✗ Close categories
✗ Close categories
Addiction
Apple
Arts
Asia News
British Airways
Business
Cars
Celebrity
Christianity
Cinema, Theater & TV
Conspiracy Theories
Coronavirus
Ebola
Economy
Education
Apple
Arts
Asia News
British Airways
Business
Cars
Celebrity
Christianity
Cinema, Theater & TV
Conspiracy Theories
Coronavirus
Ebola
Economy
Education
Electronics
Entertainment
Environment
Fashion
Finance
Food
Funny videos
Gadgets
Games
General News
Health
International Crime
Jobs
Lifestyle
Entertainment
Environment
Fashion
Finance
Food
Funny videos
Gadgets
Games
General News
Health
International Crime
Jobs
Lifestyle
Military
Mindfulness
Movies
Music
News videos
NewsPhoto
Nightlife
Obituaries
Olympics
Organized Crime
Politics
Psychology
Recipes
Royal Family
Mindfulness
Movies
Music
News videos
NewsPhoto
Nightlife
Obituaries
Olympics
Organized Crime
Politics
Psychology
Recipes
Royal Family
Sci-Tech
Science
Social media
Sport
Technology
Television
Thames Deckway
Traffic
Travel
Trending UK
UK News
UnitedHealth Group Inc.
Weather
World News
Science
Social media
Sport
Technology
Television
Thames Deckway
Traffic
Travel
Trending UK
UK News
UnitedHealth Group Inc.
Weather
World News
✗ Close categories
✗ Close categories
✗ Close categories
Arsenal
Aston Villa
Athletics
Badminton
Baseball
Basketball
Blackburn Rovers
Blackpool
Boxing
Burnley
Cardiff City
Champions League
Chelsea
Cricket
Crystal Palace
Cycling
Darts
Aston Villa
Athletics
Badminton
Baseball
Basketball
Blackburn Rovers
Blackpool
Boxing
Burnley
Cardiff City
Champions League
Chelsea
Cricket
Crystal Palace
Cycling
Darts
Everton
Formula 1
Formula 1 - Force India Videos
Formula 1 - Infiniti Red Bull Racing Videos
Formula 1 - Live Stream & News
Formula 1 - McLaren Videos
Formula 1 - Mercedes AMG Petronas Videos
Formula 1 - Sauber F1 Team Videos
Formula 1 - Scuderia Ferrari Videos
Formula 1 - Scuderia Toro Rosso Videos
Formula 1 - Team Lotus Videos
Formula 1 - Williams Martini videos
Fulham
Golf
Hockey
Horse Racing
Formula 1
Formula 1 - Force India Videos
Formula 1 - Infiniti Red Bull Racing Videos
Formula 1 - Live Stream & News
Formula 1 - McLaren Videos
Formula 1 - Mercedes AMG Petronas Videos
Formula 1 - Sauber F1 Team Videos
Formula 1 - Scuderia Ferrari Videos
Formula 1 - Scuderia Toro Rosso Videos
Formula 1 - Team Lotus Videos
Formula 1 - Williams Martini videos
Fulham
Golf
Hockey
Horse Racing
Hull City
Ice Hockey
Leicester City
Liverpool
Manchester City
Manchester United
Middlesbrough
Motorsport
Norwich City
Philadelphia Phillies
Premier League
Queens Park Rangers
Rally
Reading
Rowing
Rugby
Ice Hockey
Leicester City
Liverpool
Manchester City
Manchester United
Middlesbrough
Motorsport
Norwich City
Philadelphia Phillies
Premier League
Queens Park Rangers
Rally
Reading
Rowing
Rugby
scarlets rugby
Soccer
Southampton
Stoke City
Sunderland
Swansea City
Swimming
Tennis
Tottenham
Tour de France
Volleyball
WC soccer 2014
Welsh Rugby Union
West Ham
Wigan Athletic
Wolverhampton Wanderers
Soccer
Southampton
Stoke City
Sunderland
