From 3432 entries received in Promo + Activation, 102 Lions were awarded: 15 Gold, 37 Silver and 49 Bronze.Clemenger BBDO, Melbourne has cleaned up with one Gold Lion, five Silver Lions and two Bronze Lions across two campaigns. McCann Melbourne has also scored a Silver Lion.Australian Winners:
Gold Winner:
Clemenger BBDO Melbourne, TAC, Meet Graham via Flare Productions / AIRBAGSilver Winners:
Clemenger BBDO Melbourne, TAC, Meet Graham via Flare Productions / AIRBAG (x3)
McCann Melbourne, Unive
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Animals
Apple
Apps & Smartphones
Arts
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Cars
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Christianity
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Apple
Apps & Smartphones
Arts
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Formula 1 - McLaren Videos
Formula 1 - Mercedes AMG Petronas Videos
Formula 1 - Sauber F1 Team Videos
Formula 1 - Mercedes AMG Petronas Videos
Formula 1 - Sauber F1 Team Videos
Formula 1 - Scuderia Ferrari Videos
Formula 1 - Scuderia Toro Rosso Videos
Formula 1 - Team Lotus Videos
Formula 1 - Scuderia Toro Rosso Videos
Formula 1 - Team Lotus Videos
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Adelaide
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Brisbane
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Melbourne
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Clemenger BBDO, Melbourne picks up 1 Gold, 5 Silver at 2 Bronze in Promo + Activation Lions
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Clemenger BBDO, Melbourne scores 1 Gold Lion, 3 Silver Lions and 1 Bronze in Cannes PR Lions
Clemenger BBDO, Melbourne and Propeller PR have picked up one Gold Lion and three Silver Lions in the Cannes PR Lions for TAC 'Meet Graham' as well as a Bronze Lion for Snickers 'Hungerithm'.BWM Dentsu Sydney has picked up a Silver Lion. Agencies scoring a Bronze Lion include TBWA\Melbourne + Eleven, Saatchi & Saatchi + Map and Page, Ogilvy Melbourne + Ogilvy PR.Australian Winners:Gold Winner:
Clemenger BBDO Melbourne/Propeller PR, TAC, Meet GrahamSilver Winners:
Clemenger BBDO Melbourne/Pro -
Marcel Sydney scores Gold in Cannes Outdoor Lions; Australia picks up 5 Silver and 2 Bronze
Australia has scored one Gold Lion, five Silver Lions and two Bronze Lions at tonight's Cannes Outdoor Lions.Marcel
Sydney has scored Australia's only Gold Lion in the category for TigerBeer 'Air-Ink'. McCann Melbourne has picked up three Silver Lions,whilst Clemenger BBDO Melbourne has scored two Silver Lions. BWM DentsuMelbourne and Saatchi & Saatchi Sydney have picked up one BronzeLion each.Australian Winners:Gold Winner:
Marcel Sydney, Tiger Beer, Air-Ink via Goodoil Films Sydney / Heckl -
Day 1 @ Cannes Lions through the CB camera
An
easy day to kick off this year's Cannes Lions International Festival of
Creativity. The first Sunday of the Festival is when the crowds startto grow and you can feel the momentum build. The day was spentnetworking in a very civilised manner. Early on in the week is the besttime in Cannes. Later in the week you are running from one meeting/party
to another but early on in the week is a great time to catch up withfriends.
The highlight of Sunday was hearing about the greatperformance of Asia at -
Laurie Geddes' Cannes Diary #2
Laurie Geddes, creative group head,J. Walter Thompson, Sydney is representing Australia on the Cannes FilmLions jury. Geddes, along with most of the other Australian and NZjurors reports exclusively for Campaign Brief.Day 2Bizarrely, we finish the day early. At 3pm they suddenly announce we are done and free to frolic in Cannes for the rest of the day.Tragically, however, I have been struck down by a vicious flu, no doubt thanks to the flying germ incubator that brought me here. So I spend my fr -
Bec Brideson's Cannes Diary #2
Bec Brideson, Advisor, Speaker andAuthor, is representing Australia on the Cannes Glass Lions jury.Brideson, along with most of the other Australian and NZ jurors writeexclusively for CB.Not a dick joke or old-lensed cliché of a woman in sight...Day Two and Three
Just great work, gender-clever ideas and brave brands willing to tackle issues that are good for business and connect better with their audiences.
