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VICTORY! Oreo Maker Changes Animal Testing Policy After PETA Push
via peta.org.auIn yet another sweet victory for animals, the maker of Oreo cookies and other snack foods has just closed loopholes in its animal testing policy after relentless campaigning from PETA entities and more than 63,000 supporters like you.After several meetings with PETA US, Mondelēz International has amended its public animal testing policy, which previously allowed myriad horrific and deadly experiments on animals, including one that force-fed mice human faeces.The change means that the compan
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Victoria University of Wellington Drops Cruel Forced Swim Test on Animals
via peta.org.auNewsVictoria University of Wellington Drops Cruel Forced Swim Test on AnimalsDan HowePublished on 20 May 2026
Victoria University of Wellington has confirmed that it has stopped using the forced swim test on animals, a cruel and scientifically dubious experiment that forces animals to endure the terror of near-drowning under the false assumption that it can model human depression.This decision follows sustained pressure from animal-protection groups, including PETA Australia, PETA US, as well as
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Sex Life Suffering From “Sausage Flop”? Go Vegan For Better Erections
via peta.org.auNewsSex Life Suffering From “Sausage Flop”? Go Vegan For Better ErectionsDan HowePublished on 13 May 2026
To promote the many benefits of vegan eating, PETA has launched a series of hard-hitting ads urging men to go vegan to improve their cardiovascular health, in turn boosting blood flow to all the body’s organs. .The ads, created in collaboration with creative agency Samy Alliance, , showcase “manly” pursuits, including a duel, a swordfight, and a karate ba
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US Pentagon Funding Horrific Aussie Lab Experiments
via peta.org.auNewsUS Pentagon Funding Horrific Aussie Lab ExperimentsDan HowePublished on 7 May 2026
PETA US has discovered that the US Department of War has funded experimenters in numerous international laboratories to burn rats, give dogs heart disease, cut open octopuses, and more in cruel and pointless tests.A rat used in a Pentagon-funded experiment at James Cook University. Image obtained through public records requests by PETA.In Australia, the University of Melbourne has received nearly US$700,000 fr
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Mum’s The Word: The Secret Weapons Animal Industries Use to Massacre Motherhood
via peta.org.auNewsMum’s The Word: The Secret Weapons Animal Industries Use to Massacre MotherhoodEmily RicePublished on 6 May 2026
Mother’s Day is a time to celebrate the unbreakable bonds that form in the womb (or egg) and grow throughout our lives. It’s not just about brunch and blooms – it’s also a chance to show respect to mothers of all species.Like us, other animals bond with their young through breastfeeding, lullabies, and play, fiercely protect and gently guide them, and
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Aboriginal Conservationist Challenges LVMH on Wild-Animal Skins Ahead of Annual Meeting
via peta.org.auPhoto: Farm Transparency Project We Animals MediaNewsAboriginal Conservationist Challenges LVMH on Wild-Animal Skins Ahead of Annual Meeting Dan HowePublished on 23 April 2026
“Seeing their spirits crushed and defeated before my eyes” is how Donny Imberlong describes his experience working on a crocodile farm, one of around 20 in Australia, which supplies 60 per cent of the global market. In a question addressed to Bernard Arnault, CEO of luxury group LVMH, which
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Anzacs Shot and Poisoned – Pigeons Used In War, Then Left To Die
via peta.org.auNewsAnzacs Shot and Poisoned – Pigeons Used In War, Then Left To DieEmily RicePublished on 23 April 2026
Imagine if our Anzacs, veterans of war, soldiers who fought for Australia, were tossed aside after their homecoming and left to live on the streets.While limping on lost limbs and scrounging food from garbage cans, parents encourage their children to kick and chase them. They’re called derogatory names, poisoned, and even shot.That’s the reality for thousands of descendants
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On Tour and On a Mission: Melrose Avenue Uses Their Platform to Help Animals
via peta.org.auNewsOn Tour and On a Mission: Melrose Avenue Uses Their Platform to Help AnimalsDan HowePublished on 23 April 2026
In the midst of their US tour, pop-metalcore hitmakers Melrose Avenue, who just dropped their new single “Bad Guy,” prove they’re anything but in a new campaign for PETA calling on everyone to “be an angel” for animals by always adopting and never buying animals from pet shops or breeders.In an accompanying video spot, the band says adopting animals &ld
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To Ease Fuel Shortages, Stop Eating Animals
via peta.org.auNewsTo Ease Fuel Shortages, Stop Eating AnimalsEmily RicePublished on 2 April 2026
As the US-Iran conflict drags on and the Hormuz Strait remains in limbo, Australia is feeling the sting of fuel shortages.Earlier this month, Prime Minister Anthony Albanese addressed Australians, urging them to limit non-essential car travel. In response, PETA wrote to the PM, asking him to lead by example by eliminating the unnecessary transport involved in his diet by going vegan.In the letter, PETA pointed out
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Are You an April Fool That Buys “Humane” Lies?
via peta.org.auNewsAre You an April Fool That Buys “Humane” Lies?
