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Cory Bernardi & Pauline Hanson Voice Data Used To Promote Melbourne Queer Film Festival
In a campaign that aims to unite where others try to divide, J Walter Thompson has brought the message of the Melbourne ... -
The Remarkables Group Launches Talent Search For Social Influencer
The Rising Soci@l Star Talent Search launches for its second year. The search was launched in 2016 by influencer strat... -
P&G creates in-store VR experience for latest Gilette ProShield razor launch via BEcause
Procter & Gamble has launched its latest Gillette razor with an in-store virtual reality (VR) experience at supermarkets and pharmacies across Australia.
Designed by brand experience agency BEcause, the Gillette ProShield VR Experience aims to give Australian men an entertaining and immersive insight into the new razor, which features dual lubricating strips before and after the blades. It is one of the first times Procter & Gamble have used VR to promote the Gillette brand globally. Par -
Jingle Punks Opens Australian Office, Announces New Hire
Jingle Punks, the U.S. headquartered leading full-service audio creative agency, today announced the appointment of vete... -
P&G Creates VR Experience For Latest Gillette ProShield Razor Launch
Procter & Gamble has launched its latest Gillette razor with an in-store virtual reality (VR) experience at supermar... -
2020: Three Quarters Of All Online Display Ad Revenue Will Come From Mobile
By 2020, more than three-quarters of all online display advertising revenue will come from mobile, according to a white ... -
BauerWorks Appoints First Brand Partnership Director
Bauer Media’s content marketing arm BauerWorks continues to build its senior leadership team, appointing Cat Bowe to t... -
McDonald's returns to brand-building in newly launched brand campaign via DDB New Zealand
McDonald's
has just launched its new brand campaign for 2017 via DDB New Zealand,using insight from recent consumer brand research. It takes a freshapproach on an experience we can all relate to."Middle Seat", a60" spot launched February 26, represents a return to brand-building for
the company, highlighting the emotional connection Kiwis have with oneof our best-known brands.VIEW THE SPOT The spot follows an endearing young girl called Milla over the course of
several car rides. In a sight youn -
Amobee Rolls Out Pinterest Ad Solutions Down Under
Global marketing technology company Amobee has announced it has introduced new digital advertising solutions in Australi... -
Triple M and Gold FM’s The Luke Bradnam Show with Libby Trickett and Dobbo
Southern Cross Austereo (SCA) has announced that former Olympic gold medallist Libby Trickett will join radio veteran Lu...
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