Advertising news

• AFFINITY Boosts Senior Bench With Jo Biddle As Group Advisory Director

  03-12-2025 23:46 via bandt.com.au
  Biddle heads to Affinity. And looking at this shot, it's clear she'll fit right in.
  
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• Women In AI Australia Launches To Champion Equal Representation

  03-12-2025 23:41 via bandt.com.au
  Are you a woman? Are you in AI? Find your kindred spirits here.
  
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• CX, Personalisation & AI Trends 2026: What Marketing Leaders Say

  03-12-2025 23:25 via bandt.com.au
  Wonder what's on the horizon in '26? Find out here. Save the Lotto numbers, sadly.
  
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• The Ashes Banter Continues Hilariously Thanks To 19 Crimes & In House Agency Splash

  03-12-2025 23:20 via bandt.com.au
  Just for the record, B&T believes pink ball tests cheapen the game.
  
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• BOOIE Beauty Exclusively Launches In Woolworths Via M+C Saatchi

  03-12-2025 23:10 via bandt.com.au
  Celeste Barber's beauty brand comes to Woolies. Just in time for your Christmas do.
  
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• Superwomen Series: Navigating Motherhood & Health Challenges And Valuing Creativity In A World Shaped By AI

  03-12-2025 22:32 via bandt.com.au
  It's the penultimate instalment of our Superwomen Series. Not to say that anyone not featured isn't super, of course.
  
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• Enigma Gets Some Pork On Its Fork, Winning Australian Pork Media Account

  03-12-2025 21:56 via bandt.com.au
  Enigma wins Australian Pork, ditching plans for Osso Buco dinner tonight.
  
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• Spotify Drops Bigger & Better 2025 Wrapped, Giving Brands A Data-Driven Year In Review

  03-12-2025 19:00 via bandt.com.au
  Was your Spotify Wrapped as tragic as B&T's editor's? Let us know.
  
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• Stevie Douglas-Neal Set To Join Newly Rebadged Omnicom Media

  03-12-2025 07:05 via bandt.com.au
  In further proof that Barangaroo's Sussex Hotel is a drain on staff retention, Douglas-Neil heads to Omnicom.
  
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• Feast Your Eyes On The Late FCB’s Greatest Work

  03-12-2025 02:43 via bandt.com.au
  We take a look back at some of FCB's greatest work. Not before watching some FC Barcelona Lionel Messi compilations, though.
  
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• TV Ratings (2/12/25): Love Island Contestant Tantrums Continue To Dominate BVOD

  03-12-2025 02:41 via bandt.com.au
  Love watching a classic wobbly without having to deal with it? Join the club.
  
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• Keep Your Clients Close: Meet B&T’s Best Of The Best In-House Agency Leaders!

  03-12-2025 02:31 via bandt.com.au
  There's a whole world out there beyond agency land. Nearly, it seems.
  
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• The AARON Awards Launch: The First AI Creator Awards For Advertising

  03-12-2025 02:28 via bandt.com.au
  The AARON Awards – the first dedicated AI creator awards for advertising – are now officially open for entries. While there are plenty of AI awards globally, most celebrate short-form films or content in general. And while major advertising shows have started adding AI sub-categories, they’re typically built for large agencies — not for the […]
  
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• Cartier’s Mischievous Panthers Outshine Other Luxury Brands, System1 Finds

  03-12-2025 02:26 via bandt.com.au
  These super cute panther cubs might just make us broke.
  
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• GumGum Partners With On Device To Power New Attentive Lift Solution

  03-12-2025 02:17 via bandt.com.au
  If there's one place attention needs a lift, it's in B&T's semi-regular editorial meetings.
  
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• ‘Our People Have Pulled Us Through’: Wavemaker Boss Peter Vogel Reflects On Its B&T Awards Triumph

  03-12-2025 02:14 via bandt.com.au
  Few nicer men in adland than Peter Vogel, we reckon. Fewer still with bigger hands.
  
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• The Shift 20 Initiative, PHD & Special Unveil ‘80 For 20′ To Accelerate Disability Representation In Advertising

  03-12-2025 02:06 via bandt.com.au
  More great work from the lovely folks at Special, PHD and Shift 20 here.
  
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• Petaluma Unveils ‘Delight is Knowing’ Campaign, Celebrating The Art Of Fine Wine Via HSLR

  03-12-2025 02:02 via bandt.com.au
  There's few things better than a glass of some Petaluma plonk after work. Though it's only the $20 stuff for us.
  
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• PepsiCo Joins The F1 Paddock With Mercedes

  03-12-2025 01:55 via bandt.com.au
  PepsiCo inks deal with Mercedes here, becoming the 7,451st sponsor on its drivers' t-shirts.
  
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• QUT & UTS Among The Australian Marketing Institute’s AMI–ANZMAC Industry Research Grants Recipients

  03-12-2025 01:47 via bandt.com.au
  Sadly, B&T's AI-generated video of a cat walking a tightrope didn't make the cut.
  
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• Manifest Launches New Global Independent Agency Network Etc. Collective

  03-12-2025 01:39 via bandt.com.au
  Manifest launches Etc. Sister agencies e.g., i.e. and et al expected soon.
  
