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MoĂ«t & Chandon Pops Open Sparkling â€Must Be’ Campaign
Moët & Chandon has unveiled a new campaign celebrating the French champagne house’s 275-year-old heritage an... -
Fox FM Renews Partnership With Mt Buller
As the 2018 ski season kicks off this weekend, Fox FM has announced it has renewed its partnership with Victorian ski re... -
Youngbloods NSW Launches Partnership With UnLtd To Empower Young Talent
Today Youngbloods NSW and UnLtd announce a partnership which aims to empower the industry’s young talent to use their ... -
Study: 40% Of ANZ Marketers Think Traditional Advertising Is The Most Overrated Tactic
New research by HubSpot has revealed the current state of inbound marketing in Australia and New Zealand. The company’... -
Bauer Restructures WhichCar To Create New Consumer Website
Bauer Trader Media has announced the launch of the WhichCar Network, an automotive website powered by Aussie motoring ti... -
Mad[Wo]Men: The Rise of the Female Creative
The past 18 months have seen the Australian advertising industry placed on international notice for the scarcity of female leaders in creative departments, leading to calls for reform from industry crusaders and sparking investigations into gender inequality, including The Agency Circle's diversity survey. It's perhaps the overdue shake-up adland needed; a seismic shift in industry culture towards greater development and support for creative women. In a 14 page article in the upcoming issu -
The last thing the world needs is more awards: The Asia Pacific Tambuli Awards, however, is far from being just another show
Malcolm
Poynton was overall jury president at this year's Asia-Pacific TambuliAwards which were presented this week at a gala black tie show inManila. Poynton, Cheil Worldwide's London-based global chief creativeofficer, was taken with the show which features on the jury animpressive array of top Creative talent and top regional CEOs andClients. Here Poynton (pictured left) describes his surprising andenjoyable experience leading the jury.
When I wasapproached to chair the Executive Jury -
Youngbloods NSW enters partnership with UnLtd, kicking off with pro bono program and hackathon
Today Youngbloods NSW and UnLtd have announced a partnership which aims to empower the industry's young talent to use their skills for good.
Members can now register to be connected with pro bono opportunities for UnLtd's partner charities. They'll be alerted when their skills are needed on a project - either solo or in task forces with other Youngbloods members.
Youngbloods will also be hosting a 'hackathon' style event later in the year, where attendees will be able to work on live briefs for -
Content specialists +ape now residing in Adelaide
Responsible for iconic Australian content, with leading brands such as Qantas, Telstra and Bonds, +ape is now drawing on its significant Adelaide heritage.+ape founder and executive producer Jason Byrne, a Roosters fan, with signed Rodney Robran football in tow, is bringing his passion for his home town and all things South Australian. Offering an inspired list of South Australian film makers and content creators, +ape will continue to tell South Australian stories.
Says Byrne: "We really see an -
Taxi's Steve Baker continues winning streak
Taxi director Steve Baker and his animated series, This is Desmondo Ray, began making fans of the world's film critics as soon as it was released late last year.
And then the awards started to come in. Fifteen of them by the end ofApril 2018. Now Baker has a crowning glory to add to his collection. Hehas won Best Direction of an Animated Project at the AustralianDirectors' Guild 2018 ADG Awards.
WATCH THE TRAILERVIEW THE SERIES "Told in a striking mix of animation and live action, it's a singula -
Federal Government Kicks Off Tender Process For $3 Million Creative Contract
Government kicks off creative pitch that may, unfortunately, require a visit to Officeworks for new stationery supplies. -
NT News Admits Surprise #PooJogger Wasn’t From Northern Territory
Let those who haven't defecated on a neighbour's doorstep mid-jog throw the first stone, B&T says. -
Study: Aussie Youth Are Taking Less Drugs And Feeling Less Happy
We'd never tolerate drugs at B&T and that's despite the giant frog singing Doors' songs that's currently in the office. -
MAFS Contestant Accuses Radio Show Of Bullying In On-Air Interview
Those MAFS contestants seem to be hanging about like a bad smell, don't they? Hang on, no - B&T's toilet's backed up. -
Former JWT Global CEO Finally Turfed After Sexual Harassment Court Case
There are very valuable lessons to come out of this sordidness, none of which include the importance of dietary fibre. -
Study: China Will See The Biggest Boost In World Cup Ad Spend (Despite Not Being In It)
B&T's got the boxing kangaroo bunting up for the World Cup. Admittedly, we hadn't taken it down from the Rio Olympics. -
ABC Article Likens Senior Editor At The Oz To Norwegian Mass Murderer
It appears The Australian newspaper has replaced Liberal politicians & full-cream milk atop Aunty's most-loathed list. -
Calling all C-Suites: An impressive agency roster of successful data-driven storytelling
The
following is a guest blog post from Chet Dalzell (left), seniordirector, communications and industry relations for DAA and a member ofthe ECHO Board of Governors.In an era not so long ago,creative directors lived in a world where the big idea was the champion -
and that champion came from highly compensated (more or less) ideamakers, both themselves and their creative teams, and the big idea wasput to the advertising test. If the big idea was provocative enough,then it might win creative awa -
Rejoice! The B&T Awards Are Back For 2018!
