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KFC’s “Beef Bucket” Turns Out To Be Oddball Valentine’s Day Prank
For a few weeks now, KFC in France has been goading its loyal social media base with threats it was set to launch a new ... -
Salesforce Supports Mardi Gras As Major Partner
For the first time Salesforce will be a Major partner at the year’s Sydney Gay and Lesbian Mardi Gras, continuing its ... -
Johannes Leonardo NYC co-founder + CCO Leo Premutico named AWARD Awards chair of judges
The Australasian Writers and Art Directors Association (AWARD) has announced Aussie expat Leo Premutico, co-founder and chief creative officer at Johannes Leonardo New York, has been appointed chair of judges for the 40th AWARD Awards.
After a string of early career successes, including being named Best Young Creative UK by Campaign Magazine, receiving the Ansett Encouragement Award for Young Creative of the Year and becoming youngest-ever ECD at Saatchi & Saatchi New York, Premutico co-foun -
MAFS Star Reveals Producers Made Her Say “I Used To Be A Lesbian”
This year's MAFS has everything, doesn't it? Virgins, nymphos & lesbians! Credibility appears the only thing missing. -
MAFS Star Lauren Drops Major Bombshell
more MAFS drama, anyone? Jilted bride Lauren, who de-flowered virgin groom Matt, has hit out at the show, saying they ma... -
Ten Years On From The First 30 Under 30: Ben Phillips
Despite claiming he was an “average planner at best”, Ben Phillips drew praise from his colleagues and clien... -
New Lynx Campaign Is Chill AF
To promote the launch of the new body spray Lynx Ice Chill, Val Morgan, Fandom, PHD and Unilever have joined forces to c... -
Fujitsu General Australia appoints Initiative Sydney as new media agency of record
Initiative, the culturally-driven media agency within IPG Mediabrands, has been appointed agency of record to the Fujitsu General Australia business.
Fujitsu General Australia, part of Fujitsu General Limited - a leading global manufacturer of air conditioners founded in Japan in 1963, credited the appointment of Initiative to its demonstration of market leading thinking; creative in application, and supported by rigour and data. The announcement comes following a competitive pitch proces -
Lynx Ice Chill launches new cinema and digital campaign with Val Morgan + Fandom via PHD
To promote the launch of the new body spray Lynx Ice Chill, Val Morgan, Fandom, PHD and Unilever have joined forces to create an Australian-first, cinema and digital campaign.
Reinforcing the campaign's key message of "you're hotter when you're chill", a series of six brand funded content videos will appear across Fandom and the Val Morgan cinema network from today.
VIEW THE MARIO SPOTVIEW THE JOHN SNOW SPOT Unilever's objective was to connect Lynx Ice Chill to key pop culturemoments by targetin -
Bauer Media Announces Disruptive Initiatives For 2019
Bauer Media has announced a number of disruptive initiatives for 2019, focusing on the luxury industry, millennial consu... -
NAB Crowned Most Distrusted Big-Four Bank
The repercussions of the Hayne Royal Commission are definitely being felt by the big-four banks, and the latest Roy Mor... -
Brands Dishing Out The Love With These Hilarious Valentine’s Day Tweets
The day the world collectively celebrates love (and pays triple the price for a bouquet of roses and dinner) has come an... -
Twitter And Instagram Bugs Affecting User’s Follower Count & Like Totals
Noticed a drop in your followers (read: popularity) on Instagram and likes on Twitter? You’re not alone. Users ac... -
TBWA advertising legend Lee Clow announces retirement in a love note to the ad industry, and to the company he spent his life working for
"Think Different (Here's to the Crazy Ones)." "Dogs Rule." "Yo quiero Taco Bell." "Keeps Going and Going." "Impossible Is Nothing." "That's G." Lee Clow, the visionary creative who touched the hearts of consumers and revitalized brands with iconic advertising campaigns, is retiring.
The Global Director of Media Arts at worldwide advertising collective TBWA, and founder and Chairman of TBWA\Media Arts Lab, will move into an advisory role as Chairman Emeritus of the agency he founded in 2006 to se -
Philips Automotive appoints 10 feet tall to handle strategic, creative, digital and media duties
After a competitive pitch, 10 feet tall has been appointed by Philips Automotive as its strategic, creative, digital and media agency.