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• Innovid Launches Live Content Certification Program With Disney, FOX, NBCU & Paramount As First Partners 

  03-12-2025 01:39 via bandt.com.au
  Innovid launches this new product which we're sure your family will be thrilled to hear about at Christmas dinner.
  
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• Trust Drives Loyalty: APAC Shoppers Prioritise Data-Safe Brands

  03-12-2025 01:36 via bandt.com.au
  InMoment, a Press Ganey company, has announced the publication of its 2026 Asia-Pacific Consumer Trends Report: The CX Trust Deficit: Loyalty at Risk in the Digital Age. The study reveals a growing trust crisis in customer experience across the region and provides actionable insights for brands seeking to strengthen customer loyalty in an era defined […]
  
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• CMOs To Watch, Presented By Zenith: Collective Wellness Group’s Caitlin Bancroft On Navigating An Overcrowded Fitness Market

  03-12-2025 01:32 via bandt.com.au
  B&T dons the lycra for this chat with Bancroft. Though fortunately for everyone it was a Zoom call.
  
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• CMOs To Watch: Collective Wellness Group’s Caitlin Bancroft On Navigating An Overcrowded Fitness Market

  03-12-2025 01:32 via bandt.com.au
  B&T dons the lycra for this chat with Bancroft. Though fortunately for everyone it was a Zoom call.
  
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• Network 10 Hails Bruce Lehrmann’s Failed Defamation Appeal ‘Vindication’ For Brittany Higgins

  03-12-2025 01:30 via bandt.com.au
  The man who simply won't stop gets another chance to finally call it a day here.
  
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• Magna’s Lucy Formosa Morgan & IPG Mediabrands’ John Clements Exit

  03-12-2025 01:23 via bandt.com.au
  Surry Hills pubs continue their roaring trade as two more IPGers head for the exit.
  
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• ‘A Phone-Free Wedding Is Straight Up Un-Australian’: Kayo SPORTS Taps Into Streaming At Events

  03-12-2025 01:23 via bandt.com.au
  Find the happiest day in your friend's life rather tedious? You're not alone, it seems.
  
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• Amazon Ads & Seven Take The Win At UnLtd: Open Golf Tournament

  03-12-2025 01:03 via bandt.com.au
  Rumours Nine and Ten spent their day shouting "Fore!" seemingly confirmed here.
  
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• B&T’s Christmas Crackers! Wrapping The Best Christmas Spots From Across The Globe

  03-12-2025 00:50 via bandt.com.au
  If you're wondering, now is an acceptable time to start putting your decorations up. Any earlier is not on, in our book.
  
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• TerryWhite Chemmart Powers Up With 200 New In-Pharmacy Digital Screens

  03-12-2025 00:40 via bandt.com.au
  More screens come to TerryWhite Chemmart, should you be struggling with blue light as well as iron deficiencies.
  
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• Scrambling Platforms, Doubtful Parents & Huge Fines Looming: The Social Ban Is Just One Week Away

  03-12-2025 00:37 via bandt.com.au
  If Club Penguin was still kicking around, we reckon it'd be going gangbusters right now.
  
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• ‘Creativity Is Calling’: 47th AWARD Awards Launches With New Campaign Via Bear Meets Eagle On Fire

  03-12-2025 00:32 via bandt.com.au
  Say what you want about creativity, but we reckon a bigger logo would add some real oomph to this film.
  
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• MILKLAB’s ‘Coffee Shop Sets’ Via 72andSunny Goes National With A DJ Cyril Sunrise Gig

  03-12-2025 00:25 via bandt.com.au
  If this morning coffee rave campaign achieves anything, it's reminding you insufferable people live in Brisbane as well as Bondi.
  
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• Realestate.com.au Unveils AI-Powered RealAssist Helping Homeowners Navigate Valuations

  03-12-2025 00:24 via bandt.com.au
  We can't help but wonder how soon the chatbot will start telling users to skip avo toast and coffee lattes to get that house.
  
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• Coopers Gives Original Pale Ale A Personality Of Its Own In ‘Reserved For Good Mates’ Positioning Via Sunday Gravy

  03-12-2025 00:20 via bandt.com.au
  Everyone's favourite green beer gets a personality. Unlike that insufferable colleague of yours.
  
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• OpenAI Opens First Australian Office

  03-12-2025 00:16 via bandt.com.au
  OpenAI opens first Australian office. Presumably full of empty desks after the computers took the roles.
  
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• Escape’s Ask Skye Uses AI To Turn Inspiration Into Bookable Itineraries

  03-12-2025 00:11 via bandt.com.au
  Here's hoping Skye doesn't, in fact, only offer trips to the rather drizzly Isle of Skye.
  
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• How Two India-Based Creatives Dreamt Up ‘Invisible Covers’ To Represent Silenced Women

  03-12-2025 00:10 via bandt.com.au
  Komal Nathani and Rauf Shaikh were finalists in the PR category at this year’s inaugural Cairns Hatchlings Awards, presented by Yahoo! The experience taught them how to trust their decisions, execute with clarity and expand their creative and strategic thinking. Nathani is senior group head of copy at VML India and Shaikh is senior art […]
  
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