Swansea City
Swimming
Tennis
Tottenham
Tour de France
Volleyball
WC soccer 2014
Welsh Rugby Union
West Ham
Wigan Athletic
Wolverhampton Wanderers
✗ Close categories
✗ Close categories
✗ Close categories
...test
Aberdeen City
Aberdeenshire
Antrim
Aylesbury Vale
Barking and Dagenham
Barnet
Barnsley
Basildon
Bath and North East Somerset
Belfast
Bexley
Birmingham
Blackburn with Darwen
Bolton
Bournemouth
Bradford
Brent
Brighton and Hove
Bristol
Bromley
Bury
Calderdale
Cambridge
Camden
Cardiff
Central Bedfordshire
Cheshire East
Cheshire West and Chester
Cornwall
County Durham
Aberdeen City
Aberdeenshire
Antrim
Aylesbury Vale
Barking and Dagenham
Barnet
Barnsley
Basildon
Bath and North East Somerset
Belfast
Bexley
Birmingham
Blackburn with Darwen
Bolton
Bournemouth
Bradford
Brent
Brighton and Hove
Bristol
Bromley
Bury
Calderdale
Cambridge
Camden
Cardiff
Central Bedfordshire
Cheshire East
Cheshire West and Chester
Cornwall
County Durham
Coventry
Croydon
Derby
Doncaster
Dudley
Ealing
East Riding of Yorkshire
Edinburgh
Enfield
Essex
Gateshead
Glasgow
Greater London
Greenwich
Hackney
Hammersmith and Fulham
Haringey
Harrow
Havering
Herefordshire
Hillingdon
Hounslow
Hull
Islington
Kirklees
Lambeth
Leeds
Leicester
Lewisham
Liverpool
London
Croydon
Derby
Doncaster
Dudley
Ealing
East Riding of Yorkshire
Edinburgh
Enfield
Essex
Gateshead
Glasgow
Greater London
Greenwich
Hackney
Hammersmith and Fulham
Haringey
Harrow
Havering
Herefordshire
Hillingdon
Hounslow
Hull
Islington
Kirklees
Lambeth
Leeds
Leicester
Lewisham
Liverpool
London
Luton
Manchester
Medway
Merton
Milton Keynes
New Forest
Newcastle
Newcastle upon Tyne
Newham
North Somerset
North Tyneside
North West
Northampton
Northern Ireland
Northumberland
Nottingham
Oldham
Oxford
Peterborough
Plymouth
Portsmouth
Redbridge
Richmond upon Thames
Rochdale
Rotherham
Salford
Sandwell
Scotland
Sefton
Sheffield
Shropshire
Manchester
Medway
Merton
Milton Keynes
New Forest
Newcastle
Newcastle upon Tyne
Newham
North Somerset
North Tyneside
North West
Northampton
Northern Ireland
Northumberland
Nottingham
Oldham
Oxford
Peterborough
Plymouth
Portsmouth
Redbridge
Richmond upon Thames
Rochdale
Rotherham
Salford
Sandwell
Scotland
Sefton
Sheffield
Shropshire
Solihull
South East
South Gloucestershire
South West
Southampton
Southend-on-Sea
Southwark
St Helens
Stockport
Stockton-on-Tees
Stoke-on-Trent
Sunderland
Sutton
Swindon
Tameside
Tower Hamlets
Trafford
Wakefield
Wales
Walsall
Waltham Forest
Wandsworth
Warrington
West Midlands
Westminster
Wigan
Wiltshire
Wirral
Wolverhampton
York
South East
South Gloucestershire
South West
Southampton
Southend-on-Sea
Southwark
St Helens
Stockport
Stockton-on-Tees
Stoke-on-Trent
Sunderland
Sutton
Swindon
Tameside
Tower Hamlets
Trafford
Wakefield
Wales
Walsall
Waltham Forest
Wandsworth
Warrington
West Midlands
Westminster
Wigan
Wiltshire
Wirral
Wolverhampton
York
✗ Close categories
✗ Close categories
✗ Close categories
Harry Styles
Aaron Taylor-Johnson
Adele
Ashley Cole
Benedict Cumberbatch
Billie Piper
Boris Johnson
