Media giant Omnicom Group – owner of a number of major agencies, including BBDO Worldwide and TBWA Worldwide – released its results for the second quarter of 2022 (April 1 to June 30) earlier today. The company reported strong growth, despite the worldwide economic strain caused by the ongoing Covid-19 pandemic, the war in Ukraine and a number of other crises.
According to a press release, Omnicom Group experienced an increase in organic growth of around $403.8m (11.3%) in
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Omnicom Group reports strong earnings in Q2, despite ‘economic headwinds’
-
Omnicom Group reports strong earnings in Q2, despite 'economic headwinds'
Media giant Omnicom Group — owner of a number of major agencies, including BBDO Worldwide and TBWA Worldwide — released its results for the second quarter of 2022 (April 01—June 30) earlier today. The company reported strong growth, despite the worldwide economic strain caused by the ongoing COVID-19 pandemic, the war in Ukraine, and a number of other crises.
According to a press release, Omnicom Group experienced an increase in organic growth of around $403.8mn (11.3%) in the -
Popeyes’ ‘IDK Meal’ for indecisive diners returns
As of today, Popeyes has reintroduced the ‘IDK meal’ (I Don’t Know Meal) to help solve the age-old question: 'What should we eat?' This time around, the fried chicken chain has enlisted TikTok couples to help spread the word.
According to the New York Post, couples spend over 132 hours every year deciding on what to eat. Fried chicken fast food chain Popeyes aims to trim down that time with the launch of “The IDK Meal,” the first meal designed for people who don&rsq -
FMCG companies see rural demand revival - Economic Times
FMCG companies see rural demand revival Economic Times -
Amazon alleges Facebook groups incentivize fake reviews in new lawsuit
Amazon is suing the leaders of thousands of Facebook groups over allegations that these groups facilitated or promoted fake product review schemes. Reviews are a critical component of the success of buyers, sellers and the platform itself, according to experts.
Amazon announced today that it has filed a lawsuit against the leaders of more than 10,000 unique Facebook groups for allegedly posting fraudulent reviews on its ecommerce site “in exchange for money or free products,” per the -
Pick of the Week: Canesten doesn’t fanny about when it comes to intimate health
Bayer's intimate healthcare brand worked with AnalogFolk London to create a safe space for people to learn about vaginal and vulval health. -
The National Gallery recreates famous artworks in Roblox
The National Gallery has recreated some of its most famous artworks on Roblox.
The free ‘metaverse’ experience is designed to broaden interest in the National Gallery’s collection, in addition to allowing users to curate their own virtual art collections and complete in-experience quests.
The Keeper Council was designed with the gaming aspects of Roblox in mind, with in-experience tasks and requests that echo those of other games and build up to an in-game reward.Other effectiv -
Samsung running ad cleared amid ‘victim blaming’ concerns
Showing a woman running alone at night did not encourage ‘unsafe practice’ ASA says, rejecting 27 complaints. -
Canadian Invasion: Zulu Alpha Kilo plots US expansion while still independent
In this series, The Drum speaks with various agencies hailing from the Great White North – including TAXI and No Fixed Address (NFA) – to learn about their origins, their goals and their secrets to success. Here’s how embracing creative bravery helped Zulu Alpha Kilo become one of the top indie agencies in the world.
The first thing brands or creatives might notice about Canadian agency Zulu Alpha Kilo is its amusing website. “Zulu Alpha Kilo is the only agency -
Hindustan Unilever earnings show commodity costs continue to hurt FMCG margins - The Week
via theweek.in
Hindustan Unilever earnings show commodity costs continue to hurt FMCG margins The Week -
Agency dissatisfaction drives growth of in-housing: WFA
via campaignlive.com
Nearly seven in 10 respondents to a survey from the World Federation of Advertisers and The Observatory International survey said they had recently made, or planned to make, changes to their agency roster. -
What to expect from Netflix's critical earnings call today
Ahead of the much-anticipated Netflix second-quarter earnings call this afternoon, Lotame's connected television lead Hunter Terry spells out a handful of key predictions.
Netflix's quarterly earnings are slated to be released today.
Once accustomed to torrid revenue and profit growth, the company is now facing major challenges. How will the streaming giant weather the storm and what can we expect ahead of its Q2 earnings call?
