Fashion news

• Sun-Protective Clothing Is Actually Chic Now

  15-07-2026 14:30 via fashionista.com
  Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making.Huge news for people with both skin and taste: UPF, or UV-protective, clothing is actually chic now. No, really. Did everyone else already know about this? (Anne Hathaway did!)For years, fabrics with sun-blocking capabilities were used only in the most utilitarian of styles: gloves for drivers and gardeners, oversized hats for boomers on walking tours, rash guards for serious surfers and dermat
  
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• Must Read: Victoria's Secret Fashion Show Heads to L.A., Rare Beauty Taps Ella Bright as First Celebrity Ambassador

  17-07-2026 18:00 via fashionista.com
  These are the stories making headlines in fashion on Friday.Victoria's Secret Fashion Show Moves to Los AngelesThe Victoria's Secret Fashion Show is returning to Los Angeles this fall, marking its first West Coast appearance since 2007. The show has been held in Brooklyn, NY, for the past two years. According to the brand's Instagram, fans can expect "plenty of drama, extravagance, and even more celebrities in attendance." {Fashionista Inbox}Rare Beauty Taps Ella Bright as First-Ever Brand Ambas
  
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• Flonatix: A Washington, D.C.-Based Skin-Care Brand Inspired by Tropical Asia-Pacific Beauty

  17-07-2026 16:00 via fashionista.com
  HQ: Washington, D.C.
  Founder: Jay Hanggawan
  Social:Instagram
  Category: Skin Care
  E-comm:flonatix.comPrice Range: $34
  Hero Product:Island Renaissance Glow Up Genius™ Moisturizer ($34)
  How to get in touch: [email protected] StoryFlonatix is the first skin-care brand rooted in Tropical Asia-Pacific beauty that is built specifically for oily, combination and melanin-rich skin.Indonesian-born and Washington, D.C.-based Founder Jay Hanggawan spent 2.5 years building Flonati
  
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• Influxious, a New Nigerian-Inspired Fragrance Brand, Is Launching at Sephora

  17-07-2026 15:17 via fashionista.com
  Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making.Funmi Monet, then a Nigerian-American grad student studying to become a licensed therapist, cultivated her love of fragrance while working at the perfume counter at Dillard's. Content creation soon became her creative outlet, with her growing following (now more than 500,000 strong on TikTok) seeking out her fragrance advice. Then the opportunities began rolling in: Monet collaborated on her ow
  
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• Weekly Drop Watch: Hailey Bieber x Gap, Repetto x Birkenstock, Kosas and More

  17-07-2026 14:30 via fashionista.com
  Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making.Fashion LaunchesHailey Bieber x GapGap tapped Hailey Bieber for a denim capsule collection, dubbed "The Hailey Jean," that "reimagines Gap’s relaxed denim icons through Hailey’s personal style lens," per the brand. It includes two relaxed '90s-inspired styles: The Hailey Low Rise Loose Jean and The Hailey Extra Baggy Jean ($90 each).“Gap has been a part of my wardrobe since I
  
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• 'The Odyssey' Press Tour Puts a High Fashion Spin on Greek Mythology

  17-07-2026 14:00 via fashionista.com
  Athena, Queen Penelope, Helen of Troy and Calypso all walk into a room. While they all couldn't be more different from each other, there's one thing they clearly have in common: They know how to serve a gag-worthy look. At least, that's the case if we're basing the scenario on Christopher Nolan's "The Odyssey"'s press tour fashion. Over the past few weeks, leading women Zendaya (Athena), Anne Hathaway (Queen Penelope), Lupita Nyong'o (Helen of Troy) and Charlize Theron (Calypso) have turned out
  
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• Must Read: The Brands Who Won the World Cup, Kate Spade New York Names New Chief Marketing Officer

  16-07-2026 18:00 via fashionista.com
  These are the stories making headlines in fashion on Thursday.The Brands Who Won the World CupThe FIFA World Cup, along with the global branding frenzy surrounding the event, comes to a close on July 19. Success is relative to a brand's objective, but from a social media perspective, Adidas came out on top. According to CreatorIQ, Adidas generated an earned media value (EMV) of $48.9 million from 6,700 posts and almost 3,000 creators between June 1 and June 21. Nike landed on $28.9 million EMV f
  
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• Inside Foot Locker's Scaling Strategy for Smaller Sneaker Brands