Charlie Hunnam
Cliff Richard
David Beckham
DJ 3lau
DJ Above & Beyond
DJ Afrojack
DJ Alesso
DJ Aly & Fila
DJ Andrew Rayel
DJ Angerfist
DJ Armin Van Buuren
DJ Arty
DJ ATB
DJ Audien
DJ Avicii
DJ Axwell
DJ Bingo Players
DJ Bl3ND
DJ Blasterjaxx
DJ Borgeous
DJ Borgore
DJ Boy George
DJ Brennan Heart
DJ Calvin Harris
DJ Carl Cox
DJ Carnage
DJ Code Black
DJ Coone
DJ Cosmic Gate
DJ Da Tweekaz
Aaron Taylor-Johnson
Adele
Ashley Cole
Benedict Cumberbatch
Billie Piper
Boris Johnson
Charlie Hunnam
Cliff Richard
David Beckham
DJ 3lau
DJ Above & Beyond
DJ Afrojack
DJ Alesso
DJ Aly & Fila
DJ Andrew Rayel
DJ Angerfist
DJ Armin Van Buuren
DJ Arty
DJ ATB
DJ Audien
DJ Avicii
DJ Axwell
DJ Bingo Players
DJ Bl3ND
DJ Blasterjaxx
DJ Borgeous
DJ Borgore
DJ Boy George
DJ Brennan Heart
DJ Calvin Harris
DJ Carl Cox
DJ Carnage
DJ Code Black
DJ Coone
DJ Cosmic Gate
DJ Da Tweekaz
DJ Dada Life
DJ Daft Punk
DJ Dannic
DJ Dash Berlin
DJ David Guetta
DJ Deadmau5
DJ Deorro
DJ Diego Miranda
DJ Dillon Francis
DJ Dimitri Vegas & Like Mike
DJ Diplo
DJ Don Diablo
DJ DVBBS
DJ Dyro
DJ Eric Prydz
DJ Fedde Le Grand
DJ Felguk
DJ Ferry Corsten
DJ Firebeatz
DJ Frontliner
DJ Gabry Ponte
DJ Gareth Emery
DJ Hardwell
DJ Headhunterz
DJ Heatbeat
DJ Infected Mushroom
DJ John O'Callaghan
DJ Kaskade
DJ Knife Party
DJ Krewella
DJ Kura
DJ Laidback Luke
DJ Madeon
DJ MAKJ
DJ Markus Schulz
DJ Martin Garrix
DJ Daft Punk
DJ Dannic
DJ Dash Berlin
DJ David Guetta
DJ Deadmau5
DJ Deorro
DJ Diego Miranda
DJ Dillon Francis
DJ Dimitri Vegas & Like Mike
DJ Diplo
DJ Don Diablo
DJ DVBBS
DJ Dyro
DJ Eric Prydz
DJ Fedde Le Grand
DJ Felguk
DJ Ferry Corsten
DJ Firebeatz
DJ Frontliner
DJ Gabry Ponte
DJ Gareth Emery
DJ Hardwell
DJ Headhunterz
DJ Heatbeat
DJ Infected Mushroom
DJ John O'Callaghan
DJ Kaskade
DJ Knife Party
DJ Krewella
DJ Kura
DJ Laidback Luke
DJ Madeon
DJ MAKJ
DJ Markus Schulz
DJ Martin Garrix
DJ Merk & Kremont
DJ Mike Candys
DJ Nervo
DJ Nicky Romero
DJ Noisecontrollers
DJ Oliver Heldens
DJ Orjan Nilsen
DJ Paul Van Dyk
DJ Porter Robinson
DJ Quentin Mosimann
DJ Quintino
DJ R3hab
DJ Radical Redemption
DJ Richie Hawtin
DJ Sander Van Doorn
DJ Sebastian Ingrosso
DJ Showtek
DJ Skrillex
DJ Snake
DJ Steve Angello
DJ Steve Aoki
DJ Tenishia
DJ The Chainsmokers
DJ Tiddey
DJ Tiesto
DJ TJR
DJ Umek
DJ Ummet Ozcan
DJ Vicetone
DJ VINAI
DJ W&W
DJ Wildstylez
DJ Wolfpack
DJ Yves V
DJ Zatox
DJ Zedd
DJ Mike Candys
DJ Nervo
DJ Nicky Romero
DJ Noisecontrollers
DJ Oliver Heldens
DJ Orjan Nilsen
DJ Paul Van Dyk
DJ Porter Robinson
DJ Quentin Mosimann
DJ Quintino
DJ R3hab
DJ Radical Redemption
DJ Richie Hawtin
DJ Sander Van Doorn
DJ Sebastian Ingrosso
DJ Showtek
DJ Skrillex
DJ Snake
DJ Steve Angello
DJ Steve Aoki
DJ Tenishia
DJ The Chainsmokers
DJ Tiddey
DJ Tiesto
DJ TJR
DJ Umek
DJ Ummet Ozcan
DJ Vicetone
DJ VINAI
DJ W&W
DJ Wildstylez
DJ Wolfpack
DJ Yves V
DJ Zatox
DJ Zedd
DJ Zomboy
Emilia Clarke
Emily Blunt
Gabriella Wilde
Gary Lineker
Gemma Arterton
Gwendoline Christie
Hayley Atwell
Helena Bonham Carter
Imogen Poots
Jason Statham
John Terry
Juno Temple