Netflix is as predictable as streaming services come. The compa -
Queer Britain opens UK’s first LGBTQ+ museum with campaign by M&C Saatchi London
‘The place to be seen’ features the likes of Bimini Bon Boulash, Bel Priestly and Dr Ranj Singh. -
Queer Britain opens UK’s first LGBT+ museum with campaign by M&C Saatchi London
‘The place to be seen’ features the likes of Bimini Bon Boulash, Bel Priestly and Dr Ranj Singh. -
Diverging Rating Trend for EMEA FMCG Companies from Cost Inflation - Fitch Ratings
via fitchratings.comDiverging Rating Trend for EMEA FMCG Companies from Cost Inflation Fitch Ratings -
Confused.com makes light of confusion in wacky new brand platform
Confused.com has rolled out a bizarre new brand platform that aims to make confusion entertaining.
Its latest TV ad campaign, by Accenture Song, asks everyday confusing questions, such as, “Is a hot dog a sandwich?” and “Why do we struggle to walk on a broken escalator?”
The first in a series of 30-second ads poses the question: “Why did we start keeping money inside pigs?” Produced by Riff Raff and directed by Vedran Rupic, the spot tells the ‘his -
Group M launches global framework to reduce carbon footprint of media
Clients will be advised on which channels, and eventually media vendors, are causing the most carbon emissions in effort to slash advertising's carbon footprint. -
Covid impact on discretionary spends bigger concern than inflation for FMCG firms: Godrej Consumer Products - The Financial Express
Covid impact on discretionary spends bigger concern than inflation for FMCG firms: Godrej Consumer Products The Financial Express -
Covid impact on discretionary spends bigger concern than inflation for FMCG firms: Godrej Consumer Products - Devdiscourse
via devdiscourse.com
Covid impact on discretionary spends bigger concern than inflation for FMCG firms: Godrej Consumer Products Devdiscourse -
In Pictures: Media Week 30 Under 30 party 2022
Check out the best snaps from the Media Week 30 Under 30 party last week. -
Nissan campaign creates ‘Electrified art’ in the metaverse
The campaign was created by TBWA\London. -
Five by Five appoints managing director from M&C Saatchi
Five by Five has worked with clients such as B&Q, Bacardi, and RNLI. -
Safety, shopping, SMEs – inside TikTok's plans to conquer the social media world
TikTok's global leaders on how they plan to attract 'millions' of advertisers. -
Cadbury's glitchy outdoor ads aim to create mystery over limited-edition bars
Campaign has been created by VCCP London. -
IDBI Capital Is Positive On This Large Cap FMCG Stock, Suggests Buy For 19% Gains, Promising Outlook - Goodreturns
via goodreturns.in
IDBI Capital Is Positive On This Large Cap FMCG Stock, Suggests Buy For 19% Gains, Promising Outlook Goodreturns -
Unprecedented Cost Inflation Challenging EMEA FMCG Companies - Fitch Ratings
via fitchratings.comUnprecedented Cost Inflation Challenging EMEA FMCG Companies Fitch Ratings -
12 Best FMCG Stocks to Buy Now - Yahoo Finance
12 Best FMCG Stocks to Buy Now Yahoo Finance -
Barometers near the days high; FMCG shares decline - Business Standard
Barometers near the days high; FMCG shares decline Business Standard -
Indices open lower; FMCG, IT and financials drag the market - Dalal Street Investment Journal
via dsij.in
Indices open lower; FMCG, IT and financials drag the market Dalal Street Investment Journal -
Nestle launches Milo flavoured KitKat - Inside FMCG
Nestle launches Milo flavoured KitKat Inside FMCG -
Coles Group raises $1.7 million for food-delivery charity - Inside FMCG
Coles Group raises $1.7 million for food-delivery charity Inside FMCG -
Australian keto pioneer Locako expands into the UK - Inside FMCG
Australian keto pioneer Locako expands into the UK Inside FMCG -
Michael Clarke-backed distillery Drummerboy launches zero-alcohol spirits - Inside FMCG
Michael Clarke-backed distillery Drummerboy launches zero-alcohol spirits Inside FMCG -
Rising costs force FMCG firms to raise prices - Businessday
via businessday.ng
Rising costs force FMCG firms to raise prices Businessday
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