  16-07-2026 14:30 via fashionista.com
  Even for a category as innovative as the sneaker world, the mainstream heavyweights — Nike, Puma, Adidas and the like — still dominate social conversations and take up major shelf space. Yet that hasn't stopped a wave of smaller brands from competing to gain momentum in the market, and retailers are capitalizing on the moment.The latest example comes this week, with Foot Locker set to become a U.S. retail launch partner for Salomon, effective July 19. Though the Amor Sports-owned bra
  
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• Fashion Insiders Get Real About Burnout, Understaffing and Discrimination in the Workplace

  16-07-2026 14:15 via fashionista.com
  If we're being honest, most of us working in fashion probably didn't get into it for the money. We pursued the types of jobs "a million girls would kill for" because of some deep-rooted passion, and perhaps a bit of delusion. And those things only get you so far.It becomes more and more clear as we progress through our careers: Pay, resources, job security, workload, leadership, parity and office culture are all crucial to professional (and general) happiness. There's no such thing as a job wher
  
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• Mia Calabrese's Go-to Beauty Hack? Putting Nipple Cream on Her Lips

  16-07-2026 14:00 via fashionista.com
  Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making.What’s the opposite of gatekeeping? Welcome to “Payment Processing,” in which we ask stylish, generally cool people who’ve tried it all about their favorite fashion and beauty buys.In an era when there are too many reality TV shows to keep count, it's impressive when someone not only emerges from one as a breakout star, but also maintains that relevance in the pop cultur
  
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• Must Read: Richemont Quarterly Sales Surge 20%, Bluemercury Appoints New CEO

  15-07-2026 18:00 via fashionista.com
  These are the stories making headlines in fashion on Wednesday.Richemont Quarterly Sales Surge 20%Richemont, the parent company of brands including Cartier and Van Cleef & Arpels, climbed 20% in the first quarter to €6.33 billion ($7.5 billion), fueled by robust performance in every region and a pickup in watch sales. The results highlight jewelry's emergence as the luxury industry's key growth driver as shoppers shift spending away from handbags, benefiting Richemont while rivals LVMH
  
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• Purl Soho Is Hiring A Studio Assistant, In-Person in Brooklyn NY

  15-07-2026 16:10 via fashionista.com
  Sponsored StoryCalling all aspiring stylists! If you’re super creative, full of ideas, passionate about knitting, and have a strong visual sensibility, this is an amazing opportunity to get your foot in the door. In addition to being responsible for the smooth running of our NYC studio and for supporting the Art Department administratively, you will also assist in styling photo shoots, from preparation to breakdown, learning on the job from our experienced and exceptionally talented Senior
  
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• PranaGlow: A 'Wellness-Driven' Ayurvedic Hair- and Skin-Care Brand

  15-07-2026 16:00 via fashionista.com
  HQ: Edison, NJ
  Founder: Rohini Nellore
  Social:Instagram
  Category: Hair and Skin Care
  E-comm:pranaglow.comPrice Range: $24-$36
  Hero Product:Root + Scalp Strength Oil ($24), Luminous Face Serum ($36), Glow Ritual Bundle ($118)
  PR Representation: In-house
  How to get in touch: [email protected] StoryAfter years of watching clients chase quick fixes that rarely delivered lasting results, Rohini Nellore created PranaGlow as a beauty brand grounded in long-term care that truly su
  
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• Slate Swim Founder Sells Brand in 7-Figure Deal

  15-07-2026 14:00 via fashionista.com
  Slate Swim, a minimalist swimwear label based in Los Angeles, officially has a new owner. However, rather than selling to a private equity firm or conglomerate looking to expand its portfolio, Founder Jessica Liao Mayers sold her brand in a "seven-figure" deal to an independent buyer named Natalie Wisniewski on Monday. (Mayers declined to comment further on the financial terms of the deal.)Mayers was just 21 years old when she founded Slate Swim in 2015 with $300 and a goal of filling the swimwe
  
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• Must Read: Nordstrom Names New VP, Fashion Director, Zara Pants Go Viral for Causing Injuries

  14-07-2026 18:00 via fashionista.com
  These are the stories making headlines in fashion on Tuesday.Nordstrom Names New VP, Fashion Director Nordstrom has appointed Brooke Bobb as vice president, fashion director, effective August 2026. While reporting to Nordstrom CMO Jamie Nordstrom, Bobb will lead the department store's fashion direction and bring product inspiration to life across stores, online and in marketing. Bobb hails from the editorial world, as she most recently served as fashion news director at Harper's Bazaar. {Fashion
  
