Advertising news

• Capel Group Expands Its Global Agency Network

  04-06-2026 01:28 via bandt.com.au
  
  The group expands into Europe and Africa so the execs can have more "work" trips.
  
  Read more

• Yango: B&T’s Agency Scorecard 2026

  05-06-2026 04:48 via bandt.com.au
  
  Yango is currently topping the pile for best Agency Scorecard album cover with this homage to Nirvana's Nevermind.
  
  Read more

• Zeller Launches ‘No Reservations’ Campaign To Support Next-Gen Hospitality Operators

  05-06-2026 04:47 via bandt.com.au
  
  One thing they didn't touch on, was how to sneak free drinks when your boss isn't looking.
  
  Read more

• Emotive: B&T’s Agency Scorecard 2026

  05-06-2026 04:43 via bandt.com.au
  
  Lesser bands than Coogee-based rockers Emotive would have faltered in 2025 but the team upped the tempo and came back strong.
  
  Read more

• Advertisement

• Original Source Launches ‘Refreshingly Original’ Brand Positioning Via SICKDOGWOLFMAN

  05-06-2026 04:30 via bandt.com.au
  
  SDWM rolls out this tasty piece of work for Original Source.
  
  Read more

• We Went To Coachella For Research So You Didn’t Have To. Here’s What Brands Need To Know

  05-06-2026 04:28 via bandt.com.au
  
  Did you miss Coachella? Hand this guide directly to your boss to prove ROI for next year.
  
  Read more

• The Meliora Company Marks First Year With AI Fund Close, Proprietary Signals Engine Launch

  05-06-2026 04:25 via bandt.com.au
  
  Meliora celebrates first birthday with fund close and engine launch. Concedes that a birthday cake might have been easier.
  
  Read more

• Former Paramount, Nine Exec Liz Baldwin Joins BBC Studios As SVP Of Streaming & Channels

  05-06-2026 04:23 via bandt.com.au
  
  Liz Baldwin finally acquiesces to her love of James Corden and joins BBC Studios.
  
  Read more

• Advertisement

• Stop Paying Your Agency Twice For The Same Job

  05-06-2026 04:20 via bandt.com.au
  
  Are you paying your agency twice for the same thing? Make your CFO's Friday by reading this handy piece.
  
  Read more

• Online Shopping Has Become ‘Chore’ For Third Of Aussies

  05-06-2026 04:19 via bandt.com.au
  
  IRL shopping is similarly tiresome in our opinion. Especially trying to get into the Bondi Westfield car park.
  
  Read more

• No Sunday Blues & Gambol Partner To Explore Art Of Account Service New Content Series ‘WIP It Good’

  05-06-2026 04:18 via bandt.com.au
  
  There's more to account service than getting clients roaring drunk at lunch as this series will reveal.
  
  Read more

• TV Ratings (4/6/2026): Seven’s AFL Thriller Tops Thursday Night Ratings

  05-06-2026 04:11 via bandt.com.au
  
  There was nail-biting action in Seven's AFL coverage last night.
  
  Read more

• ‘It Wasn’t Me’: NZ Model Accuses Huffer Of Using AI To Mimic Him In Campaign

  05-06-2026 04:11 via bandt.com.au
  
  Elijah Timmins-Scanlon isn't happy. And we wouldn't be either if we discovered this scenario.
  
  Read more

• ‘It Wasn’t Me’: Model Accuses Kiwi Fashion Brand Huffer Of Using AI To Mimic Him In Campaign

  05-06-2026 04:11 via bandt.com.au
  
  B&T takes a look at some potentially shady practice across the Ditch. And for once, it's not to do with sheep.
  
  Read more

• Droga5 Wins Global Microsoft Copilot Creative Account

  05-06-2026 04:10 via bandt.com.au
  
  Droga5 wins Copilot account as it hurriedly cancels ChatGPT corporate subcriptions.
  
  Read more

• Reflections On My Night Behind Bars

  05-06-2026 04:02 via bandt.com.au
  
  B&T's own Ollie Cerovic reflects on his time behind bars here.
  