Kate Beckinsale
Kate Winslet
Keira Knightley
Liam Payne
Lily Collins
Louis Tomlinson
Niall Horan
Nicholas Hoult
Paul McCartney
Prince William
Ralph Fiennes
Richard Branson
Robbie Williams
Robert Pattinson
Rosamund Pike
Sophie Turner
Theo James
Tom Hardy
Tom Hiddleston
Tony Blair
Tyree Cooper
Wayne Rooney
Zayn Malik
Emilia Clarke
Emily Blunt
Gabriella Wilde
Gary Lineker
Gemma Arterton
Gwendoline Christie
Hayley Atwell
Helena Bonham Carter
Imogen Poots
Jason Statham
John Terry
Juno Temple
Kate Beckinsale
Kate Winslet
Keira Knightley
Liam Payne
Lily Collins
Louis Tomlinson
Niall Horan
Nicholas Hoult
Paul McCartney
Prince William
Ralph Fiennes
Richard Branson
Robbie Williams
Robert Pattinson
Rosamund Pike
Sophie Turner
Theo James
Tom Hardy
Tom Hiddleston
Tony Blair
Tyree Cooper
Wayne Rooney
Zayn Malik
✗ Close categories
✗ Close categories
✗ Close categories
Accountancy
Administration
Advertising
Aerospace
Agriculture
Analyst
Animals
Antiques
Archaeology
Architecture
Arts
Astrology
Astronomy
Auto News
Automotive
Aviation
Bakery
Biotechnology
Brazil
Cabaret
Call Centre
Car News
Care
Catering
Charities
Administration
Advertising
Aerospace
Agriculture
Analyst
Animals
Antiques
Archaeology
Architecture
Arts
Astrology
Astronomy
Auto News
Automotive
Aviation
Bakery
Biotechnology
Brazil
Cabaret
Call Centre
Car News
Care
Catering
Charities
Chemistry
Child care
Cinema, Theater & TV
Cleaning Industry
Coaching
Construction
Customs
Dairy industry
Dance & ballet
Debt collection agencies
Defense
DJ
Economy
Education & Training
Electrical
Entrepreneur
Farming & Agriculture
Financial
Firefighter
Fisheries
Flowers
FMCG
Food
Fruit & Vegetables
Genealogy
Child care
Cinema, Theater & TV
Cleaning Industry
Coaching
Construction
Customs
Dairy industry
Dance & ballet
Debt collection agencies
Defense
DJ
Economy
Education & Training
Electrical
Entrepreneur
Farming & Agriculture
Financial
Firefighter
Fisheries
Flowers
FMCG
Food
Fruit & Vegetables
Genealogy
General News
Government
Hair stylist
Hotel
HR & Recruitment
ICT
Insurance
IT Executive
Jobs
Justice
Landscaper
Lawyer
Legal
Library
Logistics
Marketing
Meat industry
Medical Industry
Mining
Nurse
Online Trends
Pharmaceutical Industry
Pharmacy
Physical therapy
Police
Government
Hair stylist
Hotel
HR & Recruitment
ICT
Insurance
IT Executive
Jobs
Justice
Landscaper
Lawyer
Legal
Library
Logistics
Marketing
Meat industry
Medical Industry
Mining
Nurse
Online Trends
Pharmaceutical Industry
Pharmacy
Physical therapy
Police
Political
PR Public relations
Production & Industry
Project Management
Psychology
Public Transport
Publisher
Real estate
Research & Development
Restaurant
Retail
Sales & Marketing
Security
SEO
Shipping
Social work
Sustainable Energy
Teacher
Telecom
Tourism
Traditional Energy
Transport
Travel Industry
Web Design
PR Public relations
Production & Industry
Project Management
Psychology
Public Transport
Publisher
Real estate
Research & Development
Restaurant
Retail
Sales & Marketing
Security
SEO
Shipping
Social work
Sustainable Energy
Teacher
Telecom