Fake product launches, dribble cups, chocolate-covered brussels sprouts – April Fool’s Day is famed for pranks and practical jokes.But there are some lies used to fool the Australian public all year long: disingenuous “humane” and “high-welfare” labels slapped on the flesh, eggs, fleece, and feathers of abused and dead animals.Here’s how to spot items designed to make a fool out of you, and
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Love Frogs? Go Vegan!
via peta.org.auMarch 20 is World Frog Day, a chance to celebrate some of the most resilient, diverse and fascinating amphibians on the planet, and reflect on how we can help ensure frogs continue to thrive.As Kermit sang, it’s not easy being green, and frog numbers are declining globally, and in Australia.Here are some of the issues facing our frog friends, and how you can help them stay “hoppy and healthy”.Never Put a Frog on Your Fork
Frogs’ legs are for jumping, not for munching!Frog
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Vegan Model Stefania Ferrario says, “Try to Relate to Who’s on Your Plate”
via peta.org.auSydneysiders did a double-take today as vegan model Stefania Ferrario stripped off and lay, nearly naked and covered in sauce, on a giant plate in the middle of the bustling Pitt Street Mall.In a striking tableau complete with giant cutlery, Stefania was joined on the plate by colourful veg, and the message “Try to Relate to Who’s on Your Plate – Go Vegan”.The demonstration was more than just impressive-looking; it serves as a powerful reminder that, no matter their speci
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PETA Calls for Expat Animal Companions to be Allowed Swift Entry into Australia from Gulf States
via peta.org.auAs Australian citizens flee conflict in the United Arab Emirates (UAE), companion animals are being abandoned.People are leaving dogs and cats on the streets, in the desert, and outside overwhelmed rescue centres because they say they are unable to take animals with them, as Australia’s pet import rules require several time-sensitive steps before animals can travel. Currently, it takes at least six months to bring an animal into Australia from the UAE. Animals must spend 180 days in an &ld
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PETA Entity Scientists Seized a Rare Chance to Oppose Australia’s Animal Use in Science – Here’s Why it Matters
via peta.org.auFor the first time in 13 years, the National Health and Medical Research Council (NHMRC) is reviewing the Australian code for the care and use of animals for scientific purposes. This means that a new edition of the code – not just a tweak of previous guidelines – may come into force.Given Australia currently uses at least five million animals in experiments each year, this is big news. Since revisions were last made, there have been great strides in state-of-the-art animal-free meth
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Make 2026 The Year FOR The Horse
via peta.org.auThe 2026 Lunar New Year celebrates the Year of the Horse in the Chinese zodiac—symbolising strength, energy, vitality and, ironically, freedom. Ironic, because millions of horses in Australia and around the world are far from free.Instead, they endure lives of exploitation, pain, and neglect for the sake of tourism, entertainment, experiments, their flesh, and for racing profits.Horses Are Not Tourist AttractionsHorse abuse is rife in the tourism industry. All over the world, horses are fo
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Alan Cumming Rebels Against Cruel, Outdated Animal Skins
via peta.org.au“You can be sexy and powerful wearing vegan leather. I’ve done it. It’s so much cooler to be a rebel with a cause”– Alan CummingAlan Cumming’s new PETA ads are putting a sexy vegan twist on the iconic image of Marlon Brando in The Wild One—this time, featuring Cumming as the alluring outlaw rebelling against cruel, outdated animal skins. In the shot, the Emmy Award-winning host of the hit reality show The Traitors (US) wears a cactus leather jacket by Al
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Will Auction Profits From Bradman’s Baggy Green Go To Sheep?
via peta.org.auWith cricket season underway, all eyes down under are on one pretty pricey piece of sporting memorabilia – a classic “baggy green” cricket cap worn by none other than legendary batsman Don “The Don” Bradman.Currently accepting bids on Lloyd’s Australian online auction site, experts say the cap could fetch an impressive 1 million dollars by the time the hammer falls on Australia Day, and now PETA has called for proceeds from the auction to go to sheep and lamb
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Will Robert Irwin Help PETA Cut Cruelty “From I’m a Celebrity”?
via peta.org.auEvery year, Australian television audiences cringe, and in many instances, vocally complain, as I’m a Celebrity… Get Me Out of Here! airs, subjecting a slew of species to torment and death in the name of “entertainment.”
This year, in an effort to bring a fresh commitment of compassion to the series, PETA has sent a friendly letter to host Robert Irwin asking
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2025 Milestones: PETA Australia’s Wins for Animals!
The post 2025 Milestones: PETA Australia’s Wins for Animals! appeared first on PETA Australia.
