• New Poll Suggests 'Foodies' are 50% More Likely to Aspire to be Entrepreneurs -- Research by 10 Best Design

    New Poll Suggests 'Foodies' are 50% More Likely to Aspire to be Entrepreneurs -- Research by 10 Best Design
    SAN FRANCISCO, May 23, 2017 /PRNewswire/ -- When 10 Best Design set out to learn about day-to-day habits and their correlation to work in the design world, they never expected to uncover a shockingly powerful connection between how people look at food consumption and their propensity for...
  • The Scoop: Former Boeing manager says employees mishandled parts

    The Scoop: Former Boeing manager says employees mishandled parts
    Google CEO admits AI boom surprised company, Nokia to help bring 4G to the moon.A quick note to start The Scoop — with the passage of the TikTok ban in Congress, PR Daily has you covered regarding the implications of the ban for PR pros.
    Former Boeing manager says company pressure caused mishandling of parts
    Boeing has had a rough go of it lately. Between a plane door falling off an Alaska Airlines plane in January to news that lapses throughout the assembly process led to critical manufac
  • The TikTok bill passed. Here’s what PR pros need to know.

    The TikTok bill passed. Here’s what PR pros need to know.
    The app won’t disappear overnight. But it is time to plan.The U.S. Senate voted Tuesday night to force TikTok’s Chinese parent company, ByteDance, to sell the app or face an eventual ban in the U.S.
    President Joe Biden will sign the bill Wednesday.
    The bill passed 79 to 18, a rare show of bipartisan support as the bill brought together both Republicans and Democrats concerned about to what extent the Chinese government can view data and manipulate the algorithm that controls the app&
  • Why Stagwell is going all in on sports at Cannes

    Why Stagwell is going all in on sports at Cannes
    Sport Beach is returning for its second year.At many professional conferences and events, the main activities are talking, drinking or watching other people do those things.
    These are fine, time-honored past times, but Stagwell wanted to do something different for its Cannes activation last year. They wanted to give people not only something to talk about, but also something to do.
    “When you give people an activity or an experience, which is really hard to do, it changes the dynamic. It en
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  • How journalists and PR pros can work together to amplify diverse voices

    How journalists and PR pros can work together to amplify diverse voices
    We can only accomplish this by working together.Lauren Stralo is director of public relations at LevLane Advertising.
    I recently responded to a query in which a reporter was searching for a source for a national top-tier publication — a golden opportunity for any client.
    In my initial rush to secure an interview (we’ve all felt that, right?), I offered up an expert from one of the organizations I represent: someone whose contact details I already had and could easily reach out to on
  • PR Daily’s Social Media & Digital Awards Class of 2024 finalists announced

    PR Daily’s Social Media & Digital Awards Class of 2024 finalists announced
    From inspiring employee communications to delivering powerful stories, these organizations move on to the next round, with winners announced in August.
    From inspiring employee communications to delivering powerful stories, these organizations move on to the next round.
    Social media and digital communications work can feel thankless. Behind the scenes, creators work hard to stay up to date on trends, generate innovative ideas and move quickly. PR Daily’s Social Media & Digital Awards sp
  • The 4 categories of micro-moments

    The 4 categories of micro-moments
    And how to make the most of them in your marketing mix.
    Brian Berner is head of global advertising sales & partnerships at Spotify.
    Marketers know that success today depends on their ability to capture and capitalize on fleeting moments of consumer attention. These ephemeral windows, aptly termed “micro-moments,” represent critical touchpoints where consumer intent meets the digital realm. Think of someone reaching for their smartphone to look up a nearby restaurant or to quickly
  • Call for entries: Do you know a communications Game Changer?

    Call for entries: Do you know a communications Game Changer?
    Ragan is now accepting nominations for our annual Game Changers award, Class of 2024.
    Do you know a communications or public relations professional who just won’t stop? Whose knowledge of the discipline is as exhaustive as the average dictionary? Whose list of achievements resembles a CVS receipt?
    Think of someone who has faced down crises and battled reputational risk, a comms champion who wields words and wisdom in the name of clarity, trust, authenticity, compassion and inclusion.
    That
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  • Collaborating with managers to improve employee engagement

    Collaborating with managers to improve employee engagement
    Discover your organization’s untapped potential through the transformative impact of effective communication strategies on workplace morale and productivity.
    No one benefits from an unhappy workforce. Yet detached and unmotivated employees seem to be everywhere.
    Last year, for example, two-thirds of U.S. workers reported feeling either not engaged or actively disengaged on the job, according to Gallup. These dissatisfied employees cost companies an estimated $1.9 trillion in lost productiv
  • The Scoop: Unilever walks back ESG promises to cut costs

    The Scoop: Unilever walks back ESG promises to cut costs
    Plus: TikTok sale-or-ban bill passes House (again); Meta backs away from politics.
    Massive consumer goods company Unilever, maker of products ranging from Ben & Jerry’s ice cream to Dove beauty products, has taken a big step back from many of its promises to reduce plastics, pay a living wage to suppliers and more.
    As The Guardian reported:
    Unilever, one of the largest users of plastic packaging in the world, had previously promised to halve its use of virgin plastics by 2025. Instead,
  • Steal these ideas from Ragan’s CSR & Diversity Award winners