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• This Aesthetics Expert Thinks At-Home Laser Hair Removal Devices Are a Scam

  14-07-2026 16:59 via fashionista.com
  Welcome to "Face It," in which practitioners, dermatologists, facialists and other beauty experts answer our rapid-fire questions (quicker than you can say "just a few more units, please?"), revealing their hottest takes, most controversial opinions and the hard truths they wish their clients could come to terms with.Eunice Louis-Jacques, an Atlanta-based registered nurse and aesthetic field manager at SEV Laser, spends her days zapping away unwanted body hair and fulfilling personalized aesthet
  
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• Olivier Rousteing Is Rabanne's New Creative Director

  14-07-2026 15:44 via fashionista.com
  The rumors are true: Rabanne has tapped Olivier Rousteing as its new creative director. The French Maison confirmed the news on Tuesday."Joining Rabanne is a tremendous honor," Rousteing said in a press statement. "This is a House that has always challenged convention, transforming bold ideas into creations that have shaped fashion history. Its spirit of innovation, craftsmanship, and fearless creativity has inspired generations, and today it inspires me."His appointment comes a couple of weeks
  
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• Inside the Fashion Workplace: The 2026 Report Is Here

  14-07-2026 14:30 via fashionista.com
  The fashion job market is in a state of flux — and for those fortunate enough to be employed at all in 2026, workplace culture and dynamics are rapidly changing. After years of layoffs, restructuring and shifting consumer habits alongside economic volatility and the rise of AI, workers across the industry are navigating an uncertain landscape.At the beginning of 2026, more than 500 industry professionals generously (and anonymously) filled out our annual fashion workplace survey, sharing t
  
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• ICYMI: Fashionista's Nordstrom Anniversary Sale Picks, Lang's New L.A. Flagship & Erin Walsh Talks Personal Style

  11-07-2026 14:00 via fashionista.com
  In case you missed them, we've rounded up our most popular stories of the week to help you stay in the loop. No need to thank us — just toast an iced black coffee in our honor when you're discussing who did what over your omelette.Related: What Fashionista Editors Are Shopping From the Nordstrom Anniversary SaleRelated: Lang Opens New L.A. Flagship Spotlighting AAPI-Founded Fashion BrandsRelated: Celebrity Stylist Erin Walsh Says Personal Style Starts With One QuestionRelated: A Stylish Pe
  
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• Must Read: Phia Accused of Wrongfully Claiming Sales Credits, How Meme Culture Is Infiltrating the Couture Runways

  10-07-2026 18:00 via fashionista.com
  These are the stories making headlines in fashion on Friday.Phia Accused of Wrongfully Claiming Sales CreditsPhoebe Gates' startup Phia has allegedly been wrongfully claiming credit for online sales it didn't drive. Bloomberg, Capital One Shopping and independent researcher Ben Edelman tested the app and discovered that Phia silently opens a background tab and links its own affiliate code, allowing it to wrongfully claim commission on sales. A Phia spokesperson acknowledged the violation, statin
  
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• Aware Hair: A 'Scalp-First' Hair-Care Brand Founded by a Mother-Daughter Duo

  10-07-2026 16:00 via fashionista.com
  HQ: Los Angeles, CA
  Founders: Tina Mui and Jade Wong
  Social:Instagram
  Category: Hair Care
  E-comm:awarehair.comPrice Range: $55-60
  Hero Product:9·1 Professional Scalp Care Shampoo ($55)
  Stockists:C.O. Bigelow, The Maya Salon
  PR Representation: Jennifer McNicholl Consulting Inc.
  How to get in touch:Contact formOrigin StoryAware Hair was born from a deeply personal need: to bridge the gap between scalp health and salon-quality hair care. Founded by Tina Mui, a master stylist a
  
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• The Art of Formulating Gen Alpha Body Care

  10-07-2026 14:30 via fashionista.com
  The body-care category is enjoying its "skinification" moment, eschewing simple scented creams for "facial-grade" formulas packed with ceramides and actives. Gen Alpha consumers (or social media-savvy 8- to 15-year-olds who boast $95 billion in spending power, according to DKC) are increasingly tapping into all things body care, as seen in these so-called "Sephora kids" descending upon the skin-care aisles. But, in light of Gen Alpha skin-care enthusiasts flocking to anti-aging creams and retino
  
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• Weekly Drop Watch: Khy x Frankies Bikinis, FP Movement x Asics, Real Techniques x Kelli Anne Sewell and More