Tourism
Traditional Energy
Transport
Travel Industry
Web Design
✗ Close categories
-
'We've been preparing for a long time': Netflix hypes original shows as it braces for new wave of competition
via campaignlive.comThe arrival of Disney+, Apple TV+, HBO Max, and Peacock will make for a very noisy streaming industry. -
First wave of Channel 4 staff arrive in Leeds ahead of 2020 National HQ launch
The first wave of Channel 4 staff have now arrived at a temporary office in Leeds, ahead of the new National HQ launch in the city in 2020.
At a launch event (16 October), chief executive Alex Mahon made commitments to boost creativity across the nations and regions and develop a wider talent pool of broadcast professionals. The staff event took place in Channel 4's short-term West Gate office ahead of its move into The Majestic premises next year.
250 members of staff -
Nissan is gradually ‘collapsing’ creative into media across its global markets
When Allyson Witherspoon landed Nissan North America’s top marketing job in March, long-term partner Omnicom got to work refurbing its existing client unit into a veritable Nissan United 2.0 – an integrated shop that works across product verticals, not media channels.
Witherspoon was such a fan of the set-up that she replicated it internally – now, that model is spreading to other markets.
Nissan United, the Omnicom unit set up in 2013, always had the agency pi -
Creative Work of the Week: Painful journeys are made short by the Copenhagen Metro
The Copenhagen Metro celebrates its upcoming Cityringen line with two spots that make light of the unavoidable encounters faced on public transport.
The campaign captures two different scenarios that highlight the comedically diverse passengers found on the Metro line – and the benefits of the new Cityringen, which connects 85% of the city to the superfast circuit.
The first ad, ‘Morning Tremens’, sees one woman make the tiresome trip home after a long night of partyi -
Pitch Update: Martin Sorrell attends Diageo media briefings
M&C Saatchi has also won the London North Eastern Railway ad account. -
Reach and IBM launch brand-safety AI to tackle unnecessary keyword blacklisting
Daily Mirror publisher has reported a 40% uplift in stories cleared for advertising that would otherwise have been wrongly blacklisted. -
Pearl & Dean hires David Weeks as consultant
Weeks left The Week last month. -
What Disney's media decision says about adland right now
via campaignlive.comThe entertainment giant split the vast majority of its global media between Publicis and Omnicom. -
Havas Group Media gets more mileage from Hyundai and Kia
Ten-year incumbent is retained after 10-month review. -
Tailify collaborates on insurance protection solely for social media influencers
Lloyd’s Coverholder, Assured Social, and influencer marketing platform Tailify have collaborated to create a bespoke insurance product aimed exclusively at providing professional indemnity insurance coverage for social media influencers.