I have seen brilliant attempts from brands that naturally target wom -
Australia secures 15 finalists in Cannes Mobile Lions shortlist; Clems Melbourne leads with six
Cannes Lions has revealed the shortlist for Cannes Mobile Lions with Australia scoring 15 finalists.Clemenger BBDO Melbourne leads with six finalists followed by VML Sydney with four. Ogilvy Melbourne has scored two finalists, whilst BWM Dentsu Melbourne, R/GA Sydney and Marcel Sydney/France have been shortlisted once.Australian Finalists:
Ogilvy Melbourne, AAMI, AAMI SmartPlates (x2)
BWM Dentsu Melbourne, Victorian Government, Alert Ad
Clemenger BBDO Melbourne, TAC, Meet Graham
Clemenger BBDO M -
Australia nabs 23 finalists in the Cannes Direct Lions shortlist led by Clems Melbourne with nine
Clemenger BBDO Melbourne leads the Aussie agency pack at the shortlist stage of Cannes Direct Lions with nine finalists.Agencies scoring two finalists each include BMF Sydney, McCann Melbourne and Leo Burnett Sydney. Agencies scoring one finalist include The Monkeys, Saatchi & Saatchi Sydney, Marcel Sydney, McCann Sydney, CHE Proximity, VML Sydney, Cummins&Partners Sydney and M&C Saatchi Sydney.Australian Finalists:
Clemenger BBDO, Snicker, Hungerithm (x4)
Clemenger BBDO Melbourne, A -
17 Aussie entries make the Cannes Creative Data Lions shortlist led by Ogilvy Melbourne
17 entries from Australia have made the cut at the shortlist stage of Cannes Creative Data Lions.Ogilvy Melbourne leads the Aussie agency pack with six finalists. Clemenger BBDO Melbourne is in second place with five finalists. Leo Burnett Melbourne and Leo Burnett Sydney have both got two finalists and Clemenger BBDO Sydney and Ogilvy Sydney have one finalist each.Australian Finalists:
Leo Burnett Sydney, Sasung Australia, Pocket Patrol (x2)
Clemenger BBDO Melbourne, Snickers, Hungerithm (x3)
C -
Cannes Lions Festival of Creativity releases Creative Data, Direct and Mobile shortlists
The
Cannes Lions Festival of Creativity has released another threeshortlists. These can be downloaded below. A detailed analysis of Australia's performance will follow shortly.
VIEW THE CREATIVE DATA SHORTLIST - Creative Data Shortlist.xlsVIEW THE DIRECT SHORTLIST - Direct Shortlist.xlsVIEW THE MOBILE SHORTLIST - Mobile Shortlist.xls
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Director James Cooper joins Luscious
Australian director James Cooper has returned to Australia and has joined Luscious' roster of directors.No stranger to advertising, Cooper enjoyed a successful career as a creative at independent agencies in London and BBDO Dublin, before following his passion for filmmaking and establishing himself as a content director on America's West Coast. He has directed online content for major brands, including Volvo,California Tourism, Powers Whiskey and Apple, as well as numerous shortfilms.Cooper is -
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Paul Yole's Sunday Cannes Festival of Creativity review - leveraging imperfection
Paul
Yole (pictured left) has written for Campaign Brief at the last elevenCannes Lions. This year he is looking out for what's new and what'srecurring.Touchpoint Evangelist. Seriously guys, what kind of job title is that?As
it happens, it belongs to a really bright and articulate social mediaexpert from the great Tokyo agency, Hakuhodo. Haruko Minagawa waspresenting today alongside her colleagues Kazuaki Hashida and TakahiroHosoda. And it was really interesting.Hakuhodo sessions alwaysprovide s -
The Future Of Media Agencies Is Looking Very Grim Indeed!
