Advertising news

• To Pitch Or Not To Pitch? That’s Not Really The Question

  03-03-2026 23:18 via bandt.com.au
  It’s not even two months into the 2026 working year and many agencies are already deep in pitch mode, mine included. And while there’s more than enough debate online (and off) about the psychological cocktail of hope and dread that is the pitch process, the dominant narrative surrounding pitching may be limiting, says Weave creative […]
  
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• Alliance Française Film Festival Launches, Kérastase, BNP Paribas, Western Union & More Top Sponsor List

  03-03-2026 23:14 via bandt.com.au
  Incroyable! The opening night of the Alliance Française Film Festival was a triumph.
  
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• From Buzzwords To Breakthroughs: Building Real LLM Power In Partner Marketing

  03-03-2026 21:26 via bandt.com.au
  As the rush to claim dominance in the AI era heats up, Commission Factory’s Sophie Metcalfe explores why genuine transparency, not theatrics, will determine who truly leads in LLM-driven marketing. Navigating the AI Hype AI has quickly become one of the industry’s favourite talking points – or rather everyone’s. The momentum has been great for […]
  
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• ARN Axes Kyle & Jackie O Show, Sandilands’ Behaviour ‘A Serious Misconduct’

  03-03-2026 08:09 via bandt.com.au
  ARN Media has cancelled the Kyle & Jackie O show after Jacqueline Henderson gave notice she “cannot continue to work with Kyle Sandilands”. The popular and controversial show had run for 22 years. The impasse follows second week of Henderson refusing to present the show, following on air criticism from Sandilands about her work ethic. […]
  
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• ARN Axes Kyle & Jackie O Show, Sandilands Behaviour ‘A Serious Misconduct’

  03-03-2026 08:09 via bandt.com.au
  ARN Media has cancelled the Kyle & Jackie O show after Jacqueline Henderson gave notice she “cannot continue to work with Kyle Sandilands.” The popular show had run for 22 years. The impasse follows second week of Henderson refusing to present the show, following on air criticism from Sandilands about her work ethic. ARN has […]
  
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• TV Ratings (2/3/2026): Epstein Docos Go Head-To-Head

  03-03-2026 02:46 via bandt.com.au
  Viewers can't get enough of Trump & bestie Epstein, even if the US president launched a war to distract attention away from it.
  
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• ‘I Was Terrified’: The Awkward Conversations That Shaped Adland’s Boldest Leaders

  03-03-2026 02:45 via bandt.com.au
  Turns out agencies love a tough pitch… until it’s 'Hi Mum, I have a boyfriend'.
  
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• Los Angeles Tourism Invites Aussies To ‘Start Your World Cup Experience in LA’

  03-03-2026 02:32 via bandt.com.au
  LA invites Aussies to experience football, beaches, Hollywood and Skid Row. That's if they pass Trump's ICE goons at the airport.
  
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• LA Tourism Launches Campaign Inviting Aussies To ‘Start your World Cup experience in LA.’

  03-03-2026 02:32 via bandt.com.au
  LA invites Aussies to experience football, beaches, Hollywood and Skid Row. That's if they pass Trump's ICE goons at the airport.
  
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• Stop Calling Everything A ‘Moment’

  03-03-2026 02:21 via bandt.com.au
  B&T had a ‘moment’ tying to work out ads that are 'moments' aside from Carlton Draught's Big Ad or Blackcurrant Tango's St George.
  
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• AI, Creators & Retail Media The ‘Future Of Advertising’

  03-03-2026 02:16 via bandt.com.au
  If advertising wasn't already dead, it may as well be after reading this report.
  
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• Mars And Amazon Ads Partner Up To Show Owners What Their Felines Are Really Feeling

  03-03-2026 02:13 via bandt.com.au
  When cats talk and humans listen, we call that 'purr-sonal insights'.
  
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• ‘A Major Leap Forward’: Colony Group Snaps Up Type + Pixel In Power Move Ahead Of 2032 Boom

  03-03-2026 02:10 via bandt.com.au
  Colony Group has acquired brand experience innovation agency Type + Pixel in a move to boost its AI capabilities and strengthen its position as Queensland’s largest independent agency. The acquisition marks another significant milestone in Colony’s aggressive 18-month growth trajectory, strengthening its integrated model and expanding its national footprint at a time when brands are […]
  
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• ‘A Major Leap Forward’ — Colony Group Acquires Type + Pixel

  03-03-2026 02:10 via bandt.com.au
  Type + Pixel ads sold digital skills to a Queensland colony more akin to dealing with surfing, XXXX and Bob Katter.
  
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• Neighbourhood Watch Encourages Victorians To Lock Up In Campaign Via Manifest

  03-03-2026 02:07 via bandt.com.au
  Finally a 'lock up' message of value that doesn't involve jaeger bombs at the local boozer at 2am in the morning.
  
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• JOY Grows Team Following Client Wins

  03-03-2026 01:59 via bandt.com.au
  Plenty of joy in Pyrmont today, even though Horgan's 'round of drinks' bill just increased by nine.
  
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• Harvey Norman Takes The Throne From Foodstuffs As NZ’s Biggest Advertiser In 2025

  03-03-2026 01:52 via bandt.com.au
  Harvey Norman has overtaken Foodstuffs NZ to become New Zealand’s largest advertiser, signalling a decisive year for retail dominance and value-led competition. According to Nielsen’s New Zealand Biggest Ad Spenders of 2025 Report, powered by Nielsen Ad Intel, the message to agencies is clear: clients are spending where consumers are comparing harder, switching faster and […]
  
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• Paramount Appoints Helen Elliott As Ad Sales Director

  03-03-2026 01:48 via bandt.com.au
  Elliott shoring up sales after Big Brother's relaunch on the Gold Coast.
  
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• Ad Spend Down 4.8% YTD, But Cinema Grows 37% In January

  03-03-2026 01:42 via bandt.com.au
  Ad bookings for The Ashes, Australian Open and...erm Avatar...have saved January, sort of. Look away magazines.
  
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• Essendon Becomes Airwallex’s First Aussie Sporting Team In Landmark Deal

  03-03-2026 01:38 via bandt.com.au
  Airwallex are used to being apart winning McLaren teams. So... how will it go with a team that struggles to make the eight.
  
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• It’s Atlassian vs Canva In B&T’s Women Leading Tech People’s Choice, With Only Days Left To Vote!

  03-03-2026 01:34 via bandt.com.au
  Now's the time to call in the reinforcements. There's only three days left to vote!
  
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• ‘No One Wants A Leak’: Why Brands Should Test AI Agents Before Deployment

  03-03-2026 01:31 via bandt.com.au
  We are all grateful Woolies AI Agent Olive clearly did not attend the Salesforce's Agentforce.
  
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• Fast 10: Paper Moose’s Nick Hunter On Having A Challenger Mindset

  03-03-2026 01:26 via bandt.com.au
  From actor to agency boss, proving the only thing he couldn’t sell on stage was himself.
  
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• Calling All Agencies: Make Sure You Get Your B&T Scorecards In! 

  03-03-2026 01:24 via bandt.com.au
  Ever wanted to star on an agency record album cover? Then don't miss out on this year's B&T Agecy Scorecards.
  
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• Aldi Begins Creative Agency Review

  03-03-2026 00:20 via bandt.com.au
  BMF might have made the gravy boat, but is Aldi's gravy train now up for grabs?
  
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• Going Long: Australia’s Top CMOs Are Thinking In Years, Not Months

  03-03-2026 00:15 via bandt.com.au
  Marketers: don't get too hasty with changing your campaign! It means you can spend more time in the pub.
  
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