The coverage – underwritten at Lloyd’s of London through specialist insurer Beazley – supports Tailify’s mission to ensure influencer marketing is more professional, making the industry reliable and trusted by influencers and b -
3PL in FMCG Market Applications and SWOT Analysis from 2019-2025 | CEVA Logistics, C.H. ROBINSON, Deutsche Bahn - Daily Watch Reports
3PL in FMCG Market Applications and SWOT Analysis from 2019-2025 | CEVA Logistics, C.H. ROBINSON, Deutsche Bahn Daily Watch Reports -
'This was for the black boy in the community': Behind the '56 black men' project
The series aims to challenge negative portrayals of black men in the media. -
Google's Steve Vranakis departs to be creative chief of Greece
Former head of Google Creative Lab will serve as advisor to prime minister Kyriakos Mitsotakis. -
Creative Works: featuring Berghaus, Budweiser, Unicef and more
Welcome to The Drum's Creative Works, in partnership with Adobe Stock, dedicated to showing the best creative work from around the globe. We give our readers the chance to decide which work features as our Creative Work of the Week.
Scroll through the latest work from brands like Berghaus, Budweiser, Unicef and others below, then click through to the global Creative Works site and see what stands out. For project information, creative credits and more, click on the project to expa -
Engine Creative launches brand and experience consultancy
R/GA's Rob Chalmers joins as first chief experience officer. -
Adwatch: Competitors, time to go compare
What GoCompare lacks in subtlety, it makes up for in effectiveness. -
Turkey of the Week: Budweiser's ad is offensive to my people
Sergio Ramos ain't it, chief. -
Why brands are struggling to maintain consistent branding and messaging in the digital era
Retaining control over your brand in the digital era can be tricky; it can be especially difficult for marketers to make sure that their brand materials are being used correctly.
A collaborative whitepaper between The Drum and Brandworkz - ‘When it comes to brand strategy: Control is King,’ - looks at how marketers are delivering targeted communications, and questions how they can maintain a consistent message and culture despite ongoing digital complexities.
The report focuses -
Alastair Campbell: what is the role of truth in modern politics?
Alastair Campbell knows how politics works. Or at least he used to, you know, when politicians who were caught lying got sacked rather than promoted...
So, the crisis in modern politics is one of trust, is it? But look it up in the dictionary... ‘Trust: a firm belief in the reliability, truth or ability of someone or something.’ Add that to the well-worn complaint ‘why can’t our politicians just tell us the truth?’ Then look at who is in power, in the US and the UK -
FMCG Market Report till 2025 Key Players: Dr Pepper Snapple Group, Inc., Johnson & Johnson, Kimberly-Clark Corporation, Nestle, Patanjali Ayurved Ltd. - The Ukiah Post
via ukiahpost.comFMCG Market Report till 2025 Key Players: Dr Pepper Snapple Group, Inc., Johnson & Johnson, Kimberly-Clark Corporation, Nestle, Patanjali Ayurved Ltd. The Ukiah Post -
UK brands reduce adspend in light of Brexit dithering
Immediate outlook is gloomy, but clouds should clear once Brexit is done and/or dusted. -
IPA Bellwether: UK brands reduce adspend in light of Brexit dithering
Immediate outlook gloomy but clouds should clear once Brexit done and/or dusted. -
Pick of the Week: Marmite won't take no for an answer
I don't need to undergo hypnosis to be convinced by this campaign. -
Domino’s Pizza and Google Pixel collab on greasy hands influencer unboxing drive
With unboxing a hot trend in the YouTube-sphere, Domino’s Pizza and Google have embarked on an unusual influencer drive blending Italy’s finest export and the tech giant’s latest smartphone.
A campaign from VMLY&R is delivering pizza and Pixel 4 boxes to select influencers. Packaging was designed to house the handset for an extra surprise. It is housed in a spot called ‘Premium Topping’.
AdAge reports that the campaign was conceived to showcase the Pixel 4& -
Starcom picks up UK Ferrero media account after PHD turns it down
Global media planning and buying is handled by Mindshare. -
Guardian commits to net zero emissions by 2030 and becomes B Corp
Editor Katharine Viner calls climate crisis 'most urgent issue of our times'. -
iCrossing UK removes restrictions around parental leave
iCrossing UK has updated its parental policies to increase flexibility and inclusivity for employees and their families.
