Colin Renshaw, VFX supervisor and founder, Alt.vfx is representing Australia on theCannes Film Craft Lions jury. McDonald, along with most of the otherAustralian and NZ jurors writes exclusively for CB.The French do many things well. Handshakes are one (did you SEE how tightly Macron gripped Donald's tiny hand?!). Wines are another. Advertising and creativity festivals are another.
Food, on the other hand, is not one of them. Call me backwards you may, but I would smash a Chiko Roll from t
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Colin Renshaw's Cannes Diary #2
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Mark Ritson: Publicis Groupe has done nothing but prove agile structures are a load of bullshit
A year on from Arthur Sadoun's explosive start as CEO of Publicis Groupe, it is abundantly clear that most, if not all, of his extravagant claims, from the disappointment of Marcel to the about-turn on Cannes, are nothing more than the usual agency posturing. So says Australia's Mark Ritson [left], Adjunct Professor of Marketing at Melbourne Business School, in this no-holds-barred piece for Marketing Week UK
There was a flurry of press coverage a year ago when Publicis Groupe announced Art -
WARC joins Cannes' 'The Work' digital offering
Cannes Lions has today announced that WARC, the global authority on advertising and media effectiveness, will become a part of its digital offering following its acquisition by Ascential.Cannes Lions customers will now be able to unlock even richer analysis and benchmarking for their marketing campaigns, from conception to analysis. WARC brings expert guidance and insight on marketing effectiveness to Cannes Lions. In time WARC will come together with Cannes Lions' The Work to form a digital pro -
Cannes Lions receives 32,372 entries; numbers decreased due to the Publicis 2018 pause
The
Cannes Lions International Festival of Creativity has confirmed that atotal of 32,372 entries have been received into this year's awards.Entries have come from 90 countries and have been made into 26 Lions.
This is 8,798 entries down on last year. 2017's
festival received 41,170 entries across 24 Lions categories and thiswas 1,931 entries less than 2016's record number of 43,101 entries.
Early analysis of the numbers provides revealing insights to thecreative communications industry, particu -
Macquarie Media Scores New Six-Year Cricket Broadcast Rights Deal
Radio network Macquarie Media has announced it has concluded a new six-year commercial AM radio broadcast agreement with... -
Macquarie Media & ABC Score New Six-Year Cricket Broadcast Rights Deals
Cricket Australia (CA) has announced new six-year radio agreements with Macquarie Media and the ABC. The Macquarie Media... -
Toby Talbot's Cannes Diary #1
Toby Talbot (left), chief creative officer
at Saatchi & Saatchi NZ, is representing New Zealand on theCannes Radio Lions jury. Talbot, along with most of the otherNZ and Australian jurors writes exclusively for CB.Day one.Let's start with the lanyard you have to wear.
The last time I judged Cannes, it was smaller. A lot smaller.
This beast hangs like an enormous AO poster around my neck, making me feel like a small child being evacuated from war torn London.
Sharp at the edges, a dangerous w -
Dominic Hofstede's Cannes Diary #1
Dominic Hofstede (left), design director
at Maud, part of Accenture Interactive, is representing Australia on theCannes Design Lions jury. Hofstede, along with most of the otherAustralian and NZ jurors writes exclusively for CB.