Work in media buying? Down in the dumps 'cause it's Monday? You'll feel like total crap after reading this horror news. -
Petition To Ban Seven’s ‘Yummy Mummies’ Hits 18K After “Breastfeeding Is Illegal†Comment
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Triple J Unearthed Winners Lose Splendour In The Grass Spot Over Sexual Assault Allegations
We're more Smooth FM types here at B&T, however, this Triple J news sounds most unsavoury indeed. -
SBS Secures Exclusive Free-to-air Rights For US Open
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Chatime shakes things up with newly launched social media campaign via The Sphere Agency
Chatime Australia, part of a global iced tea chain operating in over 20 countries around the world, has just launched a new social media driven campaign via The Sphere Agency.The campaign, created by The Sphere Agency, features a series of videos that hero the fact that you can enjoy your Chatime any way you like, thanks to the large variety of flavours and mix-in options available. Each video features a character enjoying their Chatime in their own unique way.VIEW THE HOT TEAM SPOT
VIEW THE FRU -
ARN Launches The Goodness Project & Partners With UnLtd
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Mike Deane Promoted To MediaCom’s Chief Strategy Officer
Had this not happened last week, we'd be calling it BREAKING news. So, in reality, it's more SLIGHTLY CHIPPED news. -
As Rebel Chases Million-Dollar Pay Day, Blowtorch Set To Be Applied To Gossip Mags
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As Rebel Chases Million-Dollar Pay Day, Blowtorch Set To Applied To Gossip Mags
As Rebel Wilson celebrates her Bauer defamation win, the actor’s lawyers are now trying to convince the judge her ... -
Pitch2Punch 2017 Tickets On Sale Now!
Getting dressed up for the pugilistic powerhouse that is Pitch2Punch has fast become one of the most entertaining experi... -
Sunday TV Wrap: House Rules Claims Bragging Rights, As MasterChef Gets The Wobbles
Seven’s House Rules was the most watched of the reality shows last night snaring 1.11 million viewers according to... -
MediaCom promotes national head of strategy Mike Deane to the role of chief strategy officer
Acknowledging talent from within, MediaCom has today announced the promotion of Mike Deane, currently national head of strategy, to chief strategy officer.An established member of MediaCom's team, Deane began his journey with MediaCom 7 years ago. Starting at MediaCom UK in 2011, he relocated to Australia in 2012 and has since risen from head of strategy in Melbourne. As part of his new remit, Deane will be responsible for driving the newstrategic operating system within MediaCom, bridging strat -
The Secret To Getting Company-wide Buy-in For Employee Engagement Programs
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Matt Dickson's Cannes Diary #1
Matt Dickson, national head of creativity, Southern Cross Austereo, Perth is representing Australia on the Cannes Radio Lions jury. Dickson, along with most of the other Australian and NZ jurors, reports exclusively to CB.Day one of judging the radio/audio category, and most of the day was spent whittling the broader categories down into some sort of shortlist.
From the huge number of entries, there were perhaps 4 campaigns that stood out from the pack.
What I found interesting was -
Simon Vicars' Cannes Diary #1
Simon Vicars (left), creative group head, Colenso BBDO, Auckland is representing NZ on the Cannes Radio Lions jury. Vicars, along with most of the other New Zealand and Australian judges, reports exclusively for CB.Going through Heathrow the Customs lady asked if I was heading to Cannes for work or a holiday. I said, "Work" and then instantly felt guilty.But today, we actually worked.Radio has no pre-judging. That means, how can I put this diplomatically, there were some mingers.Heaps of mingers -
Nine’s Lizzie Young Promoted To Content Strategy Director
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Burd Inspires Aussies To ‘Love Another Mother’ With Two Good Care
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Two Good inspires Aussies to 'Love Another Mother' with Two Good Care launch via Burd
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Starcom Brisbane hosts first 'Starcom Challenge' event with QLD University of Technology students
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Anthony Freedman appointed as chairman, Havas Australia and NZ, signalling further growth plans
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WorkSafe VIC says 'It's Never OK' in new spot via The Shannon Company and FINCH's Derin Seale
WorkSafe Victoria and the Department of Health and Human Services bring attention to the threat healthcare workers face everyday in a new campaign launched this week.Developed by The Shannon Company, and directed by FINCH's Derin Seale, the confronting spots shines a light on the fact that up to 95% of healthcare workers have experienced verbal or physical assault.VIEW THE PARAMEDIC SPOT
VIEW THE AGED SPOT
VIEW THE NURSES SPOTThe spots feature various healthcare workers talking to camera about t
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