Anyone who takes maternity, paternity and/or adoption leave will now receive enhanced parental leave pay packages irrelevant of their length of service, with no limitations around when they can fall pregnant or adopt a child. Previously, staff had to wait two years between expanding their families to be eligible for the full benefits.
The updates also bring the digital -
The new entry to the FMCG market of India can it make it? - Industry Reporter
The new entry to the FMCG market of India can it make it? Industry Reporter -
Wipro powering FMCG seeing its growing potential - Industry Reporter
Wipro powering FMCG seeing its growing potential Industry Reporter -
Samsung brings its Galaxy range closer to the stars in ambitious #SpaceSelfie campaign
Samsung is taking consumers to new heights for its Galaxy range of smartphones by dispatching one device into orbit so they can take the ultimate selfie of planet Earth.
#SpaceSelfie is the first European brand campaign to be launched by new chief marketing officer Benjamin Braun and has entailed lofting a Galaxy S10 5G into the upper atmosphere on board a super-pressure high altitude balloon via a custom-built rig.
The Instagram-ready orbiting phone will now remain in place to receive self -
FMCG Packaging Market 2019 Size, Demand, Growth Analysis, Statistics, Trends, Overview, Facilities & Services by Key Companies till 2025 - Market Research Scoop
FMCG Packaging Market 2019 Size, Demand, Growth Analysis, Statistics, Trends, Overview, Facilities & Services by Key Companies till 2025 Market Research Scoop -
The Shiny New Object Podcast: five things I learned from The Coca Cola Company's Susan Tucker
Interviewed in the latest installment of the Shiny New Object Podcast by Automated Creative’s Tom Ollerton is Susan Tucker, Head of Operations & Innovation (Singapore Malaysia Group) at The Coca-Cola Company. Here are five things Ollerton found out as a result of the conversation.
The future of marketing will be led by Asia
A punchy start to this podcast, with Tucker making a pretty hefty claim that Asia is where the future of marketing lies. She’s got the stats to back thi -
As data regulations have increased, so too has the trust marketers place in data
Marketers’ trust in third-party data is low, often because the knowledge of how it is collected and stored is harder to come by. How people, and indeed marketers, think about their data and privacy has fundamentally changed. There have been significant shifts happen in our industry because people have lost trust in how some businesses use their data. So how are marketers navigating this space, at a time when data forms the lifeblood of all modern business?
Comscore, in partnership, with Th -
Misguided Love Island ad banned for objectifying women
Online clothing brand Misguided has been rapped by the Advertising Standards Authority (ASA) for "objectifying women" during a video-on-demand ad screened during Love Island via the ITV Hub.
Missguided sought to promote its swimwear line by showcasing bikinis worn by a variety of models adopting provocative poses for viewers. On-screen text read: ‘If you plan on wearing clothes this summer … we’ve got you covered … kind of’.
The approach drew a complaint from -
'Consumer durables, FMCG & retail sectors push talent demand for festive hiring' - Indiaretailing.com - India Retailing
'Consumer durables, FMCG & retail sectors push talent demand for festive hiring' - Indiaretailing.com India Retailing -
Saudi Arabia turns to influencers to give nation's image a makeover
Country is slowly opening up to tourism. -
Dunkin’ confirms exit of US CMO Tony Weisman
Dunkin’ is set for new marketing leadership following an announcement that US chief marketing officer Tony Weisman is to stand down from the role on 1 December.
The decision has sparked an immediate hunt to find a successor for the business, the parent company of Dunkin’ and Baskin Robbins, with Dunkin' Brands chief executive and Dunkin' U.S. president Dave Hoffman set to lead the marketing department in the interim.
Hoffmann said: "Tony has played a key role in the transformation of -
Cannabis oil-infused rum brand faces withdrawal symptoms as ads are banned
A £2m advertising campaign supporting a cannabis oil-infused rum brand has been banned by the Advertising Standards Authority following a complaint from the Scottish government that it likened the drink to an illicit drug.