    Steal these ideas from Ragan’s CSR & Diversity Award winners
    And don’t miss out on your chance to be a winner this year.Changing the world doesn’t happen without strong communications support.
    Whether you’re trying to end world hunger, empower people living with disabilities or foster a more diverse workplace, these ideas from Ragan’s 2023 CSR & Diversity Awards will get your creativity ready to make a difference. Read on for practical ideas you can implement in your organization. And to find your name in our next article, ente
  • From the Museum of Public Relations: Inez Kaiser was a Black PR pioneer and coined the term ‘soul food’ - PR Daily

    From the Museum of Public Relations: Inez Kaiser was a Black PR pioneer and coined the term ‘soul food’ - PR Daily
    From the Museum of Public Relations: Inez Kaiser was a Black PR pioneer and coined the term ‘soul food’  PR Daily
  • From the Museum of Public Relations: Inez Kaiser was a Black PR pioneer and coined the term ‘soul food’

    From the Museum of Public Relations: Inez Kaiser was a Black PR pioneer and coined the term ‘soul food’
    A glimpse into PR’s past.This artifact is shared in partnership with the Museum of Public Relations.
    In 1968, the rebranding of a book called “Southern Cookery” turned a flop into a success and a culinary staple in many homes.
    The term “soul food” took off throughout the U.S., and the book’s author and PR pioneer Inez Kaiser is credited as the inventor of the term. The book’s success took it to the “Today Show,” where Kaiser showed Barba
  • Industry experts commemorate the vital impact of Public Relations on National PR Day - Mediabrief

    Industry experts commemorate the vital impact of Public Relations on National PR Day - Mediabrief
    Industry experts commemorate the vital impact of Public Relations on National PR Day  Mediabrief
  • National PR Day: Beyond Press Releases - Unraveling the new Public Relations paradigm - Adgully

    National PR Day: Beyond Press Releases - Unraveling the new Public Relations paradigm - Adgully
    National PR Day: Beyond Press Releases - Unraveling the new Public Relations paradigm  Adgully
  • The Scoop: TikTok could face its moment of truth as soon as next week

    The Scoop: TikTok could face its moment of truth as soon as next week
    Plus: Colleges crack down on student protests; how Taylor Swift’s publicistA Senate vote on TikTok’s future could come soon after a bill to force the app’s sale or face a ban was bundled with other foreign policy priorities, including additional aid for Ukraine and sanctions against Iran.
    The House, which has already passed a version of the bill, has now bundled similar language into a larger bill that tackles several foreign affairs policies, including aid for Ukraine and sanc
  • The future of video storytelling in an AI-driven world

    The future of video storytelling in an AI-driven world
    Ready or not, we’re hurtling toward a world replete with AI-generated video.AI-generated video often ignites more trepidation about misinformation and deepfakes than optimism about its potential applications, but in either case, communicators will need to familiarize themselves with this medium to prepare for the future. After all, there’s a great deal of potential to be unlocked, as well as pitfalls on the road ahead.
    Ragan asked AI experts to look into their crystal GPTs and share
  • Ragan honors the 2024 Employee Communications and Top Places to Work Awards in Chicago: list of winners

    Ragan honors the 2024 Employee Communications and Top Places to Work Awards in Chicago: list of winners
    Winners were celebrated at a special awards luncheon in Chicago on Thursday.The 2024 Employee Communications and Top Places to Work Awards highlighted an impressive cohort of internal communicators who, during another year where the only constant was change, were once again central to cultivating culture and engaging employees.
    We celebrate the campaigns, content, people and teams that helped their organizations tell timely stories, unite their workforce across great distances, navigate change w
  • Inside Papa Johns sometimes controversial ‘Better Get You Some’ tagline

    Inside Papa Johns sometimes controversial ‘Better Get You Some’ tagline
    When brands make a bold pivot, the initial reactions from the public — whether good, bad or indifferent— rarely tell the full story.Kennyatta Collins is a freelance brand strategist. Follow him on LinkedIn.
    Recent quotes from Papa John’s leadership in a story focusing on the grammar of their new tagline, “Better Get You Some,” put the brand in the hot seat as the court of public opinion convened on its use of African American Vernacular English and the rich cul
  • By the Numbers: What drives TikTok’s biggest users

    By the Numbers: What drives TikTok’s biggest users
    Constant connection, impulsivity and trend setting keep them scrolling and scrolling and scrolling.TikTok is the darling social media network of the moment, despite the persistent risk that it might face bans in the United States. But the microvideo network has millions of people endlessly scrolling for the next “get ready with me,” restaurant review or dance challenge.
    But what actually drives TikTok’s heaviest users?
    A survey conducted by Morning Consult took a deep dive into
  • The Scoop: Columbia University president hopes to avoid fate of Harvard, UPenn leaders

