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‘All Beings Bleed the Same’: New PETA Ads Challenge Speciesism
via peta.org.auIn abattoirs, pigs and cows are hoisted upside down by their back legs and their throats are cut, even though they often haven’t been properly stunned. If you aren’t already repulsed by that fact, would it shock you if the victim were instead a dog? Shocking new PETA ads aim to challenge viewers to question why they love some animals but eat others.The “All Animals Bleed the Same” campaign was conceived by PETA Germany and advertising agency DDB Prague, working pro bono,
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