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A decade later, ad team behind iconic 'Get a Mac' campaign recounts development & production
via appleinsider.comStars John Hodgman, Justin Long and the ad team responsible for Apple's 'Mac vs. PC' campaign -- launched in conjunction with the Intel Mac -- recently got together and talked about the evolution of the concept, other celebrity ad campaigns proposed and scuttled, and the difficulties of working with perfectionist Steve Jobs. -
Biden will ban TikTok unless Chinese owner ByteDance sells it
via appleinsider.comAfter a vote in the Senate tied to foreign aid late on Tuesday, President Biden will sign into law a requirement for ByteDance to sell or divest its TikTok platform within a year.
TikTok could be banned in the US
The combination bill including a potential TikTok ban was approved first by the House of Representatives, and now also by the Senate. President Biden says he will sign it into law on Wednesday, April 24, 2024.According to Reuters, the legislation mandates that TikTok will be banned if B -
You Should Update Your iPhone to iOS 17.4.1 Before iOS 17.5 Is Released - CNET
via cnet.comWithout this update, malicious actors could take advantage of some zero-day vulnerabilities on your iPhone. -
Give Your iPhone a Security Boost With This iOS 17.4 Feature - CNET
via cnet.comThis feature can give your device and data more protection from malicious actors. -
If You're Getting Journal Suggestions on Your iPhone, Here's How to Disable Them - CNET
via cnet.comYou might want to put a stop to all those suggestion notifications, especially if you don't use the Journal app on iOS 17. -
The long nightmare may be over -- iPad could finally get a Calculator app
via appleinsider.comThe Calculator app could finally make its way to the iPad with iPadOS 18, and we could see the debut of some exciting new features and powerful upgrades in the process.
Apple's redesigned Calculator app could make its way to iPad as well
Last week, we published an exclusive report on Apple's Project GrayParrot detailing the revamped macOS Calculator application Apple is developing. A new report now claims that the iPad will receive a Calculator app of its own, for the very first time.A report fr -
More evidence surfaces that Beats Solo 4 are coming soon
via appleinsider.comNew animations discovered within the most recent beta of Apple Vision Pro software strongly suggest that Apple is gearing up to release the fourth version of its Beats Solo headphones.
Screen capture from one of the videos extracted from the Apple Vision Pro beta
On Tuesday, AppleInsider uncovered new syncing animations in the visionOS 1.2 beta 3. Four looping video files and a PLIST file included in the beta point to an imminent release of Beats Solo 4.This isn't the first bit of evidence, eith -
Deals: save up to $450 on Microsoft 365, Office, Adobe Creative Cloud & more
via appleinsider.comThis week's top software sales offer discounts of up to $450 off standalone licenses and subscriptions for popular tools, including Microsoft 365, Office, Adobe Creative Cloud and more.
Save up to $450 on software this week.
Continue Reading on AppleInsider -
Apple rolls out the third developer beta round for testing
via appleinsider.comApple's third round of developer betas for the current generation has arrived, including iOS 17.5 and macOS Sonoma 14.5.
iOS 17
Developers participating in Apple's beta program can acquire the new builds from the Apple Developer Center or by updating their iPhone or iPad already running the betas through through the Settings app. Public beta versions usually arrive shortly after the developer versions, and can be signed up to via the Apple Beta Software Program website.The third betas for iOS 17 -
Third visionOS 1.2 developer beta arrives, with few changes
via appleinsider.comDevelopers equipped with the Apple Vision Pro can now try out the third developer build of visionOS 1.2.
visionOS
The third build of visionOS 1.2 surfaces after the second, which arrived on April 16. The first appeared on April 2.The new build is build number 21O5570d, replacing the second beta, build number 21O5565d.
Continue Reading on AppleInsider | Discuss on our Forums -
Apple Vision Pro shipments reportedly cut as US demand for headset wanes
via appleinsider.comMing-Chi Kuo says Apple has reduced its orders for Apple Vision Pro parts and assemblies, with the cut in shipments said to indicate lower demand for Apple's headset than previously thought.