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PETA Proposes Anti-Croc Skin Placard For Big Boxing Croc
via peta.org.auAs Australian shoppers prepare to descend on annual Boxing Day sales, PETA has sent an unusual proposal to Litchfield Mayor Rachael Wright, asking to place a protest placard in the crook of Humpty Doo’s Big Boxing Croc’s arm. With the message “I’m not your Boxing Day bag”, the addition would call on holiday shoppers to avoid buying items made from wild-animal skins.Crocodiles and other animals hacked to pieces within the fashion industry endure miserable lives of on
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Feasting on Festive Fish? May As Well Be A Feline!
via peta.org.auIf you wander down Wattle Street by the Sydney Fish Market in the lead-up to Christmas (and the market’s annual sale), prepare to be confronted by the image of a dead cat.PETA has placed a clever lenticular billboard in the area, featuring a smiling fishmonger holding a limp fish from one angle and a dead cat from another, reminding shoppers to “Sea” things differently, and view fish and other sea animals as the intelligent, sensitive individuals they are.Fish have FeelingsLong
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Sidestepping Logic: Celebrating Christmas Island Crabs While Eating Mud Crab’s Legs
via peta.org.auEach summer, Christmas Island, a tiny territory off the coast of Perth, plays host to one of life’s more miraculous events: the annual red crab migration.During this eye-catching event, the island is carpeted crimson with red crabs migrating from the island’s interior forests to the ocean to mate and lay their eggs.It’s also the time of year when Australians consume a staggering amount (thousands of tonnes) of dead sea animals, including crabs, whose delicate bodies are po
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Video Reveals Frogs Sold at Bangkok Markets Still Conscious and Breathing After Being Sliced Open
via peta.org.auNew undercover footage exposes widespread abuse and neglect of frogs in Thailand’s frog-legs industry. At one Bangkok market, at least 100 conscious frogs were sliced open—with no sedation or pain relief—and displayed on their backs with their organs exposed out from their abdomens. Some of their legs were moving from side to side, and others’ necks were moving up and down—a sign that they were still alive and breathing.PETA Asia’s investigators also documente
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VICTORY! University of Melbourne Bans Near-Drowning Tests on Animals After PETA Push
via peta.org.auThe University of Melbourne has confirmed that it has prohibited the widely discredited and cruel forced swim test. The good news comes after hearing from PETA entities worldwide, Animal-Free Science Advocacy, and more than 12,000 PETA Australia members and supporters,In the forced swim test, experimenters dose mice, rats, or other small animals with a substance, place them in inescapable beakers of water, and force them to swim to keep from drowning. Supposedly, this sheds light on human depres
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PETA Urges Funding Cuts for Aussie Animal Strangulation Tests at Monash University
via peta.org.auPETA is renewing its calls for retractions of Monash University’s rat strangulation papers, including one published last month, and a cut in taxpayer funding after its authors failed to adequately defend their cruel experiments. A laboratory at the Melbourne university has strangled rats, bashed them over the head with weights, and forced them to swim until exhaustion, supposedly to mimic human domestic abuse.In a joint letter sent to the National Health and Medical Research Council (NHMRC
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PETA Names Dr Jane Goodall the 2025 Person of the Year
via peta.org.auFor devoting her life to reshaping how humans perceive our fellow animals, world-renowned primate expert, vegan, and trailblazing animal advocate Dr Jane Goodall has been posthumously named PETA’s 2025 Person of the Year.Dr Goodall exemplified the compassion and determination necessary to drive positive change for the other animals with whom we share this planet. From her groundbreaking research that reframed animals as “someone, not something,” to her outspoken
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Global Compassion Fund Fireside Chat
The post Global Compassion Fund Fireside Chat appeared first on PETA Australia.
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Watch: Workers Caught Cutting Angora From Rabbits’ Bloody Bodies
via peta.org.auMedieval torture has a modern-day sequel: the angora industry. Imagine someone tying you up so tightly you can’t move. They violently shave every inch of your body until your skin bleeds. For rabbits in the angora wool trade, this nightmare is reality—and PETA has the undercover investigation to prove it.PETA Asia obtained shocking footage shows bloody rabbits frozen with fear from eight angora wool factory farms in China, where most of the world’s angora is sourced. Workers ti
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This Aussie Company’s Realistic Human Simulators Could Save Countless Animals’ Lives Globally
via peta.org.auThousands of animals across the globe are sliced open, mutilated, and killed in surgical training procedures each year, even though simulators can replace the use of animals in nearly all training situations.But after speaking with PETA entity scientists, one innovative maker of animal-free medical training models has solidified its public stance supporting the development of ethical surgical training tools to help medical institutions shift away from using live animals.Australia-based IMRA
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Balloons and Soy Sauce Packets are Just a Drop in the Ocean When it Comes to Plastic Pollution
via peta.org.auNew South Wales plan to phase out more common plastic litter is a step in the right direction when it comes to helping animals and the environment. But stopping balloon releases and avoiding single-use plastic soy sauce containers is just a small step when it comes to helping animals in the ocean.Humans produce nearly 300 million tons of plastic every single year, and 14 million tons of it is dumped into our oceans annually. With balloons, what goes up must come down. Whether they&rsqu
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