A unique bond manifests from the profound, and privileged process of award judging, somewhat akin to Stockholm syndrome. If you appreciate that judging at Cannes involves being locked in a dark cavernous space for hours on end with a group of strangers and only weird cof -
Zenith and Saatchi & Saatchi Melbourne Win Global Ride-Sharing Company DiDi
Zenith and Saatchi & Saatchi Melbourne have won mobile ride-share company DiDi as it prepares to launch in the Austr... -
Dentsu Aegis Network Predicts Australian Ad Spend Growth Of 2.8%
• Ad spend in Australia forecast to grow by 2.8% in 2018 , with main drivers of growth in Government, Retail, Finance ... -
Pac Mags Appoints New Client Strategy Director For Victoria
Seven West Media’s Pacific Magazines has announced the appointment of Emma Baston as client strategy director for Vict... -
SBS Launches Diverse Communities Content Initiative
SBS has launched the Short-Form Content Initiative, a commitment to providing increased opportunities for Australian cre... -
BIG W Unveils Toy Mania Via M&C Saatchi
BIG W, the home for families, fun and entertainment, has today launched its annual toy sale campaign – Toy Mania. ... -
Datorama Launches AI-Supported Data Visualisation Tool â€Data Canvas’
Datorama, a global technology company, today announced the launch of Data Canvas, a suite of new data visualisation capa... -
Harry Kewell persuades Italian maestro Andrea Pirlo to support Australia in 2018 FIFA World Cup in a film for McDonald's McDelivery + Uber Eats
With Australia about to start their fifth FIFA World Cup campaign against France on Saturday 16 June, Aussie football hero Harry Kewell has spoken with Italian football legend Andrea Pirlo to ask him to get behind the Socceroos.In partnership with McDonald's McDelivery from Uber Eats, a newly launched video sees Kewell engage in a heated debate with 2006 FIFA World Cup winner Marcel Desailly as they both vie for Pirlo's support. While there is no clear winner with both players strongly backing t -
Maxmedialab Wins Social For Ĺ koda And Volkswagen Commercial Australia
Maxmedialab has snared Škoda And Volkswagen's social media accounts amid reports the Czech is in the mail. -
Mark Ritson Labels Publicis Groupe’s New â€Marcel’ Platform “A Load Of Wank”
Everyone's favourite recalcitrant professor is back doing what he does best: a dollop of derision & a splash of scorn. -
News’ Miller Talks Aussie Media Consolidation Difficulties
News' Michael Miller has stopped short of calling Bruce Gordon a prick, although possibly did it in hushed tones. -
News’ Miller Blames Bruce Gordon For Making Aussie Media Consolidation “Difficult”
News' Michael Miller has stopped short of calling Bruce Gordon a prick, although possibly did it in hushed tones. -
Misha McDonald's Cannes Diary #2
Misha McDonald (left), creative director
at TBWA\Sydney is representing Australia on theCannes Outdoor Lions jury. McDonald, along with most of the otherAustralian and NZ jurors writes exclusively for CB.We ALL see it and the room goes quiet...
An idea that makes our 'beeping' devices stop.
It's a killer idea - but with one major catch - the art direction is shite.Its BEAUTIFUL and DISGUSTING at the same time.
You LOVE it sooooo much - but CANT vote it.
It's like seeing a cheerleader on meth.
Li -
Cricket Australia Denies ABC Snub As It Finalises Radio Broadcast Rights Deal
We'd definitely listen to the cricket on the old wireless, even more so if Boy George was commentating. -
“I Look Forward To Appealing”: Rebel Wilson To Challenge Bauer’s Defamation Payout Downgrade
It was one of the media stories of 2017. It's still going in 2018 and will probably be still be hanging around by 2022. -
Alan Jones’ Barrister Admits His Claims Are “Unable To Be Defended”
"Teflon" Alan is looking all the more "baked-on stain" after his own barrister gave him a serve in his defamation case. -
Director Phillip Sage shoots newly launched brand spot for iKOU via Infinity Squared
To mark its 10th anniversary, iKOU, an iconic Australian Organic Skincare and Spa Lifestyle brand, has commissioned a brand film and content based on its philosophy of a reconnection through nature. With products created from local and natural ingredients, the sensory experience of being in nature is at the heart of the project.
The brand film was shot by Infinity Squared director Phillip Sage.