Apple Vision Pro
The launch of the Apple Vision Pro in the United States was a success, with shipment estimates in February being far better than Apple's original estimate. However, months later, it seems Apple is preparing for considerably lower consumer demand as it moves into international sales.According -
Apple Silicon might get used for AI chips in server farms
via appleinsider.comA new rumor claims that Apple will use TSMC's 3nm technology for an AI server processor that it is designing alongside its iPhone and Mac chips.
It's already known that TSMC has been developing 3 nanometer processors, and believed that Apple has bought out its entire production capacity for it. The presumption was that Apple would use the process for latest versions of its A-series iPhone chips, and M-series Mac ones.Now, however, a leaker named "Phone Chip Expert" on Chinese social media site W -
New iPad Air & iPad Pro models are coming soon - what to expect
via appleinsider.comApple is holding a special event on May 7 that will most likely focus on new models of the iPad Air and iPad Pro. Here's what to expect from the "Let Loose" event.
iPads are expected at Apple's next event
Apple has not made a meaningful update to the iPad lineup since October 2022, with the exception of an Apple Pencil update in November 2023. That's a very long time for an entire product category to go without updates, especially for the iPad lineup.On April 23, Apple revealed it will be holdin -
Q&A: Promoting your app or game with Apple Search Ads
Apple Search Ads helps you drive discovery of your app or game on the App Store. We caught up with the Apple Search Ads team to learn more about successfully using the service, including signing up for the free online Apple Search Ads Certification course.How might my app or game benefit from promotion on the App Store?With Apple Search Ads, developers are seeing an increase in downloads, retention, return on ad spend, and more. Find out how the developers -
Apple teases new iPad Pro & Air event with multiple animated logos
via appleinsider.comAlongside its main logo promoting the forthcoming iPad event, Apple's homepage is rotating through half a dozen variants.
Three of the Apple logos being used to promote the May iPad event
When Apple announced its May 7, 2024, event where it's expected to launch new editions of the iPad Air and iPad Pro, it did so with an image of an Apple logo featuring an Apple Pencil. That remains the event image, and it's the only one shown on Apple's event page, but the company's homepage is showing more.CEO -
Apple Arcade is about fun, not profit, says exec in charge
via appleinsider.comApple executive Alex Rofman says Apple Arcade was not set up to make the company money, but also insists that game developers are getting an income.
Apple Arcade
Apple Arcade launched in 2019, and was then included in the Apple One bundle in 2020. Today, as it approaches its fifth anniversary, Apple Arcade is also the best place for Apple Vision Pro spatial games.According to Apple Arcade senior director Alex Rofman, though, the service is not about promoting spatial games, or even about making -
New iPad Air & iPad Pro models are coming on May 7
via appleinsider.comIn a surprise move, Apple has announced a new iPad event for May 7, with the iPad Pro and iPad Air expected to debut.
The event called "Let Loose" is on May 7. However, it is scheduled a bit earlier in the day than normal, happening at 10AM Eastern time.Like other Apple events, it will be streamed to the public via the Apple website, as well as the Apple TV app and on YouTube.The image makes it clear that there is probably a new Apple Pencil coming. The device is expected to support new gestures -
Sonos overhauls iOS controller app to simplify smart speaker streaming
via appleinsider.comSonos is updating its mobile app, providing iPhone users with a simpler design to make streaming services through its smart speakers even easier.
Sonos is updating its iOS app
The updated app, which will roll out on iOS as well as Android from May 7, streamlines the experience of accessing streaming content via the app itself. To accomplish that, the changes start with a considerably pared-down home screen, which provides quick access to the user's subscriptions.The redesigned home screen does a -
Best Apple AirTag Accessories of 2024 - CNET
via cnet.comAirTags are better with accessories. Here are our top picks, including holders, key rings and more. -
Apple Search Ads now available in Brazil and more Latin American markets
Drive discovery and downloads on the App Store with Apple Search Ads in 70 countries and regions, now including Brazil, Bolivia, Costa Rica, the Dominican Republic, El Salvador, Guatemala, Honduras, Panama, and Paraguay.Visit the Apple Search Ads site and Q&A.And explore best practices to improve your campaign performance with the free Apple Search Ads Certification course. -
iPhone isn't secureable enough for the South Korea military - but Android is
via appleinsider.comAn iPhone ban in the South Korean military that has less to do with security and more to do with a poorly crafted mobile device management suite coupled with nationalism may be expanding to the rank-and-file.
