• FCB Amsterdam aan de slag voor easyJet

    FCB Amsterdam ontwikkelt voortaan alle marketingactiviteiten van easyJet voor de Nederlandse markt. Zo is het bureau verantwoordelijk voor alle social media en digitale activiteiten.
    Ook tekent het bureau voor een tweede Why not?-campagne.
    Sinds de opening van de basis op Schiphol heeft easyJet in Nederland een flinke groei doorgemaakt, zowel in het aantal bestemmingen als personeel: er werken inmiddels 300 Nederlandse piloten en cabinepersoneel vanuit Amsterdam.
    De communicatie voor komend jaar
  • Samsung is snel met felicitatie voor Olympisch kampioene Suzanne Schulting

    Vooral bij het schaatsen werden deze weken Olympische medailles verwacht, maar shorttrack-sponsor Samsung kon donderdag voluit juichen voor het goud van Suzanne Schulting. Mét uiteraard een felicitatie-video.
  • Sponsors Feyenoord en PSV steunen Hartstichting

    Voorafgaand aan de Eredivisie-topper Feyenoord-PSV op zondag 25 februari vragen beide clubs op een bijzondere manier aandacht voor de Hartstichting. Opel en Philips, sponsors van beide clubs en allebei partner van de Hartstichting, gaan zich structureel inzetten voor meer geregistreerde Automatische Externe Defibrillator (AED's).
  • Who needs Half-Life 3 when you have Final-Half-Fantasy-Life XV?

    Square Enix will soon release a new version of Final Fantasy XV for PC — because when a game takes ten years to come out, they’d better milk it for all its worth. But the promotional extras for the game seem more like a cruel joke on the PC faithful. The Steam version of FFXV comes with the Half-Life Pack, a cosmetic add-on that lets the player dress up as Gordon Freeman, complete with crowbar, both in single-player and multi-player. Given how long players have been w
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  • Will AI enslave the human race? Probably not, but it might jack you at the ATM.

    AI is changing everything. The healthcare industry is in the middle of a revolution, social media is getting smarter, and the era of drone-wielding super villains is right around the corner. Earlier this week seven of the world’s most prominent organizations in the field of futurism published a report predicting the dangers posed by AI. The document is called “The Malicious Use of Artificial Intelligence: Forecasting, Prevention, and Mitigation.” You can read the full version
  • Cryptocurrencies and their effects on emotion are bigger than you may think

    Cryptocurrencies, like most other emerging technologies, are often called “disrupting” for a number of different reasons. Its advocates believe that they will change financial transactions and affect the social order, while its opponents believe that it will create a huge economic bubble and further distrust for financial institutions, for example. Whatever view one might subscribe to, it is hard to ignore the impact that cryptocurrencies have had on our world, particularly when it
  • Google Home Max is the best smart speaker for the money. Period.

    There’s never been a better time to buy a smart speaker. Once dominated by Amazon, the space has exploded in recent months to include stellar offerings from Apple, Sonos, Microsoft, and my pick for best in class: Google. Google’s Home Max isn’t perfect, and the $399 price tag might be a bitter pill to swallow for those looking to upgrade from the original Google Home (or an Amazon Echo) but it checks enough boxes to make it the most well-rounded offering in its class. Weighing
  • YouTube still hasn’t fixed its Trending problem

    YouTube is in hot water again after it failed this week to catch a conspiracy theory video before it topped the Trending section — proving the company still doesn’t have a handle on its own algorithms, despite being raked over the coals for this multiple times in the past. The video in question — which, in the interest of good taste, I’m not going to embed or link to — is about David Hogg, one of the survivors of the Parkland high school shooting rampage
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  • Minder dan kwart van Nederlanders downloadt illegaal

    Minder dan een kwart van de Nederlanders heeft het afgelopen jaar illegale videocontent of muziek gratis gedownload. In 2013 deed 41 procent dat nog regelmatig. Dat blijkt uit gegevens van marktonderzoeksbureau Telecompaper.
    Dat het downloaden van gratis verkrijgbare content is afgenomen mag volgens Telecompaper geen verrassing meer zijn. Illegaal aangeboden content wordt harder aangepakt en er komen steeds meer betaalbare alternatieven die hoge kwaliteit content aanbieden.
    Dat blijkt ook uit de
  • Cryptocurrency News – Feb 22 – I’m The Apps Man (Frowning)

    Hello everyone, good morning. I’m here at Cryptocurrency News Headquarters and I have the latest. No regrets The Bitcoin Regret Club is a thing where you can, say, choose a date, and then it will say how many moneys you’d have had you invested whatever you put in to see how rich you’d be. It’s got a lot of coverage by people saying “boy oh boy, I’m an idiot for not investing in the mysterious online money that has absolutely no backing!” It’s kind
  • Banks are still overcharging Coinbase users for cryptocurrency purchases

    Coinbase customers are going through an especially rough patch. Days after the popular exchange desk admitted its users are being erroneously charged for the same purchase multiple times, complaints that the issue is still occurring continue to roll in on Reddit. “Triple charged again,” read one of the more recent threads. According to the affected customer, the original purchase took place on February 4, but he was charged on two separate occasions: February 16 and February 21. The