 via bandt.com.au
  The In-House Agency Council (IHAC) is opening entries for the IHAC Awards 2026 celebrating the best in in-house and hybrid creativity across Australia and New Zealand. Now in its fourth year, the IHAC Awards have become the benchmark for creative excellence produced by in-house and hybrid teams across the region. The 2026 program introduces three […]
  
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• Three Days Left To Vote As B&T’s Women In Media People’s Choice Race Tightens!

  21-07-2026 03:34 via bandt.com.au
  
  What are you doing for the rest of this week? You should be corralling friends, colleagues, family to get voting!
  
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• Just Three Days Left To Vote! B&T Women In Media People’s Choice Race Continues To Tighten

  21-07-2026 03:34 via bandt.com.au
  
  With just three days left before voting closes, the race for the B&T Women in Media Awards, presented by Are Media, People’s Choice Award is proof that no position remains safe. While Resolution Digital’s Christen Fernandes continues to hold the top spot, her share of the overall vote has tightened slightly, easing from 7.1 per […]
  
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• Publicis’ Influential Hires Former We Are Social & VML Execs Kelson Ong & Erin Hunter

  21-07-2026 02:44 via bandt.com.au
  
  These two are said to be influential faces in the industry. Now they're Influential faces, too.
  
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• Influential Hires Ex We Are Social & VML Execs Kelson Ong & Erin Hunter As Group Directors

  21-07-2026 02:44 via bandt.com.au
  
  Publicis Groupe’s influencer and social agency, Influential Australia, has appointed Kelson Ong and Erin Hunter as group directors for Melbourne and Sydney. Ong returns to Publicis Groupe after almost a decade, where he most recently worked at We Are Social Singapore for over four years as general manager & head of business development, marketing and […]
  
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• The Odyssey Delivers Biggest Opening Weekend Of 2026

  21-07-2026 02:30 via bandt.com.au
  
  Remember those halcyon days when only the most insufferable film nerds had heard about 70mm IMAX film?
  
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• Bench Media Appoints Andrea Samuel As Strategy Lead

  21-07-2026 02:28 via bandt.com.au
  
  Bench strengthens its, erm, bench here.
  
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• Australia Not Part Of Omnicom’s Hearts & Science And Mediahub Merger 

  21-07-2026 02:28 via bandt.com.au
  
  Omnicom is merging two of its legacy agency brands: Omnicom’s Hearts & Science and Interpublic’s Mediahub. This means that a new agency brand will be revealed in the coming months as operations, leadership and respective teams combine.  In Australia, however, there will be no change to the way either agency operates, B&T understands. In this […]
  
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• Designworks Bolsters Leadership With 2 Senior Hires

  21-07-2026 02:26 via bandt.com.au
  
  Though there are three people in this picture. You'll need to click to work out who's who.
  
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• Jane Evans Formally Launches ‘Teaching The Machine’ Initiative To Spotlight Women’s Erasure Via LLMs

  21-07-2026 02:25 via bandt.com.au
  
  We're always big fans of Jane Evans. But you can consider us very big fans today with this announcement.
  
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• Prophet Adds BYD, MYOB & Endeavour Group To Growing Client Roster

  21-07-2026 02:20 via bandt.com.au
  
  Prophet has added several new big brands to its client roster including BYD, MYOB and Endeavour Group. It comes as the growth consulting firm has reported 309% year on year growth as the organisation adopts digital clones to run forward simulations on budget and media decisions before committing spend. Rather than relying on quarterly or […]
  
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• Fast 10: Meredith Cranmer On Curiosity, Culture & Overrated Trends

  21-07-2026 02:19 via bandt.com.au
  
  Meredith Cranmer is the co-founder and managing director of Curious Nation, with more than 20 years in brand activation across Sydney, Melbourne, Brisbane and Auckland. She refers to herself a “how, why and what if” person rather than a “yes” person and it shows in how she leads the agency. In this week’s Fast 10, […]
  
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• Fast 10: Meredith Cranmer Explains Why Hyperpersonalisation Is Overrated

  21-07-2026 02:19 via bandt.com.au
  
  Hyperpersonalisation is overrated, says Cranmer. Something we wholeheartedly agree with when writing Christmas cards.
  
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• Final Days To Enter The Inaugural SONARR Awards

  21-07-2026 02:18 via bandt.com.au
  
  Entries for the inaugural SONARR Awards, a new national awards program covering podcast, radio, audiobook and voice-over, close 31 July. Founder Pariya Taherzadeh built the program to give the full breadth of Australian audio a night of its own: 34 categories across six judging blocks, one SONARR of the Year, a $10,000 cash prize pool […]
  
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• Parents Surprise Their Kids Who Never Call Back With Hand-Painted Murals In New Vodafone Campaign Via Howatson+Co

  21-07-2026 02:09 via bandt.com.au
  
  Yes, you should call your mum. Yes, you have left it too long. And yes, you do have things that she'll want to hear about.
  