Philips, as a giant multinational, has run a very diverse global business across many categories for over 100 years - and still ranks as no.42 in the world's top 100 most valuable brands by Interbrand. Says Melanie Cahani, marketing manager, Philips Automotive: "10 feettall has a very unique set of skills, that are precisely the right fitfor Philips. We needed an -
IPG’s Initiative Wins Fujitsu General Australia
IPG Medibrands’s Initiative has been appointed agency of record to the Fujitsu General Australia business. The an... -
Standing Tall – Philips Automotive Partners With 10 Feet Tall
After a competitive pitch, 10 feet tall has been appointed by Philips Automotive as their strategic, creative, digital a... -
FINCH Sydney awarded Best of Show for 'The Eleven O'Clock' at One Screen Short Film Festival
FINCH, Sydney, Australia, was awarded Best of Show for "The Eleven O'Clock" at last night's seventh annual One Screen Short Film Festival, the premiere short film festival from The One Club for Creativity that unites the film and advertising worlds."The Eleven O'Clock", which follows the delusional patient of a psychiatrist who believes he is actually the psychiatrist himself, also picked up a One Screen award in Comedy at the ceremony and screening at the SVA Theater in New York.
Also winning a -
Adobe Report Reveals What Aussie Shoppers Really Want
Adobe has released the 2019 Adobe Brand Content Report, revealing Australian shopping habits and the desire for personal... -
Australian Ethical gives Australians a super wake-up call in new national campaign via Do
Australian Ethical has launched a bold new campaign via creative agency Do, aimed at encouraging all Australians to better understand the impact their super may be having.
Nine in 10 Australians expect their superannuation or other investmentsto be invested responsibly and ethically. However, most people simplydon't know what their super money is invested in due to a lack oftransparency in the superannuation and investment sector, according toleading ethical wealth manager Australian Ethical.
VI -
PHD Sydney promotes strategy director Mitch Long to the position of head of strategy
PHD has promoted Mitch Long to head of strategy for its Sydney office, tasking him with the responsibility for leading the agency's continued development of its strategic product and process across all accounts.
Long joined PHD as an intern seven years ago and has swiftly climbed the ranks over the years, having worked in investment planning before realising his passion for strategy, having served as strategy director since 2015. Long brings a wealth of experience to his new role, having worked -
NSW Cancer Institute teaches English cricketers how to be sun safe in new spots via OMD Create
As a way to promote positive sun safety message whilst leveraging its sponsorship of BBL 18/19, the NSW Cancer Institute and OMD Create have launched this playful, "how to" guide focused on delivering 5 sun safe tips. Slip, Slop, Slap, Seek and Slide, produced byInfinity Squared.Based on the insight that English visitors all too often underestimate the severity of the Australian climate and, playing on the ever-present sporting rivalry between Australia and England, the campaign features English -
R/GA APAC appoints ex-Host/Havas ECD Seamus Higgins to VP CCO role; Rob Chalmers and Niklas Lilja move into regional executive CD roles
R/GA has today announced that its continued growth in APAC has paved the way for changes to regional creative structure, including the appointment of former Host/Havas ECD Seamus Higgins to the role of VP chief creative officer.
Higgins steps into the newly-created CCO role in April, assuming overarching creative leadership of the agency's Singapore, Shanghai, Tokyo, Sydney, and Melbourne offices. Last month R/GA announced that their Regional VP executive CD Bob Mackintosh wa -
Aussie fashion label Lover celebrates modern love in steamy V-day campaign via Baker Brand
Fittingly on Valentines Day, the annual celebration for lovers, Australian fashion label Lover has launched a new campaign that celebrates modern love via Baker Brand.
The campaign, which was shot by photographer Nick Tsindos, is titled "Lover for lovers". The videos feature four influencer couples including Sarah Ellen with partner Caleb Jackson, Yan Yan Chan with boyfriend Nathan Jolliffe and model Angela Yu with girlfriend Emma Boseley. Tsindos also features in the campaign alongside his girl -
My Forever Family NSW launches new 'Grow your Pride' foster care campaign via Carbon Creative
As part of Sydney's Fair Day 2019, My Forever Family NSW has launched an online social media and experiential campaign via full-service creative agency Carbon Creative, that provides an insight into what a diverse community caring for children can look like, while encouraging LGBTI people to consider becoming a carer for children from statutory care.