VIEW THE FILM Says Naomi Whitfeld, founder, iKOU: "We're incredibly happy withthe tone and emotional f -
Robbie Williams In Strife After Flipping The Bird During World Cup Opener
B&T won't be commenting on this unsavouriness, suffice to say thank goodness the kiddies were all tucked up in bed. -
Adobe Posts Record Quarterly Revenue, As Profit Soars 77%
Do you only read B&T for potential stock market tips? Well, trust us on this one - you shouldn't. -
Thursday Night TV Wrap: Footy Fans Don’t Stay Up For World Cup Opener
B&T's own World Cup tipping is up and running with the lucky winner set to take home the $1.36 booty in cash prizes. -
Google Is Teaching Itself To See And Understand Spatial Environments
Another day, another development out of Google's evil genius lab set to control our lives & make us pay more. -
NGENers learn the five rule of dodgeball: dodge, duck, dip, dive + donate at Charity Cup Dodgeball
The NGEN community has continued their great tradition of the fiercely competitive Charity Cup Dodgeball tournament and raised over $27,000 for Whitelion, an UnLtd charity partner.Now in its fifth year, the annual tournament is a chance for the NGENers to get competitive, throw some fast balls at their rivals and raise some much-needed funds for UnLtd charity partners. The Dodgeball winners were UM & oOh! Media (Brisbane), Starcom(Sydney) and Amobee (Melbourne) and the coveted Charity Cup fo -
Women In Media Profile:Â Jacqueline Ingram
Today's Women in Media is a real treat, indeed. Even more so if you read it while eating cake with inch-thick icing. -
Cherie Davies' Cannes Diary #3
Cherie Davies (left), creative director
at Sudler Sydney is representing Australia on theCannes Health & Wellness Lions jury. Davies, along with most of the otherAustralian and NZ jurors writes exclusively for CB.Locked in the deliberation room for day 2 of jury duty to decide the fate of the entries submitted into Lions Health.
It was another day of culling and another day of trying to find the work that moved us most and made us believe in the product/brand being promoted. Each of our jury -
“Change Is Always Hard”: Edelman CEO Steven Spurr
“Change is always hard” says Edelman's CEO. Although, it must be said, "Sorry always seems to be the hardest word". -
Dentsu Aegis Network forecasts Australian advertising spend to grow by 2.8% in 2018
Advertising and digital communications group Dentsu Aegis Network has released its biannual forecasts, pointing to a more positive 2018 for global advertising expenditure than previously expected.In Australia, advertising spend is forecast to grow 2.8% this year to reach AUD 15.7 billion. Digital continues to hold the largest share of total spend by channel, and is predicted to grow 6.1% in the year ahead locally, representing a 48% share of the total media spend. Cinema is predicted to post the -
Sophie Woods' Annecy Diary #1
Passion Pictures Melbourne is in Annecy for the Annecy International Animated Film Festival. Producer Sophie Woods (right) recaps the action thus far...Stepping out of the shuttle bus in Annecy after crossing the border from Geneva, you feel as if you are in a full-blown fairytale. Or, as I like to put it, and much to the joy of my travel companion and colleague Kate, the perfect setting for a horror film.The stunning lake sits amidst the mountains, the old town, and a collection of gorgeous and -
DiDi appoints Zenith and Saatchi & Saatchi Melbourne as it launches in Australia
Zenith and Saatchi & Saatchi Melbourne have won mobile ride-share company DiDi as it prepares to launch in the Australian market, following a competitive pitch.Publicis Groupe has established a 'Power of One' model for DiDi, with Zenith as the lead agency and Saatchi & Saatchi as creative partner.Didi Chuxing ("DiDi") is the world's leading mobile transportation platform. The company offers a full range of app-based transportation options for over 550 million users, including taxi, expre -
Q&A With The Woman Behind The Sexual Consent Initiative Picked For Cannes
Australian sexual consent campaign, 50 Shades of No, has been shortlisted for the Glass: The Lion for Change. It’s the... -
Q&A: The Woman Behind The Sexual Consent Campaign Picked For Cannes’ Lion For Change
Proof B&T's not all Robbie Williams' tawdry hijinks today comes this very important campaign. -
The Saturday Paper Announces New Editor
The Saturday Paper has announced that Maddison Connaughton (left in photo) has been appointed its new editor. She will ... -
Maryna Fewster Appointed CEO Of Seven West Media WA
Seven West Media has announced that acting CEO, Seven West Media WA, Maryna Fewster has been appointed to the role perm... -
Uber Is Australia’s Most disruptive brand
Research conducted by branding agency Principals in conjunction with research firm The Navigators has found rideshare se... -
Augmented Reality – How, Why and Hot To Get Ahead Of The Curve
In his latest column for B&T, founder of digital marketing agency Shout!Agency Michael Jenkins (pictured below) o... -
Augmented Reality: How, Why & How To Get Ahead Of The Curve
Does the very real fear it could be as dull as dishwater prevent you from reading AR articles? Try this sweat-free read.
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