Advertising news

• MECCA & Tourism Australia Set To Present At Inagural AiMCO Summit

  20-01-2026 23:26
  If Ruby The Roo comes out on the stage, marketers will be hopping for joy.
  
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• oOh!media Takes Over Adelaide With Six New Billboards

  20-01-2026 23:14
  Travis Head the only man isn't positive about this announcement. Now he is going to see his head blasted all around his hometown.
  
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• ‘Phaarc’ Back At Work? Youfoodz & Saatchi & Saatchi Have You Covered

  20-01-2026 23:07
  For anyone that wears Hawaiian shirts all year round. Don't let this article bring your jolly spirits down!
  
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• Cairns Crocodiles Dedicates Southeast Asia Award To Grey Thailand’s Sompat Trisadikun

  20-01-2026 23:06
  Cairns Crocodiles adviser Sparrow said the decision to honour Sompat through the 2026 award felt both natural and important.
  
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• B&T’s 30 Under 30: Where Are They Now — Chris Howatson

  20-01-2026 23:00
  For more than a decade, B&T’s 30 Under 30 Awards has propelled the careers of some of the advertising, marketing and media industry’s most promising talent. Some of the industry’s leading founders, directors and luminaries had their first moments in the spotlight at B&T’s 30 Under 30 Awards. Each week, B&T will take a look […]
  
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• BrandComms.AI Says That Fast AI Is Not Enough Without Strategy

  20-01-2026 22:43
  The ads are AI generated but the shame was human approved.
  
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• Hume Bank Taps Jnr. To Run The Brands Creative Account

  20-01-2026 22:37
  It can always be a little scary giving a jnr. more responsibility. But everyone know and then you need to take a leap of faith.
  
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• ChristchurchNZ Unveils ‘Made For It’ Campaign To Showcase The City’s New Events Era

  20-01-2026 22:30
  For Australians, the appeal is obvious: a chance to cross the Tasman and do what they love most. One upping the Kiwis.
  
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• Humanforce Appoints Cameron Partridge As New Chief Growth Officer

  20-01-2026 22:25
  Humanforce now has a Partridge in its pear tree.
  
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• Screen Queensland Launches Creator Economy Summit: Empowering Creators To Scale & Collaborate

  20-01-2026 22:15
  Creator Economy Summit where finally your hours of scrolling TikTok and posting memes could be considered valuable work.
  
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• Hourglass Goes Down Under Bringing Direct To Consumer To Australia & New Zealand

  20-01-2026 22:11
  Hourglass abandoned Mecca for DTC and Sephora, proving even makeup has a wandering eye.
  
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• Cairns Crocodiles Launches New Film & Screen Track

  20-01-2026 02:44
  Lights. Camera. Croc. Film, screen and creativity collide with the launch of the Film & Screen Track at Cairns Crocodiles.
  
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• TechDiversity Awards Move To Sydney After 10 Year Melbourne Stint

  20-01-2026 02:40
  Australia's tech jobs are dropping, but at least the awards are moving to a bigger city to celebrate it.
  
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• Google Plans To Run Ads On Gemini Chatbot

  20-01-2026 02:40
  Google has told advertising clients in the past few days that there are plans to bring ads to its AI chatbot Gemini this year, according to agency buyers familiar with the conversations. The discussions, revealed in AdWeek, mark the first time advertisers have heard directly from Google about monetising its Gemini AI chatbot. In separate […]
  
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• UK Expected To Follow In Australia’s Social Media Ban Foot Steps

  20-01-2026 02:32
  Musk thought AI was fun but the UK thinks differently. Not keeping up with the times, Grok now exclusively creates cat memes.
  
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• Netflix Taps Merchantwise To Bring Aussie Fans Closer To Their Favourite Shows

  20-01-2026 02:29
  Merchantwise to sell Stranger Things merch because streaming the most watched Netflix show ever isn't profitable enough.
  
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• TV Ratings (19/1/26): Alex De Minaur Shines In Round 1 Of The Aus Open

  20-01-2026 02:25
  Even Alex de Minaur wanted to dispatch his opponent early so he can go bask in the activation freebies.
  
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• Nine Shows Off Grand Slam Line-Up Of Partners & Sponsors: ‘Commercially We’re Growing In Line With The AO’

  20-01-2026 01:56
  B&T are longing for the day where integrations come so far that you can reach into your screen and pull out an Aperol.
  
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• Meltwater Releases State Of PR Report In Partnership With We. Communications

  20-01-2026 01:53
  PR needs to keep proving its expense budget, otherwise those long lunches with clients will turn into BYO sandwiches.
  
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• SMS Healthcare Announces Sandbox Media As Its Media Agency

  20-01-2026 01:47
  SMS Healthcare hires Sandbox Media so they can go back in time and play trucks and diggers in the sand pit.
  
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• Darren Borrino Returns To TBWA As Sydney’s Creative Lead

  20-01-2026 01:43
  The first time was so nice, Borrino had to do it twice.
  
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• Leo Australia Does The Heavy Lifting In ‘Let’s Put Fitness First’ Campaign

  20-01-2026 01:38
  Fitness First is trying to tell us that walking to the fridge doesn't count as exercise.
  
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• Uber Levels Up The Backseat Experience With Arcade Via EssenceMediacom, Livewire & Special

  20-01-2026 01:34
  Uber drivers the real winners here who now don't have to hear about an 18-year-olds relationship dramas.
  
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• Specsavers & FlickerFest Team Up Again For ‘Should’ve Gone To Specsavers’ Short Film Competition

  20-01-2026 01:20
  Vote in the Specsavers Flickerfest TVC comp because nothing says Australian cinema like blurry wine tasting.
  
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• Philippines Follows Indonesia & Malaysia To Ban Grok Over AI Deepfakes

  20-01-2026 01:08
  Grok being banned worldwide reflects the amount of gooners there are.
  
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• ‘Proven To Be A Pretty Dangerous Formula’: How Charlie Dejean’s Grand Prix Win Has Instilled New Found Confidence

  20-01-2026 01:04
  This isn't a joke, you've got less than a month to apply!
  
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• Dr Pepper Turns Viral TikTok Creator’s Jingle Into College Grid Iron Ad Via Deutsch

  20-01-2026 00:26
  Looks like the B&T team'll be putting its singing skills to the test to try and feature in an ad.
  
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• Young Henrys Unveiled As Laneway Festival 2026’s Official Sydney Beer Partner

  20-01-2026 00:22
  Young Henrys turns 18 year old festivalgoers into slightly smug craft experts.
  
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• Calvin Pinnegar Joins 100% Digital As Equity Partner

  20-01-2026 00:19
  Calvin Pinnegar becomes equity partner and suddenly no campaign is allowed to underperform in peace.
  
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• Arnold Thomas & Becker Taps Kopilot To Power Major Brand Campaign

  20-01-2026 00:12
  After 60 years, Arnold Thomas & Becker finally found a system scarier than injuries, and now they’re suing it.
  
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