Advertising news

• Seven Network Dedicates Second FAST Channel To Showcase Trucking Hell On 7plus

  18-12-2025 23:40 via bandt.com.au
  We love a truckers TV show just as much as the next person, but Trucking Hell how many are there now?
  
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• Daisy Edgar-Jones Is Estée Lauder’s Newest Global Brand Ambassador

  09-01-2026 02:28 via bandt.com.au
  Looks like we'll be buying a lot more from Estée Lauder now.
  
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• Lipton Ice Tea Steps In To Be AO’s Latest Sponsor Serving Up Fan Fun

  09-01-2026 02:24 via bandt.com.au
  Who knew tennis came served with umbrellas and iced tea? Thanks, Lipton!
  
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• Why Journalists, Not Influencers, Decide Which Brands Scale

  09-01-2026 02:13 via bandt.com.au
  This is an article every reader should listen too, mind you B&T's newsroom is still trying to get over the cricket.
  
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• TV Ratings (8/1/26): Australia Wins Series 4-1 After 5-Wicket Triumph Over England

  09-01-2026 02:11 via bandt.com.au
  Our boys emerge victorious & look pretty in pink while doing it.
  
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• SLSA To Launch New Safety Initiatives Following Drownings Tragedy On NSW Beaches

  09-01-2026 01:55 via bandt.com.au
  SLSA ramps up beach safety messaging after NSW drownings, promoting education and swimming between red and yellow flags.
  
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• Bupa & 2045 Launch New AI Tools As Part Of Proprietary Headless AI

  09-01-2026 01:53 via bandt.com.au
  Headless AI sounds a bit like a creature from a horror film, but hang in there, it's not so bad.
  
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• Tax Hypocrisy: US Tech Lobby Threatens Albo With Trump Intervention Over News Bargaining Incentive

  09-01-2026 01:46 via bandt.com.au
  The global geniuses at tax avoidance find a way to make 'tax' a part of their defence. The Cayman Islands are laughing.
  
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• Cadillac Formula 1 Team Partners With IFS Ahead Of Debut Season

  09-01-2026 01:44 via bandt.com.au
  The Cadillac Formula 1 Team is kicking into race-ready position.
  
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• Half Of Customers Feel Financial Stress & It’s Shaping How They Judge Brands

  09-01-2026 01:17 via bandt.com.au
  Financial stress might be why Australia dropped out of the Top 10 Happiest Countries List. RIP.
  
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• Financial Times Unveils ‘For The Why’ Campaign Via New Commercial Arts

  09-01-2026 00:57 via bandt.com.au
  The consumer subscriptions business of the Financial Times has launched ‘For The Why,’ a new global campaign and the first from recently appointed creative agency New Commercial Arts. A 30-second spot and out-of-home placements show a variety of news moments from the last year. Each identifies the who, what, where and when of each story, […]
  
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• Why Brands Are Losing Customers They Thought They Owned

  09-01-2026 00:36 via bandt.com.au
  At the National Retail Federation (NRF) 2026, Sara Richter, chief marketing officer at SAP Emarsys, will unveil new insights from the SAP Emarsys Customer Loyalty Index (CLI) and Buyer Loyalty Index (BLI) that quantify a widening difference between stated loyalty and actual behaviour. More than half (65 per cent) of consumers claim brand love, yet […]
  
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• Warner Bros. Snubs Paramount, Sticks With Netflix $108B Deal

  08-01-2026 02:06 via bandt.com.au
  That's all folks, according to Bugs Bunny and the folks at Warner Bros.
  
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• TV Ratings (7/1/2026): Nine’s Great Getaways Tail Jacob Bethell’s Wonderful Ton

  08-01-2026 02:00 via bandt.com.au
  The Getaway team are providing a much needed drinks break from test cricket.
  
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• SCA Makes Senior Hires To The Stav, Abby & Matt Breakfast Show

  08-01-2026 01:25 via bandt.com.au
  The Project talent finds a new home in Brisvegas.
  
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• Walmart Rolls Out AI Ads Inside Sparky Shopping Assistant

  08-01-2026 01:11 via bandt.com.au
  Walmart’s AI Sparky mixes helpful advice with a side of sponsored suggestions.
  
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• Former VML Exec Sarah Bailey Launches He Read She Read Podcast & Social Media Brand

  08-01-2026 01:07 via bandt.com.au
  Reading is cool again, and BookTok might be the reason.
  