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• Optimise Media Retains ZEEKR Account

  21-07-2026 01:50 via bandt.com.au
  
  Optimise Media has retained the media account for electric vehicle (EV) brand ZEEKR account in Australia after a competitive pitch. The agency continue to manage media strategy, planning and buying, with CEO Chris Barrio highlighting the agency is proud to continue the partnership. “They are a dream client to work with, always empowering us to […]
  
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• Fabulate Hires TVNZ’s Gabrielle Lawton To Lead NZ Expansion

  21-07-2026 01:36 via bandt.com.au
  
  Fabulate finds its new pavlova recipe-stealer in chief to lead NZ expansion.
  
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• Fabulate Hires Gabrielle Lawton To Lead NZ Expansion

  21-07-2026 01:36 via bandt.com.au
  
  APAC creator marketing and technology platform Fabulate has announced the appointment of media and creator marketing specialist Gabrielle Lawton as its first New Zealand Commercial Lead. Lawton comes from New Zealand state-owned media company TVNZ , where she held the role of content (partnerships) strategist for almost six years. The appointment marks another significant milestone […]
  
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• News Australia Kicks Off SMB & Indie Agency-Focused All Access Event Series

  21-07-2026 01:35 via bandt.com.au
  
  News Australia has kicked off All Access 2026, an invitation-only event series for small-to-medium businesses and independent agencies looking to build their brand and reach new customers. The series gives businesses access to the strategies, specialists and solutions needed to drive sustainable growth in today’s market. Held in Melbourne, Sydney and Brisbane, each session opens […]
  
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• The Breakout Hack Tells Aussies To ‘Give Acne The Finger’ In New Campaign

  21-07-2026 01:34 via bandt.com.au
  
  Australian acne skincare brand The Breakout Hack is encouraging Australians to ‘Give Acne The Finger’ in a new campaign which is raising funds for youth mental health charity ReachOut. At the centre of the campaign is a giant middle finger roaming Sydney’s CBD, designed as a public declaration that acne doesn’t get to dictate how people […]
  
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• Your Brand Has No Opinion

  21-07-2026 01:30 via bandt.com.au
  
  Last month I sat in a packed marketing conference, just before a presentation I was due to give, and watched a utility brand brag on stage about publishing more than 40 pieces of content a fortnight, all produced by AI. Fast. As the marketing director showed the ads on screen, my colleague leaned over and […]
  
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• Dan Richardson & Bec Penn Launch AI Consultancy

  21-07-2026 01:17 via bandt.com.au
  
  Is anyone not in AI these days?
  
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• Tracksuit Buys AI Visibility Tracking Start-Up Hall

  21-07-2026 01:12 via bandt.com.au
  
  Brand tracking startup Tracksuit has acquired Sydney based startup, Hall, which measures how brands appear in responses from AI assistants. Terms of the acquisition have not yet been disclosed, however the deal is set to add AI-monitoring capability to Tracksuit’s existing business of surveying consumer sentiment for brands including Unilever and Pfizer. Founded in 2021, […]
  
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• Tracksuit Acquires AI Visibility Tracking Startup Hall

  21-07-2026 01:12 via bandt.com.au
  
  Startup acquires startup in this exciting deal.
  
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• Bastion Appoints Carolyn Tesoriero To Strengthen Insights & Research

  21-07-2026 01:07 via bandt.com.au
  
  Tesoriero joins Bastion, adding some firepower to its flagging lawn bowls team.
  
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• EssenceMediacom Retains Uber’s APAC Media Account

  21-07-2026 01:06 via bandt.com.au
  
  EssenceMediacom has retained Uber across Asia-Pacific, following a competitive regional pitch. The regional account is led by Sydney-based client managing partner Maddison Keogh, who joined the agency last year. EssenceMediacom handles more than $200 million in media billings for Uber across the APAC region in a relationship that began in 2017. The regional model spans […]
  
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• The Visual Impact Expo, Connect Conference Reveals Speaker Lineup

  20-07-2026 08:49 via bandt.com.au
  
  The Visual Impact Expo and Connect Conference 2026 are set to inform and inspire, showing senior business leaders, marketers and creatives what’s possible with print. The events will co-locate at the Sydney Showground, Sydney Olympic Park from 2-4 September. The conference will focus on strategy, the economy, business and innovation and a show which will […]
  
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• Eight Sleep Hires ID Collective To Lead PR and Influencer Activity

  20-07-2026 07:51 via bandt.com.au
  
  Full-service communications agency iD Collective has been appointed by Eight Sleep, the global sleep fitness company trusted by Formula One drivers Charles Leclerc, Lewis Hamilton and George Russell, to lead its strategic PR, media relations and influencer communications in Australia. Used by more than 200 elite athletes and high-performance leaders, Eight Sleep continues to expand […]
  
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• Eight Sleep Hires ID Collective To Lead PR & Influencer Activity

  20-07-2026 07:51 via bandt.com.au
  
  Full-service communications agency iD Collective has been appointed by Eight Sleep, the global sleep fitness company trusted by Formula One drivers Charles Leclerc, Lewis Hamilton and George Russell, to lead its strategic PR, media relations and influencer communications in Australia. Used by more than 200 elite athletes and high-performance leaders, Eight Sleep continues to expand […]
  
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• Howatson+Company’s Media Chief Departs For New Zealand

  20-07-2026 05:13 via bandt.com.au
  
  Sasha Smith departs Howatson+Co for NZ. Says she's taking office pavlova recipe with her.
  
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