iPhone 15 Pro Max and iPhone 14 Pro Max
The ban, in Samsung's backyard, has reportedly started in the country's Air Force headquarters. A report on Tuesday morning claims that the ban is on all devices capable of voice recording and do not allow third-party apps to lock this down — wi -
Apple's next HomePod could be a desktop or TV sound bar
via appleinsider.comWhile most HomePod rumors have claimed that Apple will add a screen to a future model, new research shows the company is thinking about making it a horizontal sound bar.
Proposed horizontal HomePod
The HomePod mini hasn't changed since its launch in 2020. Apart from its cancellation and then rebirth, the original HomePod hasn't changed a great deal since it was announced in 2017.So you'd think that it was Apple's second-least regarded product after the Apple Pencil. Behind the scenes, the compan -
Let loose.
Join us for a special Apple Event on May 7 at 7 a.m. PT.
Watch online at apple.com, on Apple TV, or on YouTube Live. -
Google Should Push RCS Texting Further Than Just the iPhone - CNET
via cnet.comCommentary: For RCS to truly replace SMS and MMS, it needs to be everywhere -- not just on smartphones. -
The best of WWDC -- the developer conference that shapes technology for the rest of us
via appleinsider.comApple's annual Worldwide Developers Conference isn't as high profile as its iPhone launches. But, it has been the setting for moments that have radically changed the company — and all of our lives.
Tim Cook announcing Apple Silicon at WWDC 2020
The iPhone, the iPad, and even the Apple Watch — none of them were unveiled at Apple's annual Worldwide Developers Conference. Major new products get their own event, or they were announced when Apple would attend the now defunct Macworld conf -
iPhone isn't secure enough for the South Korea military - but Android is
via appleinsider.comAn iPhone ban in the South Korean military that has less to do with security and more to do with a poorly crafted mobile device management suite coupled with nationalism may be expanding to the rank-and-file.
iPhone 15 Pro Max and iPhone 14 Pro Max
The ban, in Samsung's backyard, has reportedly started in the country's Air Force headquarters. A report on Tuesday morning claims that the ban is on all devices capable of voice recording and do not allow third-party apps to lock this down — wi -
Apple's iPhone skid in China continues, with another big hit to start 2024
via appleinsider.comApple is having a tough quarter in China, with new research claiming that Apple's iPhone sales are down 19.1% year-over-year.
Apple's iPhone 15
All smartphone sales have been in decline in China for some years, but recent reports had said the market was stabilizing. Other reports have said that iPhone sales in the country dropped 56% between January 2024 and February 2024, though this is traditionally when Apple's sales are lowest.Now new figures from Counterpoint Research have compared like for -
Apple's FineWoven cases rumored to get one final release
via appleinsider.comApple has probably stopped production of its poorly-received FineWoven cases for the iPhone, but a new report from the same herald of its death says there is one last set of seasonal colorways coming.
Apple's range of FineWoven cases
FineWoven is Apple's name for its leather-free cases for the iPhone 15 range. They've not been a hit.Consequently, Apple was reported to have cancelled production of it, presumably as the company works to find a replacement.
Rumor Score: 🤔 PossibleContinue R -
iOS 17: How to Disable Your iPhone's Annoying Inline Predictive Text - CNET
via cnet.comThe iOS 17 feature could lead to some confusing texts. -
Photoshop gets update adding more powerful AI workflows
via appleinsider.comAdobe has unveiled its new Photoshop app featuring updated generative AI tools with text-to-image capabilities for designers and photographers.
Adobe supercharges iOS app with new AI-driven features
Driven by the Adobe Firefly Image 3 Foundation Model, the new advancements announced on Tuesday, add generative AI features for creators to the Photoshop app. Functions such as Reference Image, Generate Image, Generate Similar, Generate Background, and Enhance Detail can streamline the creative proce
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