    The Scoop: Columbia University president hopes to avoid fate of Harvard, UPenn leaders
    Plus: NPR punishes editor who published critical article; Crocs and Pringles team up for silly collab.Columbia University President Nemat “Minouche” Shafik will face questions from Congress today about antisemitism on her university’s campus. And she’s all too aware of the fates that have met two of her predecessors who have been in the same position: resigning their plum positions.
    The Wall Street Journal reported that Shafik “has spent weeks preparing intense
  • What to do when an interview goes off the rails

    What to do when an interview goes off the rails
    Thoughts from PR pros.
    You’ve landed an interview with a journalist. You’ve prepped your client. You get into the interview … and it all falls apart as the journalist starts asking questions far outside the scope of what the interview was supposed to be.
    What do you do?
    This is the question I posed on LinkedIn. Dozens of communicators responded, and the answers varied widely from “stop the interview!” to “I’d do nothing” and everything in between.
  • 7 tips for promoting your organization’s podcast

    7 tips for promoting your organization’s podcast
    Get a strong social media and media relations game to thrive.So you’ve interviewed guests, cut audio, chosen snazzy intro/outro music and have fantastic cover art for your podcast. You publish and put it into the world.
    Now, the hard work is just starting.
    Promoting a podcast is like promoting any other product. You need a strong social media game, tight partnerships and even a media relations strategy.
    David Quiñones, SVP of editorial and content at RockOrange, broke down how to ge
  • How Oner Active empowered women by rejecting mass marketing

    How Oner Active empowered women by rejecting mass marketing
    Picking a specific audience and embracing them pays off.Kennyatta Collins is a freelance brand strategist. Follow him on LinkedIn.
    At its core, niche marketing allows brands to stand out in crowded markets and foster deeper connections that build deeply committed communities. Sometimes, the devotion good niche marketing inspires can feel almost cult-like in its fervor. 
    As brands like Gymshark make mass marketing their mantra, U.K.-based athletic brand Oner Active forsakes the status q
  • The Scoop: Google tests removing search links to California news sites

    The Scoop: Google tests removing search links to California news sites
    Plus: Where people get news in a news desert; the business implications of Iran attack on Israel.Google is testing the removal of links to California-based news sites from its search engine results pages as the state legislature considers a bill that would require Google, Meta and other platforms to pay a fee for using news content alongside ads. Google will also pause partnerships and investments in California-based news outlets.
    “By helping people find news stories, we help publishers of
  • What PR pros need to know about Florida’s law about minors using social media

    What PR pros need to know about Florida’s law about minors using social media
    It’s all but certain to be challenged in court, but find out what’s happening now.In late March, Florida Gov. Ron DeSantis signed into law the country’s most restrictive bill round the use of social media by young minors.
    “Social media harms children in a variety of ways,” DeSantis said in a press release announcing the bill’s signing. “HB 3 gives parents a greater ability to protect their children.”
    The law comes at a time when social media c
  • The influencer opportunity too many brands overlook

    The influencer opportunity too many brands overlook
    The NFL and Adobe have learned this lesson well.Jeff Barrett is founder & CEO of Status Creative. 
    We all know what influence is and why it matters, but there’s a missed PR and marketing opportunity hiding in plain sight. I’m always quietly surprised when I don’t see this as a mainstream idea.
    The part we often miss is that the brand itself has the power, leverage, scale and contacts to bring return value to the creator. If you bring a creator speaking opportunities, c
  • The Friday Reporter: Beth Sidhu with Stagwell

    The Friday Reporter: Beth Sidhu with Stagwell
    A new episode of The Friday Reporter podcast.
    With an extraordinary career of anticipating trends in marketing, Beth Sidhu is now chief brand and communications officer for Stagwell. She joins Lisa today for a conversation about important trends in business and the culture of sports — as she plans to deliver a second successful year of Sport Beach at the Cannes Lions International Festival of Creativity.Beth’s career has been truly at the intersection of business, news and politics a
  • The Scoop: NPR, New York Times face questions over trust – from the inside and the outside

    The Scoop: NPR, New York Times face questions over trust – from the inside and the outside
    Plus: LinkedIn eyes creators; banks are betting big on AI.
    Trust is the single most important currency newsrooms have. Without it, nothing is possible.
    But both NPR and the New York Times are facing massive conversations about just how much of that trust they have – and if they’re worthy of it. And in most cases, the call is coming from inside the house.
    NPR’s conversation began when Uri Berliner, a longtime, current editor at the radio outlet, published an essay in The Free Pr
  • How I Got Here: Meagen Eisenberg of Lacework on how marketers thrive at every level

    How I Got Here: Meagen Eisenberg of Lacework on how marketers thrive at every level
    Meagen Eisenberg shares how she stays motivated and creative. Meagen Eisenberg is Lacework‘s chief marketing officer, overseeing marketing and growth initiatives. The marketing leader also holds board positions at G2 and WorkStep, and guides companies such as Loom, Styra, productboard, Gretel.ai, Klue, Demostack, and Redpanda Data. Additionally, she is a limited partner at Operator Collective, an investment firm focused on diversity and strategic investments. 
    [RELATED: Earn reco

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