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• QBD Books Unveils ‘Unlock Their Potential’ Campaign Following Social Media Ban

  08-01-2026 00:46 via bandt.com.au
  As Australian families prepare for the return to school, QBD Books is launching ‘Unlock Their Potential,’ a national campaign celebrating the power of reading following Australia’s social media ban. Running from early February, the campaign arrives at a pivotal moment for families. With Australia’s new social media restrictions for children now in effect, many parents […]
  
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• Omnicom-IPG Takeover: Porter Novelli Folds Into FleishmanHillard

  08-01-2026 00:09 via bandt.com.au
  The headcount maths has left plenty of industry observers scratching their heads. Here is the latest salvo.
  
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• Omnicom-IPG Takeover: IPG’s Porter Novelli Folds Into ‘Smaller’ FleishmanHillard Shop

  08-01-2026 00:09 via bandt.com.au
  Communications agency Porter Novelli has folded into Omnicom’s FleishmanHillard brand, making redundant its leaders CEO Rhys Ryan, chief operating officer Arj Ganeshalingam and managing partner Patrick McClelland. B&T understands the decision to sunset Porter Novelli (the larger agency of the two) is a local Australian decision and not part of a wider global call. About […]
  
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• 7-Eleven Australia Signs Partnership With Rally Rider Daniel Sanders

  07-01-2026 23:56 via bandt.com.au
  7-Eleven Australia has announced a long-term athlete partnership with Australian rally rider Daniel Sanders. The partnership was announced while Sanders is currently racing in the 2026 Dakar Rally. The agreement positions the 2025 Dakar Rally winner as an ongoing ambassador for the brand, with the partnership set to extend across content and activations that reflect […]
  
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• Finnish Saunawear Collection Debuts Via TBWA\Helsinki

  07-01-2026 23:38 via bandt.com.au
  You’ve heard of saunas, but have you heard of sauna fashion? This concept is behind the latest clothing collection, Kuura Saunawear, made of Finnish forests, brought to life via TBWA\Helsinki. Sauna has been one of the biggest wellness trends of the year, and the Finnish steam room has become familiar around the world. Finns usually […]
  
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• X-Rated: Grok Undressing Scandal Is Another Page In Elon Musk’s Destruction Of Twitter

  07-01-2026 23:28 via bandt.com.au
  On what planet is it acceptable to undress images of women using AI technology? This fad has flourished on Elon Musk’s X (formerly known as Twitter) for weeks without any response until the media got hold of it. If this bloke can fly humans to Mars, how can he not prevent this? We know he […]
  
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• MLA’s Lamb Ad Scores Top Marks From System1

  07-01-2026 03:30 via bandt.com.au
  The outstanding lamb ad gets the tick of approval from punters.
  
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• ‘Guarddog To Lapdog’: Andrew Wilkie Accuses ACMA Of Letting Sportsbet Rewrite The Rules

  07-01-2026 03:28 via bandt.com.au
  A $2.5 million fine, a few tweaks, and suddenly ACMA’s slap on Sportsbet feels more like a gentle pat.
  
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• DoubleVerify Unveils AI-Driven Platform For Smarter, Transparent Streaming Ads

  07-01-2026 03:24 via bandt.com.au
  DoubleVerify’s launches tool that lets people know the streamed content it serves isn't fake, apparently.
  
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• Musk Under Pressure To Rein In Grok After Users ‘Undress’ Women On X

  07-01-2026 03:21 via bandt.com.au
  Elon Musk's destruction of the platform formerly known as Twitter takes another dark turn.
  
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• Musk Under Pressure To Reign In Grok After Users ‘Undress’ Women On X

  07-01-2026 03:21 via bandt.com.au
  Elon Musk's destruction of the platform formerly known as Twitter takes another dark turn.
  
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• Almond Breeze Mocks AI Slop In New Spot Starring Jonas Brothers

  07-01-2026 03:00 via bandt.com.au
  Jonas Brothers finally put AI slop to good use. It still won't get B&T journos to buy almond milk.
  
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• Lego’s Unveils Biggest Product Upgrade Since The Minifigure

  07-01-2026 02:53 via bandt.com.au
  Lego bricks with bright lights, noises and computer chips is the perfect present for kids of parents you dislike.
  
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