  Read more

• Nike Celebrates Celebrity & Chaos In ‘Rip The Script’ World Cup Ad

  05-06-2026 03:01 via bandt.com.au
  
  Nike has ripped up its own script in its 2026 World Cup campaign. Its ‘Rip the Script’ World Cup campaign stars the likes of Virgil Van Dijk, Kylian Mbappé, Erling Haaland, Vini Jr and Cole Palmer (who didn’t get selected to play in the World Cup) alongside legends of the game such as Eric Cantona, […]
  
  Read more

• Kiwis Asked To U-Turn & Rethink Lunch In Carl’s Jr Activation Via TBWA NZ + Eleven PR

  05-06-2026 02:52 via bandt.com.au
  
  Sounds dangerous... but a free burger is a free burger.
  
  Read more

• Carl’s Jr Asks Kiwis To Perform ‘Flavour U-Turn’ Via TBWA NZ + Eleven PR

  05-06-2026 02:52 via bandt.com.au
  
  It's important for everyone to not confuse the Flavour U-Turn with the U-bend.
  
  Read more

• Sitecore Acquires Scrunch In Potential $315M Deal

  05-06-2026 02:40 via bandt.com.au
  
  Sitecore acquires Scrunch in this mammoth deal. Sources say rival firm Fold is feeling jilted.
  
  Read more

• Sitecore Acquires Scrunch In Potential $225 Million Deal

  05-06-2026 02:40 via bandt.com.au
  
  Enterprise content and digital experiences platform Sitecore has acquired AI customer experience platform Scrunch in a deal valued at USD $225 million (AUD $315.6 million), according to a Bloomberg report. Scrunch’s platform shows brands real-time signals about how they appear across various AI platforms. It also offers competitive analysis and technical audits, helping brands optimise […]
  
  Read more

• WIN Cutting Newcastle News Will Hurt Local Advertisers

  05-06-2026 02:23 via bandt.com.au
  
  In this op-ed, former TV executive Laurie Patton says that the decision by WIN to cut down its Newcastle news operation could hurt local advertisers. There’s a saying in commercial television: ratings equals revenue. In regional viewing areas, around 40 percent of television advertising money is drawn from “direct sales” by local businesses. The bulk […]
  
  Read more

• Constant Contact Launches SMS Marketing Tool In Australia

  05-06-2026 02:23 via bandt.com.au
  AI-powered marketing platform Constant Contact has launched an SMS marketing tool for those in Australia, giving small business owners a direct line to their customers. According to the platform, it comes as small businesses across the country are navigating “one of the toughest economic climates in recent memory” Constant Contact SMS aims to change that. […]
  
  Read more

• Insurer Ad Spend Grows 11% As Price-Conscious Consumers Shop Around

  05-06-2026 02:12 via bandt.com.au
  
  Insurers are splashing the cash as people have less of it.
  
  Read more

• Heineken Gifts Aussie Fan The Ultimate UEFA Champions League Final Viewing With Xavi Hernández

  05-06-2026 01:42 via bandt.com.au
  
  Despite being so far from the pitch, and Xavi not having the best English. Robinson had a great time with free Heineken on tap.
  
  Read more

• Victorian Department Of Education Celebrates The Role Kindergarten Plays In Development Via Fenton Stephens

  05-06-2026 01:22 via bandt.com.au
  
  We could benefit from another round of Kindergarten. Words are supposedly our strong point, not shapes.
  
  Read more

• Department Of Health, Disability & Ageing Appoints Think HQ For Bowel Cancer Campaign

  05-06-2026 01:21 via bandt.com.au
  
  Think HQ wins this important work for the Government.
  
  Read more

• Bastion Aotearoa Appoints Spark Foundry’s Nicky Greville As Managing Partner, Media

  05-06-2026 01:09 via bandt.com.au
  
  Bastion lures Greville from Spark Foundry. Though the starting spot in the company lawn bowls team did sweeten the deal.
  
  Read more

• Equifax & The Trade Desk Join Forces To Give Advertisers ‘Sophisticated’ Audience Insights

  04-06-2026 05:06 via bandt.com.au
  
  Equifax Australia and The Trade Desk have partnered to enable advertisers to activate premium, finance-based audience segments from Equifax directly within TTD’s platform. The partnership means brands can gain access to “sophisticated targeting and insights” covering more than 15 million consumers and 8.7 million unique households across Australia. By leveraging these unique geodemographic and financial […]
  
  Read more

• ‘Women Make Things Happen’: Scoundrel Director Selina Miles Opens Sydney Film Festival

  04-06-2026 05:01 via bandt.com.au
  
  Glitz and glamour aren't words you always associate with B&T. But we battled through with our clammy hands to file this piece.
  
  Read more

Follow @Advertising_AU on Twitter!