Advertising news

• ‘Couldn’t Be More Timely’: Sefiani, Clarity Global Launch AI Visibility Monitoring Tool

  17-02-2026 23:45 via bandt.com.au
  Strategic marketing communications consultancy Sefiani, and its parent company Clarity Global, have launched a new AI visibility monitoring tool that helps brands track, benchmark and improve how they appear across AI search platforms Surfacd is Sefiani and Clarity Global’s first proprietary AI visibility product, reflecting a broader investment in owned technology to support clients navigating […]
  
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• ‘Thrilled’: 24HRBP Opens London Office in Global Expansion Strategy

  17-02-2026 23:25 via bandt.com.au
  Business growth consultancy, 24 Hour Business Plan (24HRBP) has opened the doors of its new London office, amid plans to expand globally. The company already has established offices in Sydney, Melbourne, Brisbane, Singapore and the UK. The UK launch brings together a team of successful former executives across multiple sectors, each bringing decades of operational […]
  
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• Growth Consultancy 24HRBP Opens London Office In Global Expansion Strategy

  17-02-2026 23:25 via bandt.com.au
  The expansion has nothing to do with the consultancy's love of football.
  
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• Insight, Idea, Execution, & Flow: AWARD School’s Industry-Ready Ideas

  17-02-2026 23:18 via bandt.com.au
  What does a Bisexual Kettle and a Toyota Hilux have in common? They are both winning campaigns in 2025's AWARD School.
  
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• ‘A Transformative Year’: Havas Surpasses Full Year Growth Forecast

  17-02-2026 23:04 via bandt.com.au
  Havas has reported a “solid” first year as a stock exchange listed company, with growth of 3.1 per cent, slightly ahead of their target of 2.5 per cent to 3 per cent. The global advertising group, with 22,641 staff, posted full year net revenue of €2.78 billion (A$4.65 billion). Net income (profit) was €210 million, […]
  
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• Nike Ropes In Next-Gen Trail Runners With Interactive Experience

  17-02-2026 03:28 via bandt.com.au
  Nike is roping in next-generation trail runners by bringing All Conditions Gear (ACG) to life through their new interactive experience inspired by real outdoor trails and athletes. Crafted in WebGL, ‘All Conditions World’ is a living digital platform with trail locations that feature real stories, voice notes, and visual moments tied to how athletes and […]
  
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• ‘Culture Moves Faster Than Brands’ — Lessons From Bad Bunny’s Halftime Show

  17-02-2026 03:12 via bandt.com.au
  Millions watched Bad Bunny, but Aussie brands opted for a quiet moment of reflection instead.
  
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• Amplitude Unveils AI Agents To Help Brands Monitor Consumer Behaviour

  17-02-2026 03:12 via bandt.com.au
  The only thing product teams will have to do manually is pretend they already knew which country’s conversion rate is tanking.
  
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• Amplitude Announces AI Agents To Help Brands Monitor Consumer Behaviour

  17-02-2026 03:12 via bandt.com.au
  The only thing product teams will have to do manually is pretend they already knew which country’s conversion rate is tanking.
  
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• Hourglass Launches DTC Channel In Australia & New Zealand

  17-02-2026 03:10 via bandt.com.au
  Mecca couldn’t commit, but Sephora promised early access and free shipping.
  
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• TV Ratings (16/02/2026): Lambert Crash & Walker’s Near-Miss Highlight Day 10 In Milano Cortina

  17-02-2026 03:08 via bandt.com.au
  They flew tumbled and nearly podiumed proving you can be Olympic heroes without winning medals.
  
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• ‘Reputationally Radioactive’ — Brand Experts Weigh In On Coles’ ‘Utterly Misleading’ Prices Allegations

  17-02-2026 03:07 via bandt.com.au
  Supermarket giant Coles could face long-term “reputational erosion” following ACCC allegations of false discounting on hundreds of products that are part of its red ticketed ‘Down, Down’ campaign, according to brand reputation experts. The ACCC’s case against Coles entered its second day in the Federal Court this morning, alleging the supermarket chain used “utterly misleading” […]
  
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• My Plan Manager & Showpony Escalate Misunderstandings In Hilarious Campaign

  17-02-2026 02:52 via bandt.com.au
  Inspired by Dude, Where’s My Car? this spot ought to drive you back down memory lane.
  
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• ‘Thriving’: World Out Of Home Organisation Signs 13 Members

  17-02-2026 02:45 via bandt.com.au
  The World Out of Home Organisation has announced the signing of another 13 members globally. It follows a highly successful APAC Forum in Seoul, South Korea, which attracted over 400 delegates, The new members come from Europe, the United States, the Middle East and Asia. Five are national media owners, six are OOH service providers/suppliers […]
  
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• Drive’s Latest Campaign Shows Car-Buying As Easy As Ordering From Drive-Thru

  17-02-2026 02:33 via bandt.com.au
  Finding the right car could be as easy as ordering food from the drive-thru, according to Drive’s latest campaign. In a partnership with Nine’s broadcast of the Olympic Winter Games Milano Cortina 2026, Drive is targetting future car-buying Australians tuning into the major sporting event. The new multi-million-dollar brand campaign launched during Nine’s highly anticipated […]
  
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• Beforepay Celebrates The Year Of The Fire Horse With Fortune Cookie Activation

  17-02-2026 02:27 via bandt.com.au
  Your future holds great wisdom… mostly sourced from B&T.
  
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• Former AKQA Miriam Healy Joins Digitas Australia’s Leadership Team

  17-02-2026 02:21 via bandt.com.au
  Regardless of her incredible catching ability, it's still unknow if she is related to one of Cricket Australia's best keepers.
  
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• Former AKQA Director Miriam Healy Joins Digitas Australia’s Leadership Team

  17-02-2026 02:21 via bandt.com.au
  Regardless of her incredible catching ability, it's still unknow if she is related to one of Cricket Australia's best keepers.
  
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• Wuthering Heights Helps Cinemas Deliver Biggest Valentine’s Day Box Office Result Since 2016

  17-02-2026 02:12 via bandt.com.au
  Did you actually want to watch the movie? Or did you just want to see Jacob Elordi and Margot Robbie?
  
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• Apparent Recruits Mans Best Friend In Kinatico Compliance Spot

  17-02-2026 02:03 via bandt.com.au
  Dog people 1, cat people nil.
  
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• Hola Health Appoints Matt Poulier As CMO

  17-02-2026 01:44 via bandt.com.au
  Poulier is spewing! He just missed his opportunity to get into the Hola Health Ashes box.
  
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• HBO Max Set To Launch Direct-To-Consumer Streaming In New Zealand In 2026

  17-02-2026 01:30 via bandt.com.au
  From murder mysteries to midlife crises in Thailand... binge responsibly.
  
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• You Only Have A Week To Get You 30 Under 30 Early Bird Tickets

  17-02-2026 01:29 via bandt.com.au
  Don't be fooled, the week will fly by.
  
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• Pureprofile Acquires CRNRSTONE To Boost Insights Delivery

  17-02-2026 01:19 via bandt.com.au
  Pureprofile has acquired Australian qualitative research company CRNRSTONE, boosting its ability to deliver integrated qualitative and quantitative insights. This acquisition strengthens Pureprofile’s qualitative market research capabilities and aligns with its strategic objectives for growth and market expansion. The business will continue to operate in market under General Manager Nathan Saville, with all employees transitioning to […]
  
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• Carlos Alcaraz PR Stunt Kicks Off HERO’s Partnership With Crown Resorts

  17-02-2026 01:01 via bandt.com.au
  Winners are grinners. And Carlos Alcaraz is one happy man.
  
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