  10-07-2026 14:00 via fashionista.com
  Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making.For our Weekly Drop Watch column, Fashionista scours the market to curate the most noteworthy releases from our favorite fashion and beauty brands. Keep scrolling for this week’s highlights.Fashion LaunchesKhy x Frankies BikinisFollowing the success of their first collab, Khy and Frankies Bikini partnered again on a new line, Fever Dream, co-designed by founders Kylie Jenner and
  
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• ESP Showroom Is Hiring A Wholesale Fashion Showroom & Sales Coordinator In New York, NY (Hybrid)

  09-07-2026 20:53 via fashionista.com
  Sponsored StoryLocation: New York City (Hybrid)Schedule
  • In-person: January–March & July–October (NYC Showroom)
  • Remote: April–June & November–December
  • Potential travel required for seasonal trade showsESP Showroom is multi-brand women’s contemporary showroom. We represent European clothing and accessories designers and are seeking a motivated, organized, and detail-oriented professional to join our team as our Who
  
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• Must Read: Marine Serre Enters Receivership, Seeks Investor, J.Crew Names New President

  09-07-2026 18:00 via fashionista.com
  These are the stories making headlines in fashion on Thursday.Marine Serre Enters Receivership, Seeks InvestorMarine Serre has entered into receivership and is seeking an investor. Marine Serre Sarl said the Paris Commercial Tribunal granted its request for court protection, as the independent brand has wavered amid geopolitical and economic turmoil. Marine Serre is also "actively seeking a financial partner to support its future development," according to the brand. {WW
  
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• Celebrity Stylist Erin Walsh Says Personal Style Starts With One Question

  09-07-2026 14:45 via fashionista.com
  Even if you don't know Erin Walsh, you've seen her work. She styles the most talked-about celebrities, including Selena Gomez, Mindy Kaling, Kerry Washington and Anne Hathaway, who is currently turning heads on "The Odyssey" press tour. Walsh is now also an entrepreneur and author. Her first book, "The Art of Intentional Dressing: Your Essential Style Guide for Manifesting a Magnetic Life," was published by HarperOne in May (and includes a foreword by Hathaway).As if she's not busy enough, Walsh
  
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• How Amanda Uprichard Independently Scaled Her Occasionwear Brand Over Nearly 20 Years

  09-07-2026 14:00 via fashionista.com
  Listen to the full conversation between Amanda Uprichard and Fashionista Staff Writer Catie Pusateri on The Fashionista Network on Spotify.View the original article to see embedded media.Following her 12-year-old self's dream of becoming a fashion designer, Amanda Uprichard attended Parsons School of Design and soon dove headfirst into the New York City fashion scene. While based in the Garment District, she established her namesake label as a one-woman operation in 2008 before gradually scaling
  
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• Must Read: Gucci Beauty Goes to L'Oréal, CFDA Awards Return to the Natural History Museum

  08-07-2026 18:00 via fashionista.com
  These are the stories making headlines in fashion on Wednesday.Gucci Beauty Goes to L'OréalL'Oréal is entering into a 50-year exclusive license agreement for all Gucci fragrances and beauty products. The deal follows Kering's early redemption of the Gucci Beauty license from Coty, with Coty receiving roughly $400 million for the early exit and L'Oréal paying Kering about 70% of the transition costs. L'Oréal CEO Nicolas Hieronimus called the deal "a significant additio
  
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• Shirley Jane: A Textured Hair-Care Brand for Maintaining 'Curl Integrity'

  08-07-2026 16:00 via fashionista.com
  HQ: California
  Founder: Jenna Satell
  Social:Instagram
  Category: Hair Care
  E-comm:shirley-jane.comPrice Range: $36-$38
  Hero Product:The Curl Crème ($36)
  Stockist:Amazon
  PR Representation: Set PR
  How to get in touch: [email protected] StoryShirley Jane is a high-performance hair-care brand designed for curly and textured hair, turning wash day into something you actually look forward to. Woman-owned and founded by Jenna Satell, the brand was born from her own exper
  
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• A Stylish Person's Guide to

  08-07-2026 14:45 via fashionista.com
  The fashion and beauty industries are filled with interesting people from all over the world who have great taste — the types you can rely on for excellent travel recommendations. So, we’re asking them about their favorite food, shopping and wellness spots in their cities. Consider this series your fashion and beauty person’s guide to travel.It only takes a quick glance at Patricia Bonaldi's brand, PatBo, to see just how much her Brazilian heritage informs her artistr
  
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