The number of children in the out-of-home care system continues to rise in Australia, with 57,221 recorded as of June 30, 2017 (up from 46,4 -
TV “Expert” Equates Valentine’s Day To A “Form Of Harassment” (As Study Finds 20% Of Us Dread The Day)
Are you the only person in the office that didn't get sent flowers today? This'll do utterly nothing to heal your pain. -
SA Government Announces Three Media Appointments
SA Government shares the love with thee media appointments. It's like a ménage à trois without nudity or awkwardness. -
Carat Adelaide Lands SA Government Partnership
Carat Adelaide has announced its successful bid to be appointed to the South Australian Government media panel. The win ... -
Aussie Fashion Label Launches Steamy Valentine’s Day Campaign Celebrating Modern Love
B&T has labelled this new campaign as "steamy" which, even we'll confess, is probably a slight over embellishment. -
Aussie Fashion Label Launches Steamy V Day Campaign Celebrating Modern Love
Fittingly on Valentine’s Day, the annual celebration for lovers, Australian fashion label LOVER will launch a new ... -
SA Government appoints Carat Adelaide, Reprise and Wavemaker Adelaide to its media panel
The South Australian Government has appointed Carat Adelaide, Reprise and Wavemaker Adelaide to its media panel, following a detailed tender process.
The win provides Carat Adelaide the opportunity to work on the SouthAustralian Government's brand media campaigns. The panel will work withgovernment clients on all activity outside of functional / non-campaignmedia.
Wavemaker Adelaide has strengthened its relationship with the Government of South Australia, winning a position on the brand advertis -
Big Banks Need To Deliver Results Instead Of Empty Promises
The Banking Royal Commission left us in such a rage B&T almost switched banks, before realising we were, in fact, broke. -
Wednesday TV Wrap: Sunrise Spikes, Putting 82K On Struggling Today
Why risk becoming a couch potato from watching too much telly, when B&T's daily TV wrap is low-carb & rich in niacin. -
InStyle Receives Brand Refresh Headlined By Comic Celeste Barber
When B&T reads New Idea or Women's Weekly on the bus, we always hide them inside the latest copy of InStyle magazine. -
Edge Wins Virgin Money Content And Social Account
Virgin Money has appointed Aussie independent marketing agency Edge as its agency of record across content and social. A... -
“The Only Thing That Isn’t Taxed” – Wicked Campers Masturbation Slogan Draws Ire In SA
Put Wicked Campers. Honey Birdette or "Ultra-Tune ad" in a headline & it can mean but one thing - Trouble with a cap. -
Sally McManus joins Production Alley
Production Alley has welcomed Sally McManus to the team. McManus has joined Production Alley to head up its Cremorne Studio.Says Rodney Lowe, managing director, Production Alley: "I am thrilled to be working with Sally again."McManus worked with Lowe at Good Audio Sense for over 10 years as an audio engineer, and after having children, returned to the industry focusing on production.McManus has a wealth of knowledge and with the team of PA engineers available, will be able to get the best result -
Asia Pacific Digital Leaders To Gather At Acquia Engage In Melbourne
Acquia has announced the speakers and sponsors for its forthcoming Acquia Engage Asia Pacific conference, which brings t... -
Gucci Blasted Over Dirty $1175 Sneakers
Luxury brand Gucci is charging $1,175 for a pair of dirty, scuffed shoes. The brand described the shoes, labeled the ... -
Columbus, a Merkle Company promotes Guy McGechan to general manager of VIC, WA + NZ
Performance marketing agency, Columbus, a Merkle Company, has promoted Guy McGechan to general manager of VIC, WA and New Zealand.
McGechan (pictured right) has been appointed to general manager following a successful acting period, and an extensive local and global search.
Since joining Columbus in early 2018, McGechan has led the Victorian team to continue delivering value-driven performance marketing strategies - most recently as group client partner, working alongside a number of Aust -
How Aussie Businesses Capitalise On Consumer Emotions On Valentine’s Day
In this guest post, lecturer in marketing at UQ Business School, Dr Nicholas Pontes (image below), discusses how Austral... -
An explosive town sets itself on fire in //Thirteen & Co director Patrick Fileti's short film Inferno
Leaping head first into the flames, //Thirteen & Co writer and director Patrick Fileti's new short film Inferno delves into the heartland of Tulepec, Mexico to tell the true story of a town famous for its pyrotechnics and the unique sub culture that surrounds it.WATCH THE TRAILER A portrayal of the lives of artisans and their families in the lead upto the festival of San Juan de Dios, Inferno honours the spirit,tradition and passion of Tultepec's community in celebrating life, tothe point of
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