Dead Man’s Fingers launched on a high earlier this year thanks to its signature ingredient of natural hemp and CBD (cannabidiol), both legal ingredients found within the cannabis plant.
The Cornish brand promoted its edgy claim to fame with an image of a -
The automotive issue is available now: Richard Hammond and James May guest edit The Drum
“It’s the greatest period of change the car has seen since it was invented.” That’s how no less an authority than James May summarizes the current state of the automotive industry.
And that’s why we’ve let May – along with fellow founder of automotive online community platform DriveTribe and co-host of The Grand Tour, Richard Hammond – take the wheel of The Drum for our new issue, out now.
With driverless cars on the horizon, electric vehicles grow -
Boku partners GoPay to expand mobile payments in Indonesia
Commerce Company Boku has joined forces with Gojek's digital payment platform GoPay to expand mobile payments across Indonesia.
As part of the partnership, Boku's merchant customers in Indonesia will be able to introduce GoPay as an additional payment method.
The partnership follows a research by management consultancy Redseer which states that Indonesia's e-wallet market is set to be the fastest-growing fintech segment in the country, with projected growth from US$1.5bn in 2018 to US -
Tourism Tasmania campaign urges Australians to come down for air
Tourism Tasmania is urging Australians to break free from the stresses of modern life and connect with nature with an invitation to 'Come Down for Air'.
As part of the campaign, created by Clemenger BBDO Sydney , short one minute videos have been released highlighting tourist-worthy places to see like the Bay of Fire, Ben Lomond, Belgrove Distillery and Stanley.
The campaign will run across radio, print, outdoor and online.
John Fitzgerald, chief executive officer, Tourism Tasmania sai -
Share market update: FMCG shares mixed; Emami climbs over 3% - Economic Times
Share market update: FMCG shares mixed; Emami climbs over 3% Economic Times -
Flipkart unveils Video Originals to combat Amazon Prime in India
Walmart backed Indian e-commerce platform Flipkart has ventured into original video content with the unveiling of 'Flipkart Video Originals' to combat its rival Amazon Prime Video.
The new platform will be integrated within the Flipkart Video platform which was rolled out earlier this year. Flipkart Video Originals will feature content produced by some of the key names in the industry like Oscar winner Guneet Monga and production houses -
Top 10 biz headlines: FMCG slowdown, Air India stake sale, and more - Business Standard
Top 10 biz headlines: FMCG slowdown, Air India stake sale, and more Business Standard -
‘The holding company heads don’t really care about brand purpose’ claims One Young World’s David Jones
The co-founder of global youth forum One Young World (OYW), David Jones has claimed that he does not believe that the trend of brands seeking to adopt purpose is taken seriously by the agency network chiefs they employ to drive their communications and marketing strategies.
Jones, the former chief executive of Havas and founder of agency network You and Mr Jones, told The Drum of his belief that brands are committed to developing a purpose beyond their self-serving business goals, but tha -
‘It’s still happening’: 10% of ad industry workers have experienced sexual harassment this year
Despite increasing awareness and measures to prevent sexual harassment, one in 10 people in the advertising industry have experienced sexual harassment in the past 12 months.
The research has come from Credos, the UK advertising industry think tank. It surveyed 1,114 people from 232 companies that have signed up to timeTo, an initiative launched by the Advertising Association, Nabs and Wacl to stamp out sexual harassment in the workplace.
From the survey's female respondents aged -
Facebook falls from the top ten Best Global Brands list
The value of Facebook’s brand continues to erode, down by a fifth in two years, according to the ‘Best Global Brands’ list compiled annually by Interbrand.
To form brand valuations, Interbrand analyses the financial performance of 2,000 brands, the role their brands play in purchase decisions and their ability to create “loyalty and, therefore, sustainable demand and profit into the future”.
Social network Facebook, subject of congressional scrutiny, data leaks, con
22 Oct 201921 Oct 201919 Oct 201918 Oct 201917 Oct 201915 Oct 201914 Oct 201913 Oct 201912 Oct 201911 Oct 2019
Follow @FMCGNewsUK on Twitter!