The meat tray at an industry trivia night aside, there can be no greater accolade in Australian media than a B&T gong. -
ARN launches new 101.7 WSFM marketing campaign with Jonesy and Amanda via Joy
ARN has today announced its new marketing campaign for Sydney's #1FM station 101.7 WSFM featuring breakfast duo Jonesy & Amanda, created by Joy.
The cross platform campaign kicks off with the launch of a new TVC featuring Jonesy & Amanda showcasing the fun and energetic spirit of WSFM. The campaign launches on Sunday 10 June.
The TV campaign embodies the sense of fun and energy of 101.7 WSFM and the dynamic, genuine friendship between Breakfast duo Jonesy & Amanda.
VIEW -
ARN Launches Fresh Marketing Campaign For WSFM
Be first to see ARN's new WSFM campaign here! Although the link's possibly broken so, in that case, be last to see it. -
Cannes Contenders: PHD Australia
How will Australia perform at Cannes
this year? In the lead up to the Festival, Campaign
Brief will be showcasing the work we hope will impress the judges...
Nutella: Morning SmilesPHD Australia
We all know that mornings can be difficult. Prying our eyelids open often requires some motivation. That's where Nutella comes in; it's the type of breakfast that's guaranteed to spread morning smiles. But Australians generally opt for savoury based breakfast - eggs, savoury toast and cereals, instead of -
David Walliams & Star Wars’ John Boyega Star In New Google Ad
This ad stars David Walliams & John Boyega. And if you thought that's more B&T shameless name dropping, you'd be right. -
Amazon Bags Broadcast Rights To English Premier League
Fear the triumvirate of Amazon, Google & Apple are our new global masters & overlords? Prepare to shit yourself here. -
adidas and Terence Neale to talk creative relationships in this year's YDA Panel Talk
Find out how you can get your ticket to this year's YDA event, which will include a panel discussion about creative relationships as well as access to the main prize-giving ceremony.The Young Director Award, supported by shots, takes place in Cannes later this month, during the Lions International Festival of Creativity.
As usual, the YDA ceremony will be showcasing, celebrating and rewarding
the best new films from a host of global directing talents on June 21at the JW Marriott theatre in Canne -
Former JWT Global CEO Official Turfed After Sexual Assault Court Case
Gustavo Martinez has officially parted ways with J. Walter Thompson (JWT) and parent company WPP two months after losing... -
Women In Media Profile: Imogen Hewitt
The Women in Media Awards are back for 2018! To celebrate this wonderful fact, and to recognise some of the killer women... -
Revealed: The Block To Make Over St Kilda Backpackers With “Seedy Reputation”
It remains a ratings juggernaut for Nine and now the next location for 2018’s series of The Block has apparent... -
Revealed: Nine’s The Block To Make Over St Kilda Backpackers With “Seedy Reputation”
B&T is adding a "spoiler alert" to this story alongside a "possibly not true" alert and an "utter hogwash" alert, too. -
Diversity Case Study Series: CHE Proximity
Changing the Ratio has been and gone – but that doesn’t mean the fight for a diverse and inclusive industry is o... -
Sebastian Rennie Lands Canada Gig With GroupM
GroupM has announced its former chief investment officer for Australia, Sebastian Rennie, will be taking his talents ove... -
MKTG Partners With Ministry Of Sport
MKTG, Dentsu Aegis Network’s sports and lifestyle operations business, has partnered